Okaloosa County BOCC — June 26, 2014 — Minutes — reading text

Marketing Committee of Coastal Vision 2000 from 2008 to 2010. I attach my resume and application form and am available for any questions you have at any time. Sincerely, artin Owen MARTIN OWEN 2807 Lee Trevino Court Shalimar Florida 32579 United States Home +1 850 651 2559 Office +1 850 301 3422 Mobile +1 850 420 1934 martin.owen@cox.net Profile Prior to joining ResortQuest by Wyndham Vacation Rentals, Martin spent 40 years in the travel industry (Sales, Operations and Technology) in the UK, Continental Europe, the USA and Austral- ia. Martin has been involved in both corporate and leisure travel. Within the leisure sector, he has covered retail, tour operating, hospitality, vacation and corporate rentals and consolidation. He has also spent time in the airline sector, and worked extensively with IT and e-commerce in the travel industry, Web Design and Web Marketing. Martin has been instrumental in company re-organization, restructuring, expansion into new markets and adoption of on-line sales strate- gies. Martin was born in England and is a US Citizen, having achieved citizenship in June 2010. He has a Diploma in Company Direction and Fellowships from the UK Institute of Directors and the Institute of Travel & Tourism. Martin is Vice-Chairman of the Walton Area Chamber of Com- merce MAC, 2012 Chair of the Fort Walton Beach Chamber of Commerce, sits on the Advertisng and Internet Committee of VisitFlorida, 2013 Chair of the Marketing Council of the Florida Res- taurant & lodging Association (and remains on the council) and on the Policy Board of the Oka- loosa County Economic Development Council. In 2013 he was appointed to the Okaloosa Coun- ty RESTORE Act Advisory Committee, as the Travel Industry representative, by the Okaloosa County Commissioners. Key business success Crystal Beach Development - Established corporate branding across all companies. Imple- mented Web Marketing and Social Networking. Launched marketing for new companies and divisions. Successfully handled press and public relations. Planned and executed many large public events. Global Systems Group - Developed and sold reservations system for specialist tour opera- tors incorporating dynamic packaