Okaloosa County BOCC — June 23, 2016 — II. k. Sales Update May16 — reading text

Nights per Group X $266.00 per Day. Report Number of Attendees for month of May 4422 Figures may vary due to business generated after report due date. Additional Groups: Site Tours: TVPPA Annual Conference: May 16-18, 2016. 700 ppl Henderson Resort & Spa - 5-28-2016 RADFC - Soccer Tournament May 19-22, 16 Morgan Sports Ctr. 120 teams -10 to 15 Players  Group Business Assisted by CVB May Number of Days Visitors are Projected Number of Type Location Start Date End Date Property Visitors in Bed Taxing District Name Of Group Business Trainings: STS Marketing College 5/15-20/2016 Wedding / Reunion Leads - Emerald Coast, At Your 2 Trade Shows: Wedding Leads - MyEmeraldCoastEvent.com: 0 11 Wedding Leads from The Knot: 7 FAM Tours: Welcome Packets/Boxes: Press FAM 2 Canadian Bloggers May 15-17, 2016 1238 Motorcoach Receptions: Sales Campaigns: 0 Constant Contact: Show Contacts: Hello Again, Market: Nashville Southern Women's Show Total Sent: 481 Other Meetings/Marketing: Destin Chamber Biz After hours 5-26-2016 Volunteered for Chris Jansen Concert 5-12-16  Sales and Marketing Report May 2016 Tisha Maraj, CMP, Sales Marketing Manager Contracts Issued ECCC Aramark F&B Number of Company Event Dates Projected Comments New/Repeat Value Attendees Revenue Torch Technologies Holiday Party 12/17/2016 $800.00 New $7,000 230 Professional Investors Guild Meeting 5/19/2016 $200.00 Repeat $0.00 FL Connections Virtual School Training 7/13/2016 $200.00 New $0.00 60 Cheer Worldwide Spirit Association 11/18-29/2016 $2,500.00 Repeat $1,500.00 800 Competition Professional Investors Guild Meeting 6/23/2016 $200.00 Repeat $0.00 60 Total ECCC Revenue Projected $ 3,900.00 Aramark Revenue $8,500 Total ECCC Projected Revenue Goal $24,724.00 ECCC New Client Goal 2 ECCC Projected Revenue % to Goal 15.77% ECCC New Client % to Goal 100.00% 1  Sales and Marketing Report May 2016 Tisha Maraj, CMP, Sales Marketing Manager Lost/Denied Business ECCC Number of Estimated Company Event Dates Projected Lost Reason Attendees Value Revenue Tennessee Farmers Assoc. Banquet 7/12/2016 $1,000.00 Chose another location 500 $12,000.00 Thrivent Convention 6/9/2016 $2,000.00 Chose not to have event at all 400 $8,000.00 Total ECCC Revenue Lost $3,000.00 $20,000.00 Proactive Prospecting Company/Person Event Source Action Outcome Lead from Staying connected so she thinks of us Site Search Inc. - Barbara Glass She plans many email to TB Connect for her events. Selects sites for Lead from Staying connected so he thinks of us Helms Briscoe- Derrick Guzman Email to TB many meetings Connect for her events. Selects sites for Lead from Staying connected so she thinks of us Helms Briscoe- Amy James Email to TB many meetings Connect for her events. Lead from Cammie Bridges Humes McCoy email to TB Connect She loves our area, staying connected ECCC Proactive Contact Goal 25 2  Sales and Marketing Report May 2016 Tisha Maraj, CMP, Sales Marketing Manager Reactive Leads Worked Company/Person Event Source Action Next Step /Outcome We are still talking over dates/space Georgia Forestry Association Conference Web call/email etc. Fisher House of the Emerald Coast Banquet Web call/email waiting on details Convention Center Torchlight Technologies Holiday Party Web Booked All set USAF AFSOC Ball web call/email Dates/availability Energy National Dance Competition Web call/email still planning with group AFRC Military Mtg Web call/email dates, still talking FORMAL PROPOSALS ISSUED ECCC Aramark F&B Number of Company Event Dates Projected Comments New/Repeat Accom Req Value Attendees Revenue Total ECCC Projected Revenue $ - Aramark Projected Revenue $0.00 3  Sales and Marketing Report May 2016 Tisha Maraj, CMP, Sales Marketing Manager Leads Generated to Partners Total Room Company Event Nights Site Inspections Tours Provided Company/person Event Jeana Adams Reunion Patricia Warren Jenne Woodrum Job Fair Montrealle Church group Mary Linda ITT Total Room Nights 0 Total # of leads to partners 1 Leads to partners Goal 4 Leads to Partners % to Goal 25% Activities such as Marketing / Public Relations / Tradeshows: 1. Attend TCPI Meeting 2. Attend Tourism Committee Meeting at Chamber. 3.Attend First Friday Coffee. 4. Manage Volunteers & take tickes for Janson Concert 4