Okaloosa County BOCC — November 20, 2014 — VI.a. Sales Marketing Report October 2014 — reading text

Sales Marketing Report October 2014 Tisha Maraj CMP, Sales Marketing Manager PROPOSALS & Letters of Intent ISSUED Number ECCC Projected Comments Aramark F&B Company Event Dates Accom Req of Revenue New/Repeat Value Attendees SHRM Meeting TBD $300.00 Repeat No $800.00 30 Total ECCC Projected Revenue $300.00 $800.00 Leads Generated to Partners Company Event Total Room Nights Total Room Nights Site Inspections Tours Provided Company/person Event Kizzy Battely Wedding/Reception Amber Peck Wedding/Reception Craig Sammons ADS NDIA - in-house Pat Swartz event Common Faith Network Work event in house  Sales Marketing Report October 2014 Tisha Maraj CMP, Sales Marketing Manager Leads - Reactive Company/Person Event Action Outcome Phone call, SHRM Meeting proposal Still Working it Ashley Mixson Meeting Phone call Contract Michele Sewall Holiday Party Phone/email Still Working it Samuel Bridges Holiday Party phone/email Still Working it Jayla Jackson Holiday Party phone/email Still Working it Rob Harrell Boat Show email Still Working it Leads - Proactive Company/Person Event Action Outcome Warm Leads from SMMC Leads show emails communicating waiting for response ITEA Symposium Email to reconnect will fup waiting for response Student Life Ministries Youth Camp Email to reconnect will fup Brenda Hong Travel Mtg Planner Phone call Plan to meet in B-ham Prospecting calls for our Bham Show Set sales appts Requests sent My contact has retired. Setup time to talk with HT Hackney Food Show Call/email new contact.  Sales Marketing Report October 2014 Tisha Maraj CMP, Sales Marketing Manager Contracts Issued ECCC Projected Comments Aramark Number of Company Event Dates Revenue New/Repeat F&B Value Attendees United for a Good Cause Hispanic Festival 9/26/2015 $5,000.00 Repeat $1,500.00 1000 ST Jude Apostle Catholic Church Sonfest 6/1-5/2015 $5,000.00 Repeat $13,000.00 250 OK County BOCC Restore Act 11/5/2014 $0.00 Repeat $0.00 40 Total ECCC Revenue Projected $10,000.00 F&B Total $14,500.00 Lost/Denied Business ECCC Projected Number of Company Event Dates Comments Revenue Attendees Chose another 100 Black Men Convention 12/11-14/2014 $5,000.00 city 200 Logos Secure Meeting 8/11-15/2014 $1,500.00 canceled event 10 Chose another Visayan & Friends Holiday Party 12/13/2014 $650.00 venue 300 Chose another Timeka Hayes Birthday Party 12/13/2014 $300.00 venue 60 Total ECCC Revenue Lost $7,450.00  Sales Marketing Report October 2014 Tisha Maraj CMP, Sales Marketing Manager Marketing / Public Relations / Tradeshows Call with SDR to review call leads Attend Fort Walton Beach Chamber Coffee Peter Mayer Update Calls Attended Xsite & Destin Chamber sponsor meetings Worked the HOG Rally Booth at Ramada Attended Hotel Collection Meeting Fort Walton Beach Chamber Tourism Mtg Attended Musical Echoes Meeting (after hours) Sales Meeting with ECCC team Create PYM web listing Met with Melissa to design Visitor's Guide Page Phone Conference with PYM Reps BHAM planning meetings Create PYM Deals E-Blast  Sales Marketing Report October 1, 2014 - October 31, 2014 April Sarver, Sales Marketing Coordinator PROPOSALS ISSUED Number ECCC Projected Comments Aramark Company Event Dates Accom Req of Revenue New/Repeat F&B Value Attendees Florida Chiropractic Society Annual Convention March 14-15, 2015 $ 1,205.00 New Y $4,000.00 100 Powerhouse Ministries Convention January 8-9, 2015 $ 7,705.00 New Y $15,000.00 1000 FortuneBuilders Real Estate Summit January 9-11, 2015 $ 3,190.00 New y $9,000.00 150 Total ECCC Projected Revenue $ 12,100.00 Leads Generated to Partners Company Event Total Room Nights Total Room Nights 0 Site Inspections Tours Provided Company/person Event Greg & Rebecca Powerhouse Conv. Krystal Baker Wedding 1  Sales Marketing Report October 1, 2014 - October 31, 2014 Leads *reactive April Sarver, Sales Marketing Coordinator Company/Person Event Source Action Outcome Bethany Wedding Web Sales Kit Email Considering Sales Kit Email & Brisa Quinceanera Walk-in Conversation Considering Date not Ms. Hill Bazaar/Fashion Show Phone Spoke and Emailed available Nick King Wedding Web Sales Kit Email Considering Looking for a Dennis Micro Wrestling Web Sales Kit Email producer Christine Boswell / KW Holiday Party Web Spoke and Emailed Biloxi Lorie Thompson Holiday Party Phone Spoke and emaled Considering Going with Betty & Stephanie Navarre Football Banquet In Person Spoke and Emailed Soundside Scott Wedding Ceremony Phone Spoke and Emailed Considering Chiropractic DR Berko Convention Phone Spoke and Emailed Proposal Date not Dana Toyota Distributor Web Sales Kit Email available Wedding Ceremony Heather & Reception Phone Sales Kit Email Considering Decided against Mike Halloween Party Phone Sales Kit Email the ECCC Date unavailable, Q' Lala Productions / considering Quanda Chocolate Fantasy Web Sales Kit Email other dates Military / Matthew Holiday Party Phone Sales Kit Email Considering A Real Change / Matt #BEMORE Book Tour Phone Sales Kit, Email Contract 2  Sales Marketing Report October 1, 2014 - October 31, 2014