Okaloosa County BOCC — December 6, 2016 — Red Hot Celebrations advance payment — agenda request

BOARD OF COUNTY COMMISSIONERS AGENDA REQUEST DATE: December 6, 2016 TO: Honorable Chairman and Members of the Board FROM: Darrel Jones SUBJECT: Red Hot Celebrations advance payment DEPARTMENT: Tourist Development Department BCC DISTRICT: 2,4,5 STATEMENT OF ISSUE: Request approval for payment in advance for Red Hot Celebrations DMO package. BACKGROUND: Advertising with Red Hot Celebrations places The Emerald Coast Convention & Visitors Bureau in front of the travel trade group target audience. The vendor requires payment in advance in the amount of $1,245.00 for the 2017 Destination Marketing Organization (DMO) package. The package consists of: January & April e-blasts, July newsletter, and October insert in Leisure Group Travel magazine. Per County policy, Board approval for advance payment may be requested if the payment results in savings equal to or greater than the amount earned by investing the funds and paying later or if the payment is essential to the operations of the agency and the goods or services are available only if advance payment is made. In this particular case, Red Hot Celebrations reaches a target group audience and is available only if advance payment is made. Romjue Advertising does not pay media until payment has been made to the agency by the County. Marketing staff will monitor for advertising exposure in accordance with the insertion order. OPTIONS: Approve or Disapprove RECOMMENDATION: Approve payment in advance in the amount of $1,464.71, including commission, for Red Hot Celebrations DMO package (Romjue invoice 2073). RECOMMENDED BY: APPROVED BY: John Hofstad, County Administrator