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Okaloosa County BOCC — December 31, 2012 — reading text
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activities, including those services excluded from the Base Services. The provision
of these services and compensation for these services shall be governed by the following
provisions:
A. New Project Development and Execution includes items such as:
• Campaign Development
• New features, functionality, or sections of the existing website
• Design and Development of a new website
B. In accordance with the COUNTY’s Purchasing Manual, the CONTRACTOR will submit
a Task Order for approval prior to beginning work on any project, which will include the
following CONTRACTOR functions:
• Creative Services
o Copywriting
o Creative Direction
o Art Direction/Design
• Project Management
• Media Planning and Purchasing
o Development of Media Mix and Strategy
o Planning and Purchasing for Integrated Campaigns
o Online Banner Ad Serving and Tracking
o Tracking and Reporting of All Purchased Media
o Development of Optimization Recommendations and Strategy
• Public Relations
• Production
o Information Architecture/User Experience
o Content Management
o Interactive Development
o Proofreading
o Print Production Supervision
o Broadcast Production Supervision
o Art Buying/Purchasing
o Quality Assurance Testing
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6.2.a.b
C. Other CONTRACTOR functions in support of any new projects will be covered under
the Monthly Marketing and Advertising fee. This includes:
• Account Management and Strategy
Attachment: Okaloosa County_Peter Mayer Contract_FINAL (2) (1181 : Agreement with Peter A. Mayer Advertising, Inc.)
• Public Relations (Excluding New Project Development/Execution)
• Social Media
IV. COMPENSATION FOR NEW PRODUCT SERVICES
The CONTRACTOR will be compensated on an hourly basis, at a rate of one hundred fifteen
dollars ($115) per hour, for New Product Development and Execution services detailed above.
Such services provided by the CONTRACTOR will require a Task Order, which shall contain a
detailed scope of services and an estimated not-to-exceed cost for performing such services.
CONTRACTOR shall not perform any New Project Development and Execution services
without a Task Order approved by the COUNTY as provided for under Article III, Section 3.2 of
this Agreement.
V. PAID MEDIA AND PASS THROUGH COSTS
Paid Media and Pass Through Costs include third-party charges for media and production and
includes items such as:
• Traditional Paid Media (Print, Outdoor, Broadcast)
• Online Paid Media (Display Advertising, Facebook, Google Keyword, etc.)
• Additional Pass Through Production Costs, such as:
o Website Hosting
o Site Spam Filter
o Content Management System
o Email Deployment System
o Website Search Tool
o Website Video Player
o Research
o Production Costs (Printing, Video Production, Photography)
VI. COMPENSATION FOR PAID MEDIA AND PASS THROUGH COSTS
The CONTRACTOR will be compensated for the actual paid media and pass through costs
incurred by the CONTRACTOR on behalf of the COUNTY with no markup. Such services
provided by the CONTRACTOR shall require a Task Order, which shall contain a detailed scope
of services/goods and an estimated not-to-exceed cost for performing such services or delivering
such goods. No invoice will be processed without the executed task order, purchase order or
contract/lease payment approval form approved by the COUNTY as provided for under Article
III, Section 3.2 of this Agreement. No invoice will be approved unless a copy of the actual
invoice from the vendor accompanies the invoice reflecting the acquisition of goods/services.
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6.2.a.b
The COUNTY may, at its sole discretion, elect to pay the vendor directly for paid media and
pass through costs.
Attachment: Okaloosa County_Peter Mayer Contract_FINAL (2) (1181 : Agreement with Peter A. Mayer Advertising, Inc.)
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6.3.a
BOARD OF COUNTY COMMISSIONERS
AGENDA REQUEST
DATE: December 4, 2012
TO: Honorable Chairman and Members of the Board
FROM: Don Turner
SUBJECT: Essex Road EMS Bldg. Project Completion - Funding Request
DEPARTMENT: Facility Maintenance
BCC DISTRICT: All
STATEMENT OF ISSUE: The Board is requested to approve funding in the amount of
$44,000 to complete the remodeling of the former Garniers Wastewater Treatment Plant
(WWTP) controls building into an EMS station, and facilities for the EMS shift command and
EMS main supply.
