Okaloosa County BOCC — June 26, 2014 — reading text

Attachment: III.a. TDT Reports OCTC (Apr 14) (2969 : Month End Tax Revenue Reports from Okaloosa Tax Total TDT Collections and Percentage Breakdown FY 2014 TOTAL MONTH FIRST % SECOND % THIRD % FOURTH % FIFTH % COLLECTIONS October $ 680,330.93 $ 136,066.19 $ 136,066.19 $ 136,066.19 $ 136,066.19 $ 136,066.19 November $ 273,038.26 $ 54,607.65 $ 54,607.65 $ 54,607.65 $ 54,607.65 $ 54,607.65 December $ 291,672.28 $ 58,334.46 $ 58,334.46 $ 58,334.46 $ 58,334.46 $ 58,334.46 January $ 332,035.87 $ 66,407.17 $ 66,407.17 $ 66,407.17 $ 66,407.17 $ 66,407.17 February $ 430,183.30 $ 86,036.66 $ 86,036.66 $ 86,036.66 $ 86,036.66 $ 86,036.66 March $ 1,009,474.61 $ 201,894.92 $ 201,894.92 $ 201,894.92 $ 201,894.92 $ 201,894.92 April $ 1,038,269.24 $ 207,653.85 $ 207,653.85 $ 207,653.85 $ 207,653.85 $ 207,653.85 May $ - $ - $ - $ - $ - $ - June $ - $ - $ - $ - $ - $ - July $ - $ - $ - $ - $ - $ - August $ - $ - $ - $ - $ - $ - September $ - $ - $ - $ - $ - $ - Total $ 4,055,004.49 $ 811,000.90 $ 811,000.90 $ 811,000.90 $ 811,000.90 $ 811,000.90 *Percentage breakdown per Okaloosa County Ordinance No. 13-20, Sec. 20-72 (d) Page 8 Packet Pg. 188  3.b Tourist Development Council Meeting: 06/26/14 02:00 PM 1540 Miracle Strip Parkway Department: Tourist Development Council Fort Walton Beach, FL 32548 Category: Update Prepared By: Aida Wilkinson SCHEDULED Initiator: Aida Wilkinson Sponsors: TDC ITEM (ID # 2970) DOC ID: 2970 Financial Update – June Updated: 6/23/2014 2:33 PM by Aida Wilkinson Page 1 Packet Pg. 189  3.b.a Financial Update June 2014 FY 2013-14 AMENDED BUDGET: $36,713,969 Financial data as of 05/21/14 The adopted budget of $33,967,750 has been amended during the year to record BP grant funds for marketing, FDEP grant funds for Okaloosa Island dune walkovers, FDOT grant funds for seasonal transit service on Okaloosa Island and Destin, and reserve carryforwards. REVENUE ANALYSIS Attachment: III.b. Financial Update (2970 : Financial Update ? June) Reserves are the largest component of budgeted revenues because the budget reflects anticipated revenues as well as current cash on hand. Reserves/cash on hand is a budget “placeholder” and represents the accumulation of unspent prior year bed tax dollars; it’s not an actual source of incoming revenues for the year. Tourist development taxes comprise the largest part of actual annual revenue collections. Each percentage is anticipated to generate $2.4M, for a total of $12M in bed taxes. Lodging establishments remit bed tax collections to the tax collector by the 20th of each month for the preceding month. The tax collector reconciles and remits the revenues to the County by the 10th of the following month. Due to the timing of this process, $4.1M in actual revenue only represents collections through April. Based on these receipts, tourist development tax revenues are on track to generate $13.4M this year, which is $1.4M or 11.6% more than budgeted but $125K or 0.9% less than prior year collections. June 20, 2014 Packet Tourist Development Department, Okaloosa County, FL Pg. 190 Financial Update – June 2014 3.b.a EXPENSE ANALYSIS Attachment: III.b. Financial Update (2970 : Financial Update ? June) Reserves are the largest component of budgeted expenses because budgeted expenses must equal budgeted revenues. The budgeted use/drawdown of reserves is reflected in the amount by which budgeted reserves expenses are less than budgeted reserves revenues: $21M reserve revenue – $15M reserve expenses = $6M budgeted use/drawdown for capital projects. Each percentage of the bed tax is required to be spent in a certain way per County Ordinance. June 20, 2014 Tourist Development Department, Okaloosa County, FL 2 of 6 Packet Pg. 191 Financial Update – June 2014 3.b.a EXPENSES BY LEVEL OF TOURIST DEVELOPMENT TAX RESTRICTION FIRST PERCENTAGE (These permissible uses are intended to be representative, not all-inclusive)  beach park facilities or beach improvements  beach & waterway maintenance, renourishment, restoration, enhancement, access  tourist destination facilities Attachment: III.b. Financial Update (2970 : Financial Update ? June) SECOND PERCENTAGE (These permissible uses are intended to be representative, not all-inclusive)  visitor services, brochure distribution, communication and research  tourist bureau administration  lifeguard services and protection June 20, 2014 Tourist Development Department, Okaloosa County, FL 3 of 6 Packet Pg. 192 Financial Update – June 2014 3.b.a THIRD PERCENTAGE (These permissible uses are intended to be representative, not all-inclusive)  operations, maintenance, improvement of Visitor Welcome or Information Centers, Convention Center, and Tourist Destination Facilities  promotion of the Convention Center and Tourist Destination Facilities Attachment: III.b. Financial Update (2970 : Financial Update ? June) FOURTH PERCENTAGE (These permissible uses are intended to be representative, not all-inclusive)  expansion, renovation, reconstruction of the convention center and outdoor venues June 20, 2014 Tourist Development Department, Okaloosa County, FL 4 of 6 Packet Pg. 193 Financial Update – June 2014 3.b.a FIFTH PERCENTAGE (These permissible uses are intended to be representative, not all-inclusive)  tourism promotion Attachment: III.b. Financial Update (2970 : Financial Update ? June) STRATEGIC MARKETING PLAN RevPAR Revenue per available room (RevPAR) is a widely used performance metric in the lodging industry. RevPar is a measurement for a point in time, so it is most appropriately used when comparing equivalent time periods (e.g. February 2014 to February 2013). However, since year-to-year comparison is not possible until twelve months of data are obtained, it is being presented here to establish benchmarks. RevPar = gross monthly receipts divided by days in month divided by number of units (data taken from Tax Collector’s monthly reports) June 20, 2014 Tourist Development Department, Okaloosa County, FL 5 of 6 Packet Pg. 194 Financial Update – June 2014 3.b.a EXPENDITURE TRANSACTION ANALYSIS Pursuant to Florida Statutes 125.0104(4)(e), “The council shall continuously review expenditures… Expenditures which the council believes to be unauthorized shall be reported to the county governing board and the Department of Revenue”. One of the most comprehensive reports from the County’s accounting system is the Expenditure Transaction Analysis, which lists the fiscal period, date, transaction type, check number, vendor number, vendor name, dollar amount, and description for each tourist