Okaloosa County BOCC — July 15, 2014 — Selection Committee — reading text

TOURIST DEVELOPMENT COUNCIL SELECTION COMMITTEE RECOMMENDATION FINAL TALLY SHEET The TDC Selection Committee convened a duly-noticed public meeting on June 16, 2014, and selected the applicant below to be recommended for membership on the Tourist Development Council. Va (. \ yey. 1) N las a) Owws Lodging Industry Owner/Operator appointed for the remaining portion of a 2-year term ending in October 2015 TDC Selection Committee Members Lake M pte ee * Charles K. Windes, Jr. Yo Dale E. PetSrson Ed Schroeder TDC SELECTION COMMITTEE RANKING SHEET (Meeting of June 16, 2014) Please place an “X” by one (1) of the below applicants to signify your recommendation for membership on the Tourist Development Council: MARTIN OWEN x JACK POUS TONI RICHARDSON Aehils be Lan Signature Neeley Winns Printed Name é L lee /: L4 Date TDC SELECTION COMMITTEE RANKING SHEET (Meeting of June 16, 2014) Please place an “X” by one (1) of the below applicants to signify your recommendation for membership on the Tourist Development Council: \ oe MARTINOWEN X JACK POUS oe we TONI RICHARDSON ae Signature LD StH ory Printed N: “L ame, . Lie id 7 Date / TDC SELECTION COMMITTEE RANKING SHEET (Meeting of June 16, 2014) Please place an “X” by one (1) of the below applicants to signify your recommendation for membership on the Tourist Development Council: MARTIN OWEN & JACK POUS & TONI RICHARDSON es Le — Signature © ‘Das je erepssu Printed Name i [ue [2s v4 Date .10 Okaloosa County Tourist Development Council Membership Application Thank you for expressing interest to be considered for appointment to the Okaloosa County Tourist Development Council (“Council”). The Okaloosa Board of County Commissioners appreciates your willingness to serve your fellow citizens in a volunteer capacity. Please complete this application to the best of your ability and include a resume. Name: Martin Owen E-mail Address: _martin.owen@wynvr.com Home Address: 2807 Lee Trevino Court, Shalimar, Florida. 32579 Phone Number: 850 301 3422 Alternate Phone Number: 850 420 1934 Place of Employment: ResortQuest by Wyndham Vacation Rentals Are you a registered voter in Okaloosa County, Florida? YES Yes NO Voter ID# 118226751 Do you now serve, or have you ever served, on an Okaloosa County Board or Committee? YESZ NO If YES, please list the boards/committees and time period served: Okaloosa RESTOR Act Advisory Committee (ORAC) - Tourism Representative. | am interested in serving in the following capacity: (CHECK ONE): Owner or operator of one of the following in Okaloosa County: Motels Hotels Recreational vehicle parks —__ or other tourist accommodations (please list) _Vacation Rentals Individual involved in the tourist industry who has demonstrated an interest in tourist development, but does not own or operate motels, hotels, recreational vehicle parks or other tourist accommodations in Okaloosa County. Please attach a summary of your demonstrated interest in tourist development. Include a statement as to why you are interested in serving on the Council: | am deeply committed to tourism both in Okaloosa County and across Northwest Florida. | feel that the development of Emerald Coast tourism is essential to the economic wellbeing of the County. Ensuring that Okaloosa County takes a leading role in the Regional tourism environment is also vital to our community. Include a statement about what your membership will add to the Council: With in excess of 40 years experience in the travel and tourism industry worldwide, in areas covering accommodation, airlines, tourism related IT, marketing and business development, | am sure | can bring a broad and stable view to the Council. In addition, as Regional Marketing Director for the County’s largest bed tax collector, | believe | have a strong insight into how tourism should and does work in our area. All information provided will become a matter of public record and will be subject to public disclosure. | certify that the above information is true and accurate to the best of my knowledge. | understand that a volunteer position provides for no compensation except that as may be provided by Florida Statute. May 14, 2014 Signatuf [ Date Martin Owen Printed Name Please return completed application, resume and cover letter to: Ed Schroeder Tourist Development Director Okaloosa County Tourist Development Department 1540 Miracle Strip Parkway SE Fort Walton Beach, FL 32548 : i “and Date: May 22, 2014 Mr Ed Schroeder Director Emerald Coast CVB 1540 Miracle Strip Parkway, SE Fort Walton Beach Florida. 32549 Dear Mr Schroeder, [ note that there is a vacancy on the T DC, and would like to apply to fill this position. As you know, I am the Regional Marketing Director for ResortQuest by Wyndham Vacation Rentals, and as such have deep and strong concern for the successful operation of T ourist Development in Okaloosa County. I think that ResortQuest are orobably the largest single generator of bed tax in the county, and therefore have a vested interest in the county's success. On a personal note, I have been in the travel and tourism industry for over 40 years, in the USA, Europe and Australia and have covered a wide range of disciplines from vacation rentals, hotels, tour operating, travel agency services, airlines and travel technology. I have been responsible for marketing, sales and operations with a range of companies of different sizes. I hold a Fellowship of the (UK based) Institute of Travel and Tourism, and am also a Fellow of the Institute of Directors. I have the honor of being the Tourism Industry Representative on the Okaloosa RESTOR Advisory Committee, having been appointed to that body by the Board of County Commissioners last year. I sit on the Marketing Council of the Florida Restaurant and Lodging Association and was Chair of this council in 2013. I have also served on the VisitFlorida Marketing and Internet