BACKGROUND: In February of 2012, the BCC approved of providing $65,000 to fund the
remodeling of the former Garniers WWTP controls building for an EMS station and to house the
EMS shift command and EMS main supply (February agenda item attached). That funding
request was based on what FM staff believed the condition of the building would be at the time it
was turned over for remodeling and the pre-permitting guidance received regarding the fire/life
safety requirements for the facility.
Unforeseen scope changes in the fire/life safety requirements and the actual condition of the
building when it was turned over have driven the cost to complete the project much higher than
the original estimate. The original funding for the project has been exhausted. To complete the
project will require an additional $44,000 in funding (see attachment).
The building contains approximately 4100 s.f. under roof. The completed project's total hard
cost will be approximately $26.60/s.f. and total costs less than $65/s.f. With market prices for a
remodeling project of this scope typically running more than $100/s.f., the finished project still
represents a terrific value to the county.
If the Board approves the completion of the project, $44,000 will be needed to finish all of the
work.
RECOMMENDATIONS: The Board is requested to approve funding in the amount of $44,000
to complete the remodeling of the former Garniers WWTP controls building into an EMS station
and a new home for the EMS shift command and EMS main supply.
RECOMMENDED BY:
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6.3.a
APPROVED BY:
James D. Curry, County Administrator
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6.3.a.a
Attachment: Agenda Request - Funding for EMS ESSEX Road (Garniers WWTP) - 02-07-2012 (1162 : Essex Road EMS Bldg. Project Completion
BOARD OF COUNTY COMMISSIONERS
AGENDA REQUEST
DATE: February 7, 2012
TO: Honorable Members of the Board
FROM: Donald L. Turner, Facilities Maintenance Director
SUBJECT: EMS Essex Road, Ft. Walton Beach - Project Funding
STATEMENT OF ISSUE: Request Board to approve funding in the amount of $65,000 to
remodel the former Garniers WWTP Control Building into the EMS Essex Road building.
BACKGROUND: During the budget preparation process, the Facilities Maintenance
Department receives more capital construction projects requests than it can complete in any one
fiscal year. Funding is requested for all approved projects that are expected to begin in the year
for which the budget is being prepared. On occasion, new information comes out or
circumstances change that brings to light a strategic advantage in reordering the start/completion
schedule for the projects. Such is the case with the EMS Essex Road project.
The EMS Essex Road project was not funded in FY 2012. It is in the best interest of the county
to move the project start date to FY 2012. The cost estimate for the project is $65,000 to fully
fund the project. Funding ($45,000) was approved to remodel a portion of the second floor of the
Brackin Building for the Property Appraiser’s office that won’t be used in FY ’12. The Board
could reallocate those funds and up to $20,000 from reserves for the EMS Essex Road project.
RECOMMENDATION: Request Board to approve funding in the amount of $65,000 to
remodel the former Garniers WWTP Control Building into the EMS Essex Road building.
RECOMMENDED BY: _____________________________________________
Donald L. Turner Facility Maintenance Director
REVIEWED BY: _____________________________________________
John Hofstad Public Works Director
APPROVED BY: _____________________________________________
James D. Curry County Administrator
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6.3.a.b
EMS Essex Road Project - Scope Additions
DESCRIPTION CONTRACT SERVICES TOTAL COST
Attachment: EMS Essex Rd. - Project Completion Estimate (1162 : Essex Road EMS Bldg. Project Completion - Funding Request)
Fire Sprinkler System B&C Contract $18,162.78
Monitored Fire Alarm System B&C Contract $5,998.50
6" Water Line Materials N/A $7,526.64
Install 6" Water Line - Labor Water & Sewer $862.09
Replace Exterior Doors & Hardware N/A $10,000.00 (est.)
Rear Loading Dock for Supply N/A $1,200.00 (est.)
Misc. N/A $249.99 (est.)
TOTAL REQUESTED $44,000.00
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6.4.a
BOARD OF COUNTY COMMISSIONERS
AGENDA REQUEST
DATE: December 4, 2012
TO: Honorable Chairman and Members of the Board
FROM: Richard Brannon
SUBJECT: School Storm Shutters
DEPARTMENT: Purchasing
