Okaloosa County BOCC — June 23, 2016 — II. k. Sales Update May16 — reading text

Destin-FWB Total # of leads to partners Marty Taylor Show Leads to partners Goal 4 Sheakia Bogan Bogan/Whitner Wedding Activities such as Marketing / Public Relations / Tradeshows: FWB First Friday Breakfast, SDR Executive Summary Review, Chris Janson Concert, Destin Chamber Business After Hours 4  Sales and Marketing Report May 2016 Karen Rossi, Client Services Coordinator Constant Contact Emails Report April Upcoming Events email had a 18.4% open rate and a 5.7% click rate with 3 new subscribers. The Meeting Spots 2016 email to Meeting Planners had a 53.8% open rate and a 14.3% click rate. Activities such as Marketing / Public Relations: Created and sent Constant Contact email for May Upcoming Events Created and uploaded 7 Marquee slides (including Chris Janson concert) Created 4 new slides and loaded PPT on Internal TVs for upcoming events Input and scheduled internal TV directional signage for 23 events, each with a variety of information Wrote the text for Sales Department's portion of the Newsletter Created Sales Department's portion of the TDC Meeting Update PPT Hand write and mail client Thank You cards for 9 events Create Excel spreadsheet to track Event RFP Accommodation Responses & input/track responses for three individual events Research, fill out forms, book conference & hotel for Small Market Meetings for Tisha Maraj and assist Sherry Rushing with her forms for the same Various other miscellaneous administrative tasks in support of the ECCC Sales Department, too many to list individually Enter Chris Janson concert information into all local area chamber website calendars, news station calendars & miscellaneous public interest website calendars. Printed numerous concert posters for distribution by sales team and for the Visitor's Information Center Sold concert tickets to walk-in customers as necessary 1