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Okaloosa County BOCC — August 2, 2016 — Mktg June — reading text
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May Day Festival - Chester Pruitt Fields S FWB 5/7/2016 5/9/2016 Various 2000 3
RADFC - Soccer Team S FWB 5/19/2016 5/22/2016 Comfort Inn 60 4
RADFC - Soccer Team S FWB 5/19/2016 5/22/2016 Quality Inn 60 4
Sarah & Scott Leubner Wedding W D 5/6/2016 5/13/2016 Rented Houses VRBO 66 8
Tammy Bourg Wedding W OI 5/2/2016 5/6/2016 Wyndham Garden 120 5
National Baptist Conv. Region 2 Workshop CG FWB 5/20/2016 5/22/2016 Quality 130 3
McGraw Wedding W D 5/18/2016 5/24/2016 Inn at Crystal Beach 48 7
Melissa Shea Wedding S FWB 5/11/2016 5/16/2016 Wyndham Garden 100 6
Cataluna 22 National Championship Regatta S OI 5/21/2016 5/27/2016 Various Condos/Hotels 120 7
Home & Community Education Class BM FWB 5/23/2016 5/24/2016 Comfort Inn 30 2
7th Special Ops Miltary Reunion (Combat
RR FWB 5/19/2016 5/22/2016 Ramada Plaza 60 4
Talon)
TOTALS: 4422
The number of days in the month of May is 31 NOTE: Estimated Economic Impact = Nights per Group X $266.00 per Day. Report
Number of Attendees for month of May 4422 Figures may vary due to business generated after report due date.
Additional Groups: Site Tours:
TVPPA Annual Conference: May 16-18, 2016. 700 ppl Henderson Resort & Spa - 5-28-2016
RADFC - Soccer Tournament May 19-22, 16 Morgan Sports Ctr. 120 teams -10 to 15 Players
Group Business Assisted by CVB May
Number of Days Visitors are
Projected Number of
Type Location Start Date End Date Property Visitors in Bed Taxing District
Name Of Group Business
Trainings:
STS Marketing College 5/15-20/2016 Wedding / Reunion Leads - Emerald Coast, At Your
2
Trade Shows: Wedding Leads - MyEmeraldCoastEvent.com:
0 11
Wedding Leads from The Knot:
7
FAM Tours: Welcome Packets/Boxes:
Press FAM 2 Canadian Bloggers May 15-17, 2016 1238
Motorcoach Receptions: Sales Campaigns:
0 Constant Contact: Show Contacts: Hello Again,
Market: Nashville Southern Women's Show
Total Sent: 481
Other Meetings/Marketing:
Destin Chamber Biz After hours 5-26-2016
Volunteered for Chris Jansen Concert 5-12-16
Sales and Marketing Report
May 2016
Tisha Maraj, CMP, Sales Marketing Manager
Contracts Issued
ECCC
Aramark F&B Number of
Company Event Dates Projected Comments New/Repeat
Value Attendees
Revenue
Torch Technologies Holiday Party 12/17/2016 $800.00 New $7,000 230
Professional Investors Guild Meeting 5/19/2016 $200.00 Repeat $0.00
FL Connections Virtual School Training 7/13/2016 $200.00 New $0.00 60
Cheer
Worldwide Spirit Association 11/18-29/2016 $2,500.00 Repeat $1,500.00 800
Competition
Professional Investors Guild Meeting 6/23/2016 $200.00 Repeat $0.00 60
Total ECCC Revenue Projected $ 3,900.00 Aramark Revenue $8,500
Total ECCC Projected Revenue Goal $24,724.00 ECCC New Client Goal 2
ECCC Projected Revenue % to Goal 15.77% ECCC New Client % to Goal 100.00%
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Sales and Marketing Report
May 2016
Tisha Maraj, CMP, Sales Marketing Manager
Lost/Denied Business
ECCC
Number of Estimated
Company Event Dates Projected Lost Reason
Attendees Value
Revenue
Tennessee Farmers Assoc. Banquet 7/12/2016 $1,000.00 Chose another location 500 $12,000.00
Thrivent Convention 6/9/2016 $2,000.00 Chose not to have event at all 400 $8,000.00
Total ECCC Revenue Lost $3,000.00 $20,000.00
Proactive Prospecting
Company/Person Event Source Action Outcome
Lead from Staying connected so she thinks of us
Site Search Inc. - Barbara Glass She plans many email to TB
Connect for her events.
Selects sites for Lead from Staying connected so he thinks of us
Helms Briscoe- Derrick Guzman Email to TB
many meetings Connect for her events.
Selects sites for Lead from Staying connected so she thinks of us
Helms Briscoe- Amy James Email to TB
many meetings Connect for her events.
Lead from
Cammie Bridges Humes McCoy email to TB
Connect She loves our area, staying connected
ECCC Proactive Contact Goal 25
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Sales and Marketing Report
May 2016
Tisha Maraj, CMP, Sales Marketing Manager
Reactive Leads Worked
Company/Person Event Source Action Next Step /Outcome
We are still talking over dates/space
Georgia Forestry Association Conference Web call/email
etc.
Fisher House of the Emerald Coast
Banquet Web call/email waiting on details
Convention Center
Torchlight Technologies Holiday Party Web Booked All set
USAF AFSOC Ball web call/email Dates/availability
Energy National Dance Competition Web call/email still planning with group
AFRC Military Mtg Web call/email dates, still talking
FORMAL PROPOSALS ISSUED
ECCC
Aramark F&B Number of
Company Event Dates Projected Comments New/Repeat
