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Okaloosa County BOCC — August 28, 2014 — reading text

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Company/person Event Club Flight/Savier College Fair Carper AF Ball 1 Packet Pg. 159 5.a.1 Sales Marketing Report July 1, 2014 - July 31, 2014 April Sarver, Sales Marketing Coordinator Leads *reactive Attachment: V.a. ECCC Sales Report July 2014 (3210 : ECCC Sales Marketing Reports) Company/Person Event Source Action Outcome not approved by Charles Rados IOS5 Instructor methology web corresponded via email commander Savier Stephens College Fair Phone Proposal, Tour Contract found a possible Sara Glessenkamp Cvw Prom 2015 Email availability holding Michelle Wedding Phone Spoke and emailed considering Jeremy Gavida Holiday Party Phone Spoke and Emailed Elena Aldridge Conference Phone Spoke and emailed Proposal Tyresa Johnson Birthday for Husband Phone Spoke and emailed Considering Sherry AAPM Annual Conference Phone Spoke and emailed Date not avail Justin Tranchita Comedy Phone Spoke and emailed considering have not heard Amanda Mcdaniels Wedding Web Emailed back Considering Aug Shalone Convention Phone Emailed and spoke 2016 1st choice not avial, holding Bobbie / Applied res Holiday Party Phone Emailed and spoke 2nd choice wants to bring nadela 1st bday web Emailed and spoke own food pricing was an issue and did not show up for Kristen Paige 21st bday web Emailed and spoke her tour niceville c/o 75 no response samantha and sheila reunion web emailed both from either 2 Packet Pg. 160 5.a.1 Sales Marketing Report July 1, 2014 - July 31, 2014 April Sarver, Sales Marketing Coordinator Attachment: V.a. ECCC Sales Report July 2014 (3210 : ECCC Sales Marketing Reports) MTI Sound and This was a sales Andrew / Festival Lighting Web Emailed tactic considering, but wants to bring Rosa Escobar Quinceanera Walk in Spoke and emailed own food Tammy Weding Web Emailed Date not avail David Extreme Spirit Cheer Phone Emailed and spoke Date not avail have not heard Angelia Wedding web emailed back Prospects *proactive Company/Person Event Source Action Outcome no recponse, removed as Niceville Emailed and called, second option Samantha Homecoming Lost Business date became available from calendar Conditions Reached out to just be became more sure she was not able favorable, went Dawn / BAE Holiday Party Lost Business to have holiday party to contract 3 Packet Pg. 161 5.a.1 Sales Marketing Report July 1, 2014 - July 31, 2014 April Sarver, Sales Marketing Coordinator Attachment: V.a. ECCC Sales Report July 2014 (3210 : ECCC Sales Marketing Reports) Contracts Issued ECCC Projected Comments Aramark F&B Number of Company Event Dates Revenue New/Repeat Value Attendees Club Flight Level College Fair 10/24-25/2014 $5,474.00 New $15,000.00 1500 Gulf Coast Wedding Gulf Coast Wedding Expo Expo 11/16/2014 $2,341.00 Repeat $0.00 500 BAE Holiday Party 12/6/2014 $850.00 Repeat $7,700.00 220 Total ECCC Revenue Projected $8,665.00 F&B Total $22,700.00 Lost/Denied Business ECCC Projected Comments Number of Company Event Dates Revenue New/Repeat Attendees Worked with client for months and they ultimately decided against Building Homes for Heros Fund Raiser Banquet 10/4/2014 $2,800.00 event. 600 canceled due to not being prepared (rescheduled Gulf Coast Wedding Gulf Coast Wedding 9/28/2014 $2,998.00 later) 500 Total ECCC Revenue Lost $5,798.00 4 Packet Pg. 162 5.a.1 Sales Marketing Report July 1, 2014 - July 31, 2014 April Sarver, Sales Marketing Coordinator Marketing / Public Relations / Tradeshows 1. Sent Constant Contact Newsletter Attachment: V.a. ECCC Sales Report July 2014 (3210 : ECCC Sales Marketing Reports) 2. Attended ECPro Luncheon 3. Participated in FB and Twitter Posts 4. Hotel Meeting w/ Four Points 5. Attended Uncle Bucks Grand Opening 6. Attended FWB Chamber FF Breakfast 7. Apr Accredidation Study Group 8. Tradeshow Collaboration for 2015 shows 9. Many Catering meetings regarding changes, sales & processes 5 Packet Pg. 163 5.b Tourist Development Council Meeting: 08/28/14 02:00 PM 1540 Miracle Strip Parkway Department: Tourist Development Council Fort Walton Beach, FL 32548 Category: Report Prepared By: Aida Wilkinson SCHEDULED Initiator: Aida Wilkinson Sponsors: TDC ITEM (ID # 3211) DOC ID: 3211 Group Sales Marketing Reports Updated: 8/22/2014 4:51 PM by Aida Wilkinson Page 1 Packet Pg. 164 5.b.1 Packet Pg. 165 Attachment: V.b. Group Sales Marketing Reports (3211 : Group

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