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57
MINUTES OF THE SPECIAL COUNCIL MEETING
STRATEGIC PLANNING SESSIO~
N BEACH, F~ ORIDA
OF THECITV OF ~ O~ T WAL T()
RCH 16, aOCMl
INTRODUCTION
Tt1~ ,Gi~y Council of F()rt,Walton Beach. Floripa J1eld a S~rategic Planning ~ e,ssion at a Special Council
eijng 'on' Saturqay, March 15, 2Q08 from 8: 00" a. m. to 2: 00 p. m~ at t~e Fort Walton' BeachS~nior
mf!.
Citizens Center located at 31 Memorial Parkway, SW, with the' following present:
Mayor Mike Anderson
Councilmen: Mike Holmes, Virgil Miller, Dennis Reeves, Sill Garvie, Dr: Wayne Pullen, Him HartWell,
and Mike Minich
Super Focus Group: Dean Covey, Tracy Garvie, Dick Gercak:' Beth: Holmes, 'Robert Jones, Tom Rice,
Ray Seip, ,~nd Kabe W~ ds
Also Present Joyce Shanahan, :Ci~y, ~ anager; Helen SPen~ r,~ CitY Clerk; Finance Director ( position
vacant); ,Toni Craig, City Attorney; and ,~ partment Directors "
Facilitator: Dr. Herb Marlowe, Jr., Ph. D.
PURPOSE ..',. '
Strat~gic Planning Meeting - Strategic As~, ssmentfacilitated by Dr. Herb MarlQwe.
C~ L~ 19 ORDE8 " , '
The Mayor Called them,ee~ng to order and we,learned everyone.
PLEDGE OF A~~EGIA~ CE
The Mayor led, i~ the Pledge ofAllegiance~,
TRATEGIC ASSESSMENT
Dr. Marlowe went ,over the process and purpose, of the s,ession tod~ y to discu~s the various issues
facing ,the City arid potential approaches. He mentioned the challenge is to get a pathway from where
City government is to the community vh~io"; what they' are 'trying to ,be and what City 'g9vemment
needs to do, what role it needs,to take and what actions ,it nee;tds to get there. , He mentioned there are
known issues such as limited population ,gr9Wth,,'high growth in t~e north, CQunty end. sur:rounding
regions over time, water issues, and transportation issues; but what Will be discussed today will be the
cloud of uncertainty and rethinking City government.
Dr. Marlowe gave a broad view of the, topics for discussion: s~rvices, governance" technology,
revenues, structure, ' and Human Resources praCtices. He noWledged there is a financial
a<*
challenge facing the City and went over' the current General, Fund ~ xpenclitures. , He discussed the
current financial chaUenges, future financial challenges, and beyond the' financial challenge of
property tax reform, property devaluation, and State economic slow down. He also discussed the gap
in economic~environment, and social, realities.
Dr. .Marlowe' generated discussion on restructuring of City government. Discussion on the pros a~ d
cons qf. outsourcingincluded thoughts on the economy' of scale,' the investment involved;' allows focus
on core competency and improvement in areas 'done well; lease back the 'sale of property,; employee
.
leasing;' quality control; contract management over a multi- year period; protection of employees; the
pools of outsourcing available; and use of available free sources. Discussion on large scale
restructuring included thoughts on pooling of resources for motor pooling and consolidation "of
transportation; and keeping in- house what is done best and subcontract the rest.
Jim Tucker, 590 L' Ombre Court NE, endorsed the consolidation of services with the Sheriff's Office,
and suggested the City first look at the Police and Fire services.
58 Strategic Planning Sessic)n 3- 08
15..
STRATEGIC ASSESSMENT cont.'
Technoloav -
Discussion on technology included thoughts on productivity and efficiency through
technology, government,
e.. and automation of process; look at available technology and buy into
someone else' s technol~~y; and a cost benefit analysis and cost
savings over a period of time.
Human Resources Practices .. Discussion on alternative Human Resources practices included
thoughts on new approaches to benefits; lump sum bonus in lieu of step increase; and look at defined
contribution vs. defined benefit program. '
RECESS
The morning session took a break at 9:30 a. m.
RECONVENE
The morning session reC9nvened at 9: 55a.m.
Revenues .. Kabe Woods gave a brief overview on tax reform proposals being discussed by the Tax
Budget Reform Commission for the November ballot to limit government at 3% plus the population
growth. Discussion on revenues included thoughts on impact fees for development; user fees for
services; preferential fees for residents; fee to penalize negative behavior; and aging residents no
longer on the tax rolls.
Services - Discussion on services included thoughts on the basic public health and safety such as
police, fire, EMS and the time limits and response times for expectations; the core infrastructure and
essential services such as roads, water, sewer, stormwater. and solid waste; the regulatory frame
work for the rules such as code enforcement and predictability and fairness of the rules and
regulations; the quality () f life infrastructure such as sidewalks, street lights. parks; quality of life
services such as recreation programs and explore partnership with other communities and entities to
provide services, close or sell some facilities; the support functions such as Finance, IT, procurement;
and the need for an educational process for more public responsibility; the mind set to
improve/ maintain quantity and quality of level of service while lowering costs; and streamline the
process.
Oraanizational Culture ,- discussion on the organizational culture included thoughts on competition
and continuous improvement; a reward program to employees for cost saving ideas; an informal
suggestion program for Council' s review; intemal performance benchmarks for everyone; a tiered
COLA; competitive pricing; cross- training, tasking; core competencies and focus on areas need
multi..
to build, keep, outsource, or cut; and be more competitive in price.
RECAP
Dr. Marlowe summed up the two messages he heard during the session is that the manager needs to
be creatiVe and look 'at aU the deficiencies in aU the departments in order to say they are doing this as
well as it can humanly be done within constraints and once satisfied with that if there is stilt a gap that
cannot be' filled, the challenge will be to decide which services will be reduced at some level and
maybe a reduction as opposed to elimination, or elimination.
Further comments included the need for accountability, communication, smart growth, planned
growth, more confidence in Council and Administration, to work together to make hard decisions,
credibility, an informed public, to maintain basic services. to place burden on Department Heads to
develop ideas on how to be more efficient, Council make policy decisions and let the City Manager
and staff take care of the 'day to day 'operation, and Counci', to move forward and show a united front.
BREAK
The morning session broke for lunch at 12: 05 a. m.
