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Okaloosa County BOCC — September 18, 2014 — reading text
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Revenue New/Repeat Value Attendees
Tel Air Interests Miss FWB Teen USA 1/25/2015 $535.00 Repeat $0.00 100
PMI Award Banquet 10/4/2014 $2,696.75 New $7,500.00 250
Total ECCC Revenue Projected $3,231.75 F&B Total $7,500.00
3
Packet Pg. 84
5.a.a
Sales Marketing Report
August 1, 2014 - August 31, 2014
April Sarver, Sales Marketing Coordinator
Lost/Denied Business
Attachment: V.a. ECCC Sales Marketing Report (3364 : ECCC Sales Marketing Reports)
ECCC Projected Comments Number of
Company Event Dates
Revenue New/Repeat Attendees
Did not like our
Ariel Women's retreat 7/7/1905 curb appeal 800
Total ECCC Revenue Lost $0.00
Marketing / Public Relations / Tradeshows
1. Sent Constant Contact Newsletter
2. Attended Chamber Tourism Meeting
3. Participated in FB and Twitter Posts
4. Attended Connect Marketplace
5. Attended FWB Chamber FF Breakfast
6. Attended STS Marketing College
7. Attended Visit Florida Roadshow
8. Participated GAMPI Luncheon Meetings
9. CVB and Wyndham Lunch
10. Designed and ordered GAMPI Post Cards
11. Designed and ordered Shades for GampI
4
Packet Pg. 85
5.b
Tourist Development Council Meeting: 09/18/14 02:00 PM
1540 Miracle Strip Parkway Department: Tourist Development Council
Fort Walton Beach, FL 32548 Category: Report
Prepared By: Aida Wilkinson
SCHEDULED Initiator: Aida Wilkinson
Sponsors:
TDC ITEM (ID # 3365) DOC ID: 3365
Group Sales Marketing Reports
Updated: 9/15/2014 4:45 PM by Aida Wilkinson Page 1
Packet Pg. 86
5.b.a
Number of Attendees
Estimated
Direct
Nights Per Person
Nights Per Group
Economic
Cost Per Night
Impact Total
Cost =
Start Date
End Date
Attachment: V.b. Group Sales Marketing Report (3365 : Group Sales Marketing Reports)
Location
Property
Cost/Night X
Nights/Person
Type
Name Of Group Business
* Jasmine Weston W VS 8/21/2014 8/26/2014 Various 60 $15,960 6 360 $95,760
Shawn Todd - Family Reunion RR FWB 8/6/2014 8/10/2014 Ramada 100 $26,600 5 500 $133,000
Kenesha Johnson/Richard Hilton Wedding W D 8/14/2014 8/17/2014 Seacrest 40 $10,640 4 160 $42,560
Harding Reunion - Linda Harding RR D 8/16/2014 8/23/2014 Sea Oats 30 $7,980 8 240 $63,840
Sara Prosper ( Kenner Bowling Group) T FWB 8/30/2014 9/1/2014 Seacrest 40 $10,640 3 120 $31,920
Carol Walton W FWB 8/14/2014 8/18/2014 Watersedge 20 $5,320 5 100 $26,600
Krista Noble W VS 8/1/2014 8/2/2014 Quality Inn BaySide 10 $2,660 2 20 $5,320
Jennifer Diaz W VS 8/1/2014 8/2/2014 Henderson B & B 22 $5,852 2 44 $11,704
Jason Marvich Wedding Party Only W D 8/29/2014 8/31/2014 Holiday Inn Xpress 20 $5,320 3 60 $15,960
Elaine Bettis Stephens RR D 8/9/2014 8/13/2014 Best Western 4 $1,064 5 20 $5,320
Linda Sheffield RR FWB 8/30/2014 9/1/2014 Soundside 100 $26,600 3 300 $79,800
Keri Sammons W VS 8/23/2014 8/30/2014 Various 40 $10,640 8 320 $85,120
Shylaine Matthews RR FWB 8/1/2014 8/4/2014 Holiday Inn Xpress 100 $26,600 4 400 $106,400
Carol & Eugene Hammonds W OI 8/15/2014 8/16/2014 Wyndham 25 $6,650 2 50 $13,300
Truitt Couples retreat RR VS 8/28/2014 8/31/2014 Various 18 $4,788 4 72 $19,152
Holiday Inn Xpress & Wyndham
Mitchell Family & Friends Getaway RR D, FWB 8/1/2014 8/4/2014 30 $7,980 4 120 $31,920
