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Okaloosa County BOCC — July 21, 2016 — II. o. Sales Update — reading text
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$0.00 TBD
Parallon Solutions Training 8/8-10/2016 $700.00 Repeat $1,500.00 60
Parallon Solutions Training 8/15-16/2016 $900.00 Repeat $0.00 120
Parallon Solutions Training 8/22-25/2016 $900.00 Repeat $2,000.00 40
Parallon Solutions Training 9/6/2016 $250.00 Repeat $0.00 40
Parallon Solutions Training 8/29-9/3/2016 $1,500.00 Repeat $9.00 40
Parallon Solutions Training 9/19/2016 $200.00 Repeat $0.00 40
Parallon Solutions Graduation 9/15/2016 $300.00 Repeat $1,500.00 40
Dupree Dance Competition 7/9-13/2017 $9,000.00 Repeat $5,000.00 1500
Parallon Solutions Graduation 9/15/2016 $320.00 Repeat $1,150.00 45
Total ECCC Revenue Projected $ 16,670.00 Aramark Revenue $11,959
Total ECCC Projected Revenue Goal $17,564.00 ECCC New Client Goal 1
ECCC Projected Revenue % to Goal 94.91% ECCC New Client % to Goal 25.00%
1
Sales and Marketing Report
June 2016
Tisha Maraj, CMP, Sales Marketing Manager
Lost/Denied Business
ECCC
Number of
Company Event Dates Projected Lost Reason
Attendees
Revenue
Applique Corner, LLC Exhibit 8/11-14/2016 $8,000.00 Non Responsive 500
Ameri-Cheer Dance Training 7/25-26/2016 $1,500.00 Chose not to have event at all 75
Ray Angerman Political Rally 9/11/2016 $1,000.00 Chose not to have event at all 1500
Florida Restaurant & Lodging
Assoc Concert 10/27-28/2016 $5,000.00 Chose not to have event at all
CivilianJobs.com Job Fair 10/25/2016 $550.00 Chose not to have event at all 150
Total ECCC Revenue Lost $16,050.00
Proactive Prospecting
Company/Person Event Source Action Outcome
Various/
MPI Member: Brenda Joyce MPI-Member
Independent Phone call Invited to connect at WEC.
Adams directory
Planner
MPI-Member
Tania Compton Fidelity National directory Phone call Chatted on phone to discuss our area
MPI-Member
Gayle Jackson-Menk Helms Briscoe directory Phone call sent info via email
4
ECCC Proactive Contact Goal 25
2
Sales and Marketing Report
June 2016
Tisha Maraj, CMP, Sales Marketing Manager
Reactive Leads Worked
Company/Person Event Source Action Next Step /Outcome
Garrett McVeigh Wedding Website Emailed Finding dates
Twirl Emailed/ Too last minute. She couldn't make it
Nicole Albright Website
Competition phone work
Terry Hicks T&E Meeting Website sent proposal Meeting was canceled
FORMAL PROPOSALS ISSUED
ECCC
Aramark F&B Number of
Company Event Dates Projected Comments New/Repeat Accom Req
Value Attendees
Revenue
Booz Allen Hamilton Meeting 8/30/2016 $550.00 New No $1,400.00 30
US Courts Conference 9/6-9/2016 $4,000.00 New Yes $1,000.00 200
Total ECCC Projected Revenue $ 4,550.00 Aramark Projected Revenue $2,400.00
3
Sales and Marketing Report
June 2016
Tisha Maraj, CMP, Sales Marketing Manager
Leads Generated to Partners
Total Room
Company Event Nights Site Inspections Tours Provided
US Courts RFP Meeting 600 Company/person Event
Daralyn Chase Heather & Nicole Expo
Ginger Walker Poker Run
Ephraim The Gulf
General
Genevieve Lyon Dynamics
Susi Robidoux Media
Christie Sachse Event
Lorraine Johnson wedding
Total Room Nights 600 Doug Couch/Brain Bone Super Wow
Total # of leads to partners 1 Zach Dupree Dance
Leads to partners Goal 4 Missy & Russ Dance
Leads to Partners % to Goal 25%
Activities such as Marketing / Public Relations / Tradeshows:
Attended MPI - WEC Conference June 11-14; met with The Gulf Owners, Visited with Doug Couch and took him to lunch; Site visit for Britany. Dupree Dance Visit,
Attend Chamber FFC
4
Sales and Marketing Report
June 2016
Emma Thompson, Business Development Coordinator
Contracts Issued
ECCC Projected Comments Aramark F&B Number of
Company Event Dates
Revenue New/Repeat Value Attendees
49th Annual EOD
EOD Warrior Foundation 5/5/17-5/6/17 $15,056.41 Repeat $83,256 1100
Ball
Extreme Midget
Center Stage Entertainment 11/4/2016 $1,711.00 New $0 900
Wrestlins
Miss Panhandle
Tel-Air Interests Inc. 8/28/2016 $1,005.00 Repeat $0 100
USA + Teen USA
Total ECCC Revenue Projected $ 15,056.41 Aramark Revenue $83,256
Total ECCC Projected Revenue Goal $17,564.00 ECCC New Client Goal 1
ECCC Projected Revenue % to Goal 85.72%ECCC New Client % to Goal 25.00%
Lost/Denied Business
ECCC Projected Number of Estimated
Company Event Dates Lost Reason
Revenue Attendees Value
He never came in to
Central All Star Wrestling Wrestling match 6/11/2016 $2,061.00 sign the contract 1100 $2,061.00
Destin-FWB Gun 7/29/16- Not enough vendor
Emerald Coast Gun & Knife Shows and Knife Show 7/31/16 $4,821.00 interest 3000 $4,821.00
Moore-White
Wedding Lost to local
Moore-White Wedding Reception Reception 8/27/2016 $700.00 competition
