Okaloosa County BOCC — February 25, 2016 — Agenda Packet — reading text

Annual SDR Associated Builders & 250 450 sent sales kit none yet, follow up in one month Convention 2017 Contractors Nancy Crowe Annual SDR Alabama Independent 300 340 sent sales kit none yet, follow up in one month Convention 2018 Insurance Agents Purchased Leads Worked (Continued) 1 Packet Pg. 76  Sales Marketing Report 2.j.a January 2016 Karen Rossi, Client Services Coordinator Est Room Lead Source Company/Person Event # of Attendees Action Outcome Attachment: II. j. Sales Update Report (5305 : Sales Update (Sherry Rushing & Tisha Maraj)) Nights Annual SDR American Osteopathic Assn 300 450 sent sales kit none yet, follow up in one month Convention 2017 Annual Meeting SDR Americas Essential Hospitals 350 1225 sent sales kit none yet, follow up in one month 2020 Annual Feast of Jim Meredith SDR Tabernacles 1000 2250 sent sales kit none yet, follow up in one month Living Church of God 2018 Richard Lankford First Ladies SDR 1000 2000 sent sales kit none yet, follow up in one month TD Jakes Ministries Meeting 2017 Constant Contact Email Report January Constant Contact email had a 17.1% open rate and a 5.6% click rate with 4 new subscribers. Activities such as Marketing / Public Relations / Tradeshows: 1) Attended FWB Chamber Breakfast 2) Attended FWB Chamber New Member Lunch 3) Attended Tourism Committee meeting 4) Created and sent Constant Contact email for February 5) Created and uploaded 12 Marquee slides 6) Created slides and loaded PPT for upcoming events on Internal TVs (10 events) 7) put up internal TV directional signage for 12 events 2 Packet Pg. 77  2.k Tourist Development Council Meeting: 02/25/16 02:00 PM 1540 Miracle Strip Parkway Department: Tourist Development Council Fort Walton Beach, FL 32548 Category: Presentation Prepared By: Aida Wilkinson SCHEDULED Initiator: Aida Wilkinson Sponsors: TDC ITEM (ID # 5306) DOC ID: 5306 Coastal Management Update (Erika Zambello) Updated: 2/22/2016 5:05 PM by Aida Wilkinson Page 1 Packet Pg. 78  UPDATE Erika Zambello Packet Pg. 79 2.k.a Attachment: II. k. Coastal Management Update (5306 : Coastal Management Update (Erika Zambello))  Veterans Park • Grant application to NFWF presented at last meeting officially submitted. • New grant application in the works with USFW (no match required). Packet Pg. 80 2 2.k.a Attachment: II. k. Coastal Management Update (5306 : Coastal Management Update (Erika Zambello))  Ecotourism Communications • Ecotourism Hot Spots Guide officially on the web and available as a downloadable PDF. • Specific bird guide also goes up this week. • URL: http://www.emeraldcoastfl.co m/things-to- do/ecotourism/ecotourism- inventory Packet Pg. 81 3 2.k.a Attachment: II. k. Coastal Management Update (5306 : Coastal Management Update (Erika Zambello))  Ecotourism Video Series • Highlighting ecotourism activities and locations. • Using marketing hashtags and branding. • Uploaded to YouTube and shared on social media. • Monarch video: Packet Pg. 82 4 2.k.a Attachment: II. k. Coastal Management Update (5306 : Coastal Management Update (Erika Zambello))  Thank you and questions? Packet Pg. 83 5 2.k.a Attachment: II. k. Coastal Management Update (5306 : Coastal Management Update (Erika Zambello))  2.l Tourist Development Council Meeting: 02/25/16 02:00 PM 1540 Miracle Strip Parkway Department: Tourist Development Council Fort Walton Beach, FL 32548 Category: Information Prepared By: Aida Wilkinson SCHEDULED Initiator: Aida Wilkinson Sponsors: TDC ITEM (ID # 5307) DOC ID: 5307 Film Commission Update (Gail Morgan) Updated: 2/22/2016 5:07 PM by Aida Wilkinson Page 1 Packet Pg. 84  2.l.a December 2015 Film Commission Report December Leads: 12 Film Commissioner attended the Film Florida Quarterly Meeting in Orlando, Florida December 9-12, 2015. Film Commissioner chaired the Film Commission Attachment: II. l. Film Commission Reports & SEO Dec 15-Jan 16 (5307 : Film Commission Update (Gail Morgan)) Council and participated in the Film Florida Board of Directors as a board member. Production Services Association (PSA) Meeting held December 3, 2015 at Ft. Walton Beach Chamber of Commerce TLC television network series Kate Plus 8 2 part episode filmed in Destin aired in December. TDC Photo Shoot $30,000 Local locations, local vendors, local crew, local transportation Pie Town Productions House Hunters episode $2,000 Local crew (Baker/Patterson) Resort Quest Promotional Shoot $500 Local crew (Patterson), local location Emagination Covenant Hospice $1,050 Local crew (Baker) Victoria’s Secret media shoot $12,500 Local production company (Firefly/Odom), local crew Nordstrom and Men’s Warehouse Location scouts $2,100 Local location scout/location manger (Jackson) FWB Christmas Parade not yet reported Local production company (Murdock/Butler), local locations Boot Bowl III Live Stream local Army/Navy flag football not yet reported Local production company (Murdock), local locations Real Estate Online Training Videos $500 Local production company (Murdock) Air Force Educational Videos $2,500 Local production company (Quiet Wolf), local locations, local crew X MEN: The Audio Drama Series Episode 8 $500 Local voice over talent (Gaddie) Bluewater Realty and Corvias Military Living Aerial Photos $2,200 Local photographer (Jackson), local locations, local crew Independent feature films “Bookworms” and “Patriots” in development to film in Florida Documentary “Foreclosure Story” in pre-production Independent feature film “The Bathroom Accountant” in pre-production Independent feature film “Pirantula” in production. To be submitted to the Brian Stoke Horror Con Lyndee Maddox Documentary in post production Independent feature film “Uncle Bob’s Leg” in post production Independent feature film “Catch 22” in post production December 2015 Economic Impact: $301,560 Study conducted by the Florida Legislature and released in 2014 shows the monies spent on production has an ROI of 5.6 Packet Pg. 85  2.l.a