Okaloosa County BOCC — January 21, 2014 — Information Item Printout

BOARD OF COUNTY COMMISSIONERS AGENDA REQUEST DATE: January 21, 2014 TO: Honorable Chairman and Members of the Board FROM: Sunil Harman SUBJECT: Airport Community/Promotional Opportunities DEPARTMENT: Airport BCC DISTRICT: All STATEMENT OF ISSUE: The Board of County Commissioners is requested to approve the opportunity for the Airports Department to partner in promotional events and further instill brand awareness for the Okaloosa County Airports, particularly Northwest Florida Regional Airport (VPS) to both local, state wide and out of state attendees. BACKGROUND: On December 17, 2013 the Board of County Commissioners approved Task Order 14 with Romjue Advertising & Company for the purchase of media buys. Included in this Board approved task order was the purchase of community partnership opportunities in an amount not to exceed $12,000. Below are four of the community opportunities we would like to partner with: - Fisher House 5K Presented by Eglin Air Force Base Air Force Association (AFA) and Team Eglin Top 3. The event is March 1, 2014. Silver Sponsorship: $1,000. - Eglin AFB Annual Gate to Gate Run/Walk. This highly organized and prestigious race fields 4,000 to 5,000 runners from across the Southeastern U.S. Race date is May 26, 2014 on Eglin AFB. Sponsorship: Approx $2,000. - 2nd Annual Emerald Coast Transportation Symposium to be held in Pensacola Beach, FL on May 29 - 30, 2014. The Airport will have positive exposure to transportation industry professionals, elected officials, and the general public. Sliver Sponsorship: $1,000. - 45th Annual Florida Airports Council & Exposition. August 3 -6, 2014. The largest single state aviation conference in the nation. Speakers and attendees include federal and state leaders, airline executives and industry professionals who will discuss issues affecting Florida’s airports. Sponsorship: Approx $5,000. OPTIONS: Approve, Reject, or Table RECOMMENDATIONS: Approve for the Airports Department to partner in promotional events as described above. RECOMMENDED BY: APPROVED BY: Ernie Padgett, County Administrator