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Okaloosa County BOCC — April 24, 2014 — reading text

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SUNGARD PENTAMATION, INC. − FINANCIAL ACCOUNTING Attachment: III.b. Financial Update (2756 : April Financial Update) SUNGARD PENTAMATION, INC. PAGE NUMBER: 23 DATE: 04/18/2014 OKALOOSA COUNTY BOCC AUDIT11 TIME: 14:06:12 EXPENDITURE TRANSACTION ANALYSIS SELECTION CRITERIA: transact.yr=’14’ and transact.period=’6’ and transact.fund=’104’ ACCOUNTING PERIOD: 7/14 FUND − 104 − TOURIST DEVELOPMENT FUND DEPARTMENT − 1179 − 4TH TDT−C.C. CAPITAL ACCOUNT DATE T/C ENCUMBR REFERENCE VENDOR BUDGET EXPENDITURES ENCUMBRANCES DESCRIPTION 562752 PORTE COCHERE 6 /14 03/05/14 21 V1403673 008408 GGI LLC D/B/A GE 595.65 .00 GEN PLANNING 6 /14 03/05/14 21 V1403673 008408 GGI LLC D/B/A GE 1,620.00 .00 TO22PORT COCHERE TOTAL PORTE COCHERE .00 2,215.65 .00 562790 OTHER CONSTRUCTION 6 /14 03/05/14 21 V1403673 008408 GGI LLC D/B/A GE 135.00 .00 GEN PLANNING TOTAL OTHER CONSTRUCTION .00 135.00 .00 563710 OUTDOOR EXHIBITION PAD 6 /14 03/05/14 21 1403633 012182 ATKINS 547.07 .00 TO3MARLER PK IMPROVS TOTAL OUTDOOR EXHIBITION PAD .00 547.07 .00 563790 OTHER IMPROVEMENTS 6 /14 03/05/14 21 V1403673 008408 GGI LLC D/B/A GE 2,234.70 .00 GEN PLANNING 6 /14 03/05/14 21 V1403673 008408 GGI LLC D/B/A GE 7,231.68 .00 TO27OKA ISL MSTR PLAN 6 /14 03/27/14 21 1404283 014984 HDR ENGINEERING 6,111.50 .00 TO67TO67MARLER BOAT R TOTAL OTHER IMPROVEMENTS .00 15,577.88 .00 TOTAL 4TH TDT−C.C. CAPITAL .00 18,475.60 .00 Packet Pg. 71 3.b.a RUN DATE 04/18/2014 TIME 14:06:16 SUNGARD PENTAMATION, INC. − FINANCIAL ACCOUNTING Attachment: III.b. Financial Update (2756 : April Financial Update) SUNGARD PENTAMATION, INC. PAGE NUMBER: 24 DATE: 04/18/2014 OKALOOSA COUNTY BOCC AUDIT11 TIME: 14:06:12 EXPENDITURE TRANSACTION ANALYSIS SELECTION CRITERIA: transact.yr=’14’ and transact.period=’6’ and transact.fund=’104’ ACCOUNTING PERIOD: 7/14 FUND − 104 − TOURIST DEVELOPMENT FUND DEPARTMENT − 71071 − FDEP FWB RESTORATION (O) ACCOUNT DATE T/C ENCUMBR REFERENCE VENDOR BUDGET EXPENDITURES ENCUMBRANCES DESCRIPTION 531100 PS−CONSULTANT 6 /14 03/18/14 13 −413,566.00 BT−IH−14−104−01 TOTAL PS−CONSULTANT −413,566.00 .00 .00 TOTAL FDEP FWB RESTORATION (O) −413,566.00 .00 .00 Packet Pg. 72 3.b.a RUN DATE 04/18/2014 TIME 14:06:16 SUNGARD PENTAMATION, INC. − FINANCIAL ACCOUNTING Attachment: III.b. Financial Update (2756 : April Financial Update) SUNGARD PENTAMATION, INC. PAGE NUMBER: 25 DATE: 04/18/2014 OKALOOSA COUNTY BOCC AUDIT11 TIME: 14:06:12 EXPENDITURE TRANSACTION ANALYSIS SELECTION CRITERIA: transact.yr=’14’ and transact.period=’6’ and transact.fund=’104’ ACCOUNTING PERIOD: 7/14 FUND − 104 − TOURIST DEVELOPMENT FUND DEPARTMENT − 711242 − FDOT URBAN CORR 12 (O) ACCOUNT DATE T/C ENCUMBR REFERENCE VENDOR BUDGET EXPENDITURES ENCUMBRANCES DESCRIPTION 534410 CS−O.C.T. 6 /14 03/20/14 21 1404038 008721 OKA CTY COORD TR 24,837.37 .00 TO47 DESTIN SHUTTLE TOTAL CS−O.C.T. .00 24,837.37 .00 TOTAL FDOT URBAN CORR 12 (O) .00 24,837.37 .00 TOTAL TOURIST DEVELOPMENT FUND .00 661,545.59 21,682.75 TOTAL REPORT .00 661,545.59 21,682.75 Packet Pg. 73 3.b.a RUN DATE 