Committee. Locally, I have served on the Board of the Greater Fort Walton Beach Chamber of Commerce and was Chair in 2012. [ also was on the Marketing Committee of Coastal Vision 2000 from 2008 to 2010. [ attach my resume and application form and am available for any questions you have at any time. Sincerely, lartin O wen MARTIN OWEN 2807 Lee Trevino Court Shalimar Florida 32579 United States Home +1 850 651 2559 Office +1 850 301 3422 Mobile +1 850 420 1934 Profile Prior to joining ResortQuest by Wyndham Vacation Rentals, Martin spent 40 years in the travel industry (Sales, Operations and Technology) in the UK, Continental Europe, the USA and Austral- ia. Martin has been involved in both corporate and leisure travel. Within the leisure sector, he has covered retail, tour operating, hospitality, vacation and corporate rentals and consolidation. He has also spent time in the airline sector, and worked extensively with IT and e-commerce in the travel industry, Web Design and Web Marketing. Martin has been instrumental in company re-organization, restructuring, expansion into new markets and adoption of on-line sales strate- gies. Martin was born in England and is a US Citizen, having achieved citizenship in June 2010. He has a Diploma in Company Direction and Fellowships from the UK Institute of Directors and the Institute of Travel & Tourism. Martin is Vice-Chairman of the Walton Area Chamber of Com- merce MAC, 2012 Chair of the Fort Walton Beach Chamber of Commerce, sits on the Advertisng and Internet Committee of VisitFlorida, 2013 Chair of the Marketing Council of the Florida Res- taurant & lodging Association (and remains on the council) and on the Policy Board of the Oka- loosa County Economic Development Council. In 2013 he was appointed to the Okaloosa Coun- ty RESTORE Act Advisory Committee, as the Travel Industry representative, by the Okaloosa County Commissioners. Key business success Crystal Beach Development - Established corporate branding across all companies. Imple- mented Web Marketing and Social Networking. Launched marketing for new companies and divisions. Successfully handled press and public relations. Planned and executed many large public events. Global Systems Group - Developed and sold reservations system for specialist tour opera- tors incorporating dynamic packaging and e-commerce tools. Travelbag plc - Grew company from £2m to £90m in 13 years. Expanded regionally by opening retail locations. Introduced new technology. USAirtours - Revised business strategy to successfully attract outside investment. : Port Philip Group - Successful integration of US company into group and expansion of Eu- ropean and Australian operations. Sabre - Achieved savings of £2m in product distribution. Roll out of new products to major customers. 2807 Lee Trevino Court Shalimar Florida 32579 United States Home +1 850 651 2559 Office +1 850 301 3422 Mobile +1 850 420 1934 Key areas of expertise Marketing + Travel industry business development Web Marketing + Strategic planning and implementation Social networking + E-Commerce in Travel, Tourism & Hospital4 ity New Business Development New Media Development Sales Company reorganization and culture Management of regional and interna change tional expansion Customer Relationship Management Account management Experience September 2011 - Current ResortQuest by Wyndham Vacation Rentals Marketing & Sales Director - Northwest Florida & Gulf Region Responsible for the marketing efforts associated with the company’s almost 3000 vacation rental properties locates across Northwest Florida, South Alabama and Orlando. Managing the development, production and implementation of marketing strategies, commu- nity relations, and P/R efforts associated with ResortQuest's brand awareness, marketing and revenue objectives. March 2007 - September 2011 Crystal Beach Developments Marketing & Advertising Director Revised Marketing and Advertising for all companies within the group including Hammock Bay, Freeport and Uptown Station, Fort Walton Beach. Created new corporate brand images for Uptown Station, Destin Jet, Landlord of Choice and NuFletch Archery. Launched Destin Jet and NuFletch Archery. Developed and maintain 6 websites. Created successful Social Networking Campaigns for all companies. Responsible for organizing and implementing major events for all companies in the group in- cluding The Greater Gulf Coast Beer Festival (November 2010). Handled all press and public relations activities for The Jay Odom Group. June 2006 - March 2007 2807 Lee Trevino Court Shalimar Florida 32579 United States Home +1 850 651 2559 Office +1 850 301 3422 Mobile +1 850 420 1934 I sold my interest in UK based companies and moved to Northwest Florida. obtaining Permanent Resident status, leading to US Citizenship. During this period! assisted a number of companies with Marketing and Business Development projects on a consultancy basis. Global Systems Group (January 2003 - May 2006) Marketing and Business Development Director * Global Systems was involved in new media, e-commerce, software design, network and com- puter installation and support. * Re-organised the company’s new media and e-Commerce division. Moved company into web design; web marketing; e-commerce; traditional marketing; corporate design and integra- tion. * Established selected vertical markets, including specific Travel Industry clients in the UK and overseas; Setup regional sales structure. ¢ Developed group marketing strategy. ¢ Instrumental in specifying and creating a collaborative communications and contact man- agement system called Viewtivity. Set up marketing and sales operation. ° Specified and worked with Travel Industry clients to create a reservations system aimed at providing dynamic packaging for the specialist tour operators in the villa, apartment and condominium sector. The system allowed operators to access their reservations system and customer records