Okaloosa County BOCC — May 8, 2015 — II.c. DHFM 2015-16 TDC Request Detail — reading text

Destin History and Fishing Museum Supplemental Information to the March 2015 Proposal to Okaloosa County -- Tourist Development Council Thank you for the opportunity to present the DHFM funding request to the TDC Board of Directors on Thursday, 4-23-15. Attached, as requested, is additional information for the use of the TDC in reviewing the DHFM request of $50,000 funding for 2015-16, relating to operations and maintenance of the museum to continue and expand operations as a tourist destination facility. This information is provided as a supplement to Request 4121: Destin History & Fishing Museum FY16 Budget Request (Jean Melvin). Data included: 1. Destin History & Fishing Museum Funding TDC 2015-16 Request Detail, and 2. Destin History & Fishing Museum Annual Financial Report/Budget 2012-2015 For further information, please contact the Museum at 850-837-6611, or John Lefler, Treasurer at 850-830-6399, or jdlefler@cox.net. Destin History & Fishing Museum Funding TDC 2015-16 Request Detail Request Pursuant to OKALOOSA COUNTY CODE OF ORDINANCES, Chapter 20 -TAXATION Section 20-72. (d.) TOURIST DEVELOPMENT COUNCIL REVENUE ALLOCATION (3) For the revenues generated by the third percentage point on each dollar, for each year beginning with fiscal year 2014-2015, the allocation shall be as follows: a. To provide and improve Visitor Welcome or Information Centers; to provide for the operations and maintenance of the Convention Center, the Visitor Welcome or Information Centers, and other tourist destination facilities, including aquariams and museums within the sub-district; and to provide for the promotion of the use of the convention center and other tourist destination facilities. (24-month projected revenue total, net of administrative charges, is $5,360,000) Key DHFM Funding Objectives for 2015-2016 TDC Request A Provide a facility with interactive exhibits, upgraded annually, which will draw visitors from outside and inside the region. B Initiate a variety of advertising to draw visitors to the museum. PROJECTS REQUIRING TDC FUNDING Expected Net Target Added Project No. Description Expenditure Attendence Plan Basis A-2 20-Station Audio Tour $2,500 200 Attract visitors who prefer self-guided tour A-4 Oral History w/Visual Kiosk 4,000 150 Allows historical review on video and audio - self-guided A-5 Lecture Hall & Presentation Facilities 8,500 400 Provides venue and facilities for groups of 50, including tour groups A-6 Science of Fish & Children's hands-on Exhibit 2,500 150 Added attraction for children A-7 Create Historic Park w/Primrose/Old Post Office 6,500 400 Provides an historic park venue for events and tours A-8 New "Early Family" History Exhibit - Swing Frame 1,500 100 Allows advertising of and access to early history of Destin A-11 Artifact Processing Room w/Inventory System 3,500 N/A Continue to expand/improve & track exhibits A-12 Expand Destin Fishing Rodeo Exhibit 3,500 250 Dedicate a section of Museum to this event/advertise exhibit B-13 Broaden Advertising & Promotion 10,000 1,000 Establish an advertising program with media/hotels/travel agencies A-14 HisTOURical Walking Tour in Harbor Boardwalk 7,500 300 Provide a walking tour of Destin's history on the Boardwalk Sub-Total: Projects $50,000 2,950 NOTE for INFORMATION ONLY: Unplanned 2015 Expenditures Required to Keep Museum Open I Repair/Replace Leaking, Rotted Roof $10,500 Required Net of $27,500 Expense, Less Contractor Donation & City Donation II Air ConditionerRepair/Replacement 2,900 Required System Failed III Sewer/Sump Repair 600 Required System Failed Sub-Total: Necessary Repairs $14,000 DHFM Annual Financial/Budget Actual Actual Actual Actual Budget Item Yr2012 Yr2013 Yr2013 Yr2014 Yr2015 Revenue Admission to Museum $24,900 $24,300 $23,858 $22,946 $23,300 Donations/Mem. to Museum 5,700 4,900 19,842 5,368 4,900 Event Income 28,850 30,600 18,380 35,103 31,429 Gift shop sales 11,400 9,500 11,050 11,597 11,300 Grant Revenue 450 6,480 6,480 8,816 18,816 Museum Memberships 9,352 5,000 5,200 2,815 2,850 Other Income/Pavers 4,800 3,500 1,126 14,299 8,000 Total Revenue 85,452 84,280 85,936 100,944 100,595 Expense Bank Service Charges 149 125 83 77 100 Credit card fees 789 789 941 859 850 Dues & Subscriptions 439 405 567 567 475 Equipment Rental 728 740 711 803 740 Event expenses 3,641 3,000 8,544 5,841 1,550 Exhibit expenses 3,726 1,800 1,136 314 1,300 Gift Shop Inv Purchases 5,772 5,400 6,941 2,528 2,700 Insurance 1,131 1,950 1,792 2,042 2,100 Museum Supplies 473 500 283 560 580 Misc./Paver/Advert. 2,395 1,500 1,321 1,488 1,150 Licenses and Permits 0 0 0 0 0 Office supplies 685 550 855 823 780 Contract Labor 0 400 0 4,690 800 Payroll Expenses 54,000 55,620 55,600 57,199 58,800 Professional Fees 155 200 44 119 200 Security System 240 240 240 240 240 Storage Unit 1,059 1,160 1,070 6,660 300 Postage & Delivery 537 525 324 464 550 Building/Lndscp Repairs 483 525 2,348 3,823 10,725 --Building Contingency 20,500 New Area Setup 8,000 Telephone/internet 1,859 1,910 2,318 2,183 2,160 Electric 4,106 4,125 2,719 3,675 3,800 Water 578 578 606 718 718 Total Utilities 4,684 4,703 3,325 4,393 4,518 Interest Expense 0 0 0 0 0 Web Hosting 355 480 369 591 500 Total Expense 83,300 82,522 88,812 96,264 119,618 Net Ordinary Income 2,152 1,758 -2,876 4,680 -19,023 Interest/Invest. Income 3,407 0 -13 0 0 Net Income $5,559 $1,758 -$2,889 $4,680 -$19,023