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Okaloosa County BOCC — September 18, 2014 — reading text

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Revenue New/Repeat Value Attendees Tel Air Interests Miss FWB Teen USA 1/25/2015 $535.00 Repeat $0.00 100 PMI Award Banquet 10/4/2014 $2,696.75 New $7,500.00 250 Total ECCC Revenue Projected $3,231.75 F&B Total $7,500.00 3 Packet Pg. 84 5.a.a Sales Marketing Report August 1, 2014 - August 31, 2014 April Sarver, Sales Marketing Coordinator Lost/Denied Business Attachment: V.a. ECCC Sales Marketing Report (3364 : ECCC Sales Marketing Reports) ECCC Projected Comments Number of Company Event Dates Revenue New/Repeat Attendees Did not like our Ariel Women's retreat 7/7/1905 curb appeal 800 Total ECCC Revenue Lost $0.00 Marketing / Public Relations / Tradeshows 1. Sent Constant Contact Newsletter 2. Attended Chamber Tourism Meeting 3. Participated in FB and Twitter Posts 4. Attended Connect Marketplace 5. Attended FWB Chamber FF Breakfast 6. Attended STS Marketing College 7. Attended Visit Florida Roadshow 8. Participated GAMPI Luncheon Meetings 9. CVB and Wyndham Lunch 10. Designed and ordered GAMPI Post Cards 11. Designed and ordered Shades for GampI 4 Packet Pg. 85 5.b Tourist Development Council Meeting: 09/18/14 02:00 PM 1540 Miracle Strip Parkway Department: Tourist Development Council Fort Walton Beach, FL 32548 Category: Report Prepared By: Aida Wilkinson SCHEDULED Initiator: Aida Wilkinson Sponsors: TDC ITEM (ID # 3365) DOC ID: 3365 Group Sales Marketing Reports Updated: 9/15/2014 4:45 PM by Aida Wilkinson Page 1 Packet Pg. 86 5.b.a Number of Attendees Estimated Direct Nights Per Person Nights Per Group Economic Cost Per Night Impact Total Cost = Start Date End Date Attachment: V.b. Group Sales Marketing Report (3365 : Group Sales Marketing Reports) Location Property Cost/Night X Nights/Person Type Name Of Group Business * Jasmine Weston W VS 8/21/2014 8/26/2014 Various 60 $15,960 6 360 $95,760 Shawn Todd - Family Reunion RR FWB 8/6/2014 8/10/2014 Ramada 100 $26,600 5 500 $133,000 Kenesha Johnson/Richard Hilton Wedding W D 8/14/2014 8/17/2014 Seacrest 40 $10,640 4 160 $42,560 Harding Reunion - Linda Harding RR D 8/16/2014 8/23/2014 Sea Oats 30 $7,980 8 240 $63,840 Sara Prosper ( Kenner Bowling Group) T FWB 8/30/2014 9/1/2014 Seacrest 40 $10,640 3 120 $31,920 Carol Walton W FWB 8/14/2014 8/18/2014 Watersedge 20 $5,320 5 100 $26,600 Krista Noble W VS 8/1/2014 8/2/2014 Quality Inn BaySide 10 $2,660 2 20 $5,320 Jennifer Diaz W VS 8/1/2014 8/2/2014 Henderson B & B 22 $5,852 2 44 $11,704 Jason Marvich Wedding Party Only W D 8/29/2014 8/31/2014 Holiday Inn Xpress 20 $5,320 3 60 $15,960 Elaine Bettis Stephens RR D 8/9/2014 8/13/2014 Best Western 4 $1,064 5 20 $5,320 Linda Sheffield RR FWB 8/30/2014 9/1/2014 Soundside 100 $26,600 3 300 $79,800 Keri Sammons W VS 8/23/2014 8/30/2014 Various 40 $10,640 8 320 $85,120 Shylaine Matthews RR FWB 8/1/2014 8/4/2014 Holiday Inn Xpress 100 $26,600 4 400 $106,400 Carol & Eugene Hammonds W OI 8/15/2014 8/16/2014 Wyndham 25 $6,650 2 50 $13,300 Truitt Couples retreat RR VS 8/28/2014 8/31/2014 Various 18 $4,788 4 72 $19,152 Holiday Inn Xpress & Wyndham Mitchell Family & Friends Getaway RR D, FWB 8/1/2014 8/4/2014 30 $7,980 4 120 $31,920

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