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Okaloosa County BOCC — August 2, 2016 — Mktg June — reading text
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Mktg June — extracted reading text
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Competition
He is going with somewhere else, no
Chong/Chili's FWB Manager's Meeting Call in Sent sales kit, called to follow up
follow up required.
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Sales and Marketing Report
May 2016
Emma Thompson
FORMAL PROPOSALS ISSUED
ECCC Projected Aramark F&B Number of
Company Event Dates Comments New/Repeat Accom Req
Revenue Value Attendees
McConnaughhay
McConnaughhay Law Firm 9/27/2016 $985.00 Repeat 10 rooms $2,875.00 125
Meeting
Center Stage Entertainment Midget Wrestling 11/4/2016 $1,636.00 New 5 rooms $0.00 900
Total ECCC Projected Revenue $ 2,621.00 Aramark Projected Revenue $2,875.00
Leads Generated to Partners
Total Room
Company Event Nights Site Inspections Tours Provided
Total Room Nights Kelley Raschke STTS SeminarGun & Knife
Destin-FWB
Total # of leads to partners Marty Taylor Show
Leads to partners Goal 4 Sheakia Bogan Bogan/Whitner Wedding
Activities such as Marketing / Public Relations / Tradeshows:
FWB First Friday Breakfast, SDR Executive Summary Review, Chris Janson Concert, Destin Chamber Business After Hours
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Sales and Marketing Report
May 2016
Karen Rossi, Client Services Coordinator
Constant Contact Emails Report
April Upcoming Events email had a 18.4% open rate and a 5.7% click rate with 3 new subscribers.
The Meeting Spots 2016 email to Meeting Planners had a 53.8% open rate and a 14.3% click rate.
Activities such as Marketing / Public Relations:
Created and sent Constant Contact email for May Upcoming Events
Created and uploaded 7 Marquee slides (including Chris Janson concert)
Created 4 new slides and loaded PPT on Internal TVs for upcoming events
Input and scheduled internal TV directional signage for 23 events, each with a variety of information
Wrote the text for Sales Department's portion of the Newsletter
Created Sales Department's portion of the TDC Meeting Update PPT
Hand write and mail client Thank You cards for 9 events
Create Excel spreadsheet to track Event RFP Accommodation Responses & input/track responses for three individual events
Research, fill out forms, book conference & hotel for Small Market Meetings for Tisha Maraj and assist Sherry Rushing with her forms for the same
Various other miscellaneous administrative tasks in support of the ECCC Sales Department, too many to list individually
Enter Chris Janson concert information into all local area chamber website calendars, news station calendars & miscellaneous public interest
website calendars. Printed numerous concert posters for distribution by sales team and for the Visitor's Information Center
Sold concert tickets to walk-in customers as necessary
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