04/18/2014 TIME 14:06:16 SUNGARD PENTAMATION, INC. − FINANCIAL ACCOUNTING Attachment: III.b. Financial Update (2756 : April Financial Update) 5.b Tourist Development Council Meeting: 04/24/14 02:00 PM 1540 Miracle Strip Parkway Department: Tourist Development Council Fort Walton Beach, FL 32548 Category: Update Prepared By: Aida Wilkinson SCHEDULED Initiator: Aida Wilkinson Sponsors: TDC ITEM (ID # 2758) DOC ID: 2758 Ad Agency Last Minute Deals - Peter Mayer TO 136 Updated: 4/21/2014 3:16 PM by Aida Wilkinson Page 1 Packet Pg. 74 5.b.a TOURIST DEVELOPMENT DEPARTMENT MEMORANDUM DATE: April 24, 2014 TO: Tourist Development Council FROM: Ed Schroeder, Tourist Development Department Director Kendra Moore-Nixon, Marketing SUBJECT: Last Minute Deals – Ad Agency Attachment: V.b. Ad Agency LMD (2758 : Ad Agency Last Minute Deals - Peter Mayer TO 136) Background The BCC approved the revised Ad Agency Strategic Marketing Plan (SMP) on March 18, 2014, which included a category for Last Minute Deals in the amount of $18,813. To the greatest extent possible, such opportunities will be presented to the TDC for recommendation to the BCC for approval in advance. However, these funds are available for appropriation by the Tourist Development Director with concurrence of the TDC Chairman and County Administrator if a time-sensitive opportunity would be lost due to the timing of regular TDC and BCC meetings required to obtain advance approval. Total cost of the opportunity must be less than $35,000 and County Administrator approval is required regardless of dollar amount. Discussion Peter Mayer Task Order 136 titled Last Minute Deals is for advertisement placements, specifically Visit Florida Meeting Magazine ($6,450) designed to target meeting planners and Google online keyword advertising ($12,363) designed to target leisure travelers nationally. These ads will run from April 2014 – June 2014. The deadline for the Visit Florida magazine was early April. Although there is no specific deadline for the keyword ads, it is important to capitalize on the time period of when travelers are booking summer travel, which is now. The task order has been approved in accordance with the Strategic Marketing Plan. BCC was informed at their April 15 meeting and TDC is hereby informed. No further “last minute deal” funding remains in the ad agency strategic marketing plan. TDC Recommendation to BCC For informational purposes only; no action required. Packet Pg. 75 5.c Tourist Development Council Meeting: 04/24/14 02:00 PM 1540 Miracle Strip Parkway Department: Tourist Development Council Fort Walton Beach, FL 32548 Category: Presentation Prepared By: Aida Wilkinson SCHEDULED Initiator: Aida Wilkinson Sponsors: TDC ITEM (ID # 2759) DOC ID: 2759 Agency Update (Peter Mayer) - Presentation Updated: 4/21/2014 3:18 PM by Aida Wilkinson Page 1 Packet Pg. 76 April 24, 2014 AGENCY REPORT 5.c.a Packet Pg. 77 Attachment: V.c. TDC_Presentation_4.24.14_(4) (2759 : Agency Update (Peter Mayer) - Group & Meeting Print Ads 5.c.a Packet Pg. 78 Attachment: V.c. TDC_Presentation_4.24.14_(4) (2759 : Agency Update (Peter Mayer) -

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