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Okaloosa County BOCC — February 2, 2016 — partnershipbrochure — reading text
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VISIT FLORIDA
Partnership
Benefits
Become a VISIT FLORIDA
Marketing Partner
Market your brand, attract more visitors and boost revenue through unique
exposure in partnership with the Official Tourism Marketing Corporation for
the State of Florida.
Marketing Partners receive the
following core benefits (Over $60K in value):
A business listing in the Official Florida
Vacation Guide ($5,000 value)
Distribution: 500,000 copies
An Enhanced Web Listing on VISITFLORIDA.com.
Additional exposure on meetings and weddings
websites, if eligible ($365 value)
Participate in VISIT FLORIDA’s Online Hospitality Training
Program for front-line employees ($1,500 value)
Download sales contacts for meeting planners, travel agents and tour
operators who attend VISIT FLORIDA’s domestic events ($1,000 value)
Participation in lobby booth display in the Official Florida
Welcome Centers and receive discounts on brochure
distribution ($160 value)
Access to VISIT FLORIDA research (visitor profiles, trends
and international data) ($50,000 value)
Ability to promote Partner-to-Partner specials
and discounts ($720 value)
Posts on VISIT FLORIDA’s consumer-facing social media pages
($1,000 value)
Ability to apply for VISIT FLORIDA grants
to market your business ($5,000 value)
Access to free webinars on marketing techniques
and industry trends ($1,200 value)
Join at the Premier ($1,500/year) or Small Business* ($395/year) level.
*For Small Business Partner eligibility, your gross revenue may not exceed $1.25 million
per year or your business must be a 501(C)(3) under IRS guidelines.
Enroll today at VISITFLORIDA.org/join.
Enhance your Marketing Partnership by taking advantage
of special VISIT FLORIDA programs and events:
• Book co-op advertising opportunities, including broadcast, print, direct mail and digital
(discounts of up to 25% off published rates)
• Participate in domestic and international sales programs and meeting planner events
• Receive a discount to attend the Florida Governor’s Conference on Tourism
• Participate in VISIT FLORIDA consumer promotions in domestic and international markets
• Attend PR media missions and share your press releases
Learn more about these and many other opportunities at VISITFLORIDA.org/planner
Web Listing Levels
Just looking for exposure on VISITFLORIDA.com?
There are two web listing levels you can choose from – Free or Enhanced ($365/yr).
Below is a list of features included with each:
Free Enhanced
*
$365/year
Business contact information, business description, one photo
and link to your business URL 3 3
Inclusion in the BookDirect online reservation booking engine
(accommodations only) 3 3
Ability to upload up to 20 images, videos, 5 deals and an unlimited
number of events to your listing 3
Links to your social media pages: Facebook, Twitter, YouTube
and Google+ 3
Listing on FloridaMeetings.com and weddings microsite, if eligible 3
Complimentary participation in Florida Vacation Auction 3
* An Enhanced Web Listing is included with a Marketing Partnership.
VISIT FLORIDA offers unique marketing opportunities for you. Explore
the different ways your business can benefit from a VISIT FLORIDA
Marketing Partnership.
Places to Stay Places to Play
• Sync your online reservation • Work with VISIT FLORIDA’s
system with your listing on PR team to promote your
VISITFLORIDA.com to drive attraction
guest bookings
• Post deals and events on
• Post your property’s deals and VISITFLORIDA.com to attract
events on VISITFLORIDA.com guests
to attract guests
• Interact with visitors at the Official Florida
• Include your property in a prize package for a Welcome Centers via festivals and themed
consumer promotion months. You can bring giveaways and
characters, too!
• Attend special meeting planner events to drive
corporate bookings at your property • Post a photo of your new attraction or exhibit
on VISIT FLORIDA’s social media pages to
inspire visitors
Visitor Services
Places to Eat & Drink • Post your city’s events on
• Include gift certificates in VISITFLORIDA.com
a prize package for a consumer • Participate in lobby
promotion display at an Official Florida
• Post restaurant discounts Welcome Center and interact directly
and special events on with visitors
VISITFLORIDA.com to attract guests • Take advantage of special rural county
• Post videos of cooking demos on your opportunities, including marketing grants
VISITFLORIDA.com listing • Enroll your visitor service facility in
• Provide food samplings in the Official Florida VISIT FLORIDA’s Certified Tourism
Welcome Centers Information Center Program
• Provide free Online Hospitality Training for
your local businesses
Enroll today at VISITFLORIDA.org/join
Contact your Regional Partnership Manager to explore VISIT FLORIDA
Partnership and activate your benefits.
BRENNA C. DACKS
NORTH
O (850) 205-3870
M (850) 345-9758
bdacks@VISITFLORIDA.org
BRANDY HASTINGS
CENTRAL
O (850) 205-3869
M (850) 345-9766
bhastings@VISITFLORIDA.org
LINDSEY NORRIS
SOUTH
O (850) 205-3868
M (850) 728-0485
lnorris@VISITFLORIDA.org
Enroll today at VISITFLORIDA.org/join
Questions? Contact us!
Toll-free Industry Hotline: 877-435-2872
Email: Partner@VISITFLORIDA.org
The Official Tourism Marketing Corporation for the State of Florida
