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Edgar Allan Poe to C. Anthon — 1844-10 — reading text
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Edgar Allan Poe to C. Anthon — 1844-10
Historical printed text from James A. Harrison, The Complete Works of Edgar Allan Poe, volume XVII (1902). Catalog identity: RCL-505. The heading uses the checklist date; the transcription retains the historical edition’s dateline and wording. The edition may contain older readings, omissions or date assignments. This is a printed transcription, not a manuscript facsimile. Modern website corrections in double brackets and navigation are omitted. Independent word-by-word proofreading has not been completed.
POE TO ANTHON.
[Century Magazine.]
June, 1844.
MY DEAR SIR, — Many years have elapsed since my last communication with you, and perhaps you will be surprised at receiving a letter from me now — if not positively vexed at receiving one of so great a length and of such a character. But I trust to your goodness of heart for a patient hearing at the least.
You have already seen that, as usual, I have a favor to solicit. You have, indeed, been to me in many respects a good genius and a friend, but the request I have to make now is one of vital interest to myself — so much so that upon your granting it, or refusing it, depends, I feel, much if not all of the prosperity, and even comfort, of my future life.
I cannot flatter myself that you have felt sufficient interest in me to have followed in any respect my literary career since the period at which you first did me the honor to address me a note while editor of the “Southern Messenger.” A few words of explanation on this point will therefore be necessary here.
As I am well aware that your course of reading lies entirely out of the track of our lighter literature, and as I take it for granted, therefore, that none of the papers in question have met your eye, I have thought it advisable to send you with this letter a single tale as a specimen. This will no doubt put you in mind of the trick of the Skolastikos — but I could not think of troubling you with more than one. I do not think it my best tale, but it is perhaps the best in its particular vein. Variety has been one of my chief aims.
In lieu of the rest, I venture to place in your hands the published opinions of many of my contemporaries.(1) I will not deny that I have been careful to collect and preserve them. They include, as you will see, the warm commendations of a great number of very eminent men, and of these commendations I should be at a loss to understand why I have not a right to be proud.
Before quitting the “Messenger” I saw, or fancied I saw, through a long and dim vista, the brilliant field for ambition which a Magazine of bold and noble aims presented to him who should successfully establish it in America. I perceived that the country, from its very constitution, could not fail of affording in a few years a larger proportionate amount of readers than any upon the earth. I perceived that the whole energetic, busy spirit of the age tended wholly to Magazine literature — to the curt, the terse, the well-timed, and the readily diffused, in preference to the old forms of the verbose and ponderous and the inaccessible. I knew from personal experience that lying per du among the innumerable plantations in our vast Southern and Western countries were a host of well-educated men peculiarly devoid of prejudice, who would gladly lend their influence to a really vigorous journal, provided the right means were taken of bringing it fairly within the very limited scope of their observation.
Now, I know, it is true, that some scores of journals had failed (for, indeed, I looked upon the best success of the best of them as failure), but then I easily traced the causes of their failure in the impotency of their conductors, who made no scruple of basing their rules of action altogether upon what had been customarily done instead of what was now before them to do, in the greatly changed and constantly changing condition of things.
In short, I could see no real reason why a Magazine, if worthy of the name, could not be made to circulate among 20,000 subscribers, embracing the best intellect and education of the land. This was a thought which stimulated my fancy and my ambition. The influence of such a journal would be vast indeed, and I dreamed of honestly employing that influence in the sacred cause of the beautiful, the just, and the true.
Even in a pecuniary view, the object was a magnificent one. The journal I proposed would be a large octavo of 128 pages, printed with bold type, single column, on the finest paper; and disdaining everything of what is termed “embellishment” with the exception of an occasional portrait of a literary man, or some well-engraved wood-design in obvious illustration of the text. Of such a journal I had cautiously estimated the expenses. Could I circulate 20,000 copies at $5, the cost would be about $30,000, estimating all contingencies at the highest rate. There would be a balance of $70,000 per annum.
But not to trust too implicitly to a priori reasonings, and at the same time to make myself thoroughly master of all details which might avail me concerning the mere business of publication, I entered a few steps into the field of experiment. I joined the “Messenger,” as you know, which was then in its second year with 700 subscribers, and the general outcry was that because a Magazine had never succeeded south of the Potomac, therefore a Magazine never could succeed. Yet, in spite of this, and in despite of the wretched taste of its proprietor, which hampered and controlled me at all points, I increased the circulation in fifteen months to 5,500 subscribers paying an annual profit of $10,000 when I left it. This number was never exceeded by the journal, which rapidly went down, and may now be said to be extinct. Of “Graham's Magazine” you have no doubt heard. It had been in existence under the name of the “Casket” for eight years when I became its editor, with a subscription list of about 5,000. In about eighteen months afterward, its circulation amounted to no less than 50,000 — astonishing as this may appear. At this period I left it. It is now two years since, and the number of subscribers is now not more than 25,000 — but possibly very much less. In three years it will be extinct. The nature of this journal, however, was such that even its 50,000 subscribers could not make it very profitable to its proprietor. Its price was $3, but not only were its expenses immense, owing to the employment of absurd steel plates and other extravagancies, which tell not at all, but recourse was had to innumerable agents, who received it at a discount of no less than fifty per cent, and whose frequent dishonesty occasioned enormous loss. But if 50,000 can be obtained for a $3 Magazine among a class of readers who really read little, why may not 50,000 be procured for a $5 journal among the true and permanent readers of the land?
Holding steadily in view my ultimate purpose, — to found a Magazine of my own, or in which at least I might have a proprietary right, — it has been my constant endeavour in the meantime, not so much to establish a reputation great in itself as one of that particular character which should best further my special objects, and draw attention to my exertions as Editor of a Magazine. Thus I have written no books, and have been so far essentially a Magazinist [illegible] bearing, not only willingly but cheerfully, sad poverty and the thousand consequent contumelies and other ills which the condition of the mere Magazinist entails upon him in America, where, more than in any other region upon the face of the globe, to be poor is to be despised.
The one great difficulty resulting from this course is unless the journalist collects his various articles he is liable to be grossly misconceived and misjudged by men of whose good opinion he would be proud, but who see, perhaps, only a paper here and there, by accident — often only one of his mere extravaganzas, written to supply a particular demand. He loses, too, whatever merit may be his due on the score of versatility — a point which can only be estimated by collection of his various articles in volume form and all together. This is indeed a serious difficulty — to seek a remedy for which is my object in writing you this letter.
Setting aside, for the present, my criticisms, poems, and miscellanies (sufficiently numerous), my tales, a great number of which might be termed fantasy pieces, are in number sixty-six. They would make, perhaps, five of the ordinary novel-volumes. I have them prepared in every respect for the press; but, alas, I have no money, nor that influence which would enable me to get a publisher — although I seek no pecuniary remuneration. My sole immediate object is the furtherance of my ultimate one. I believe that if I could get my tales fairly before the public, and thus have an opportunity of eliciting foreign as well as native opinion respecting them, I should by their means be in a far more advantageous position than at present in regard to the establishment of a Magazine. In a word, I believe that the publication of the work would lead forthwith either directly through my own exertions, or indirectly with the aid of a publisher, to the establishment of the journal I hold in view.
It is very true I have no claims upon your attention, not even that of personal acquaintance. But I have reached a crisis of my life in which I sadly stand in need of aid, and without being able to say why, — unless it is that I so earnestly desire your friendship, — I have always felt a half-hope that, if I appealed to you, you would prove my friend. I know that you have unbounded influence with the Harpers, and I know that if you would exert it in my behalf you could procure me the publication I desire.
[No signature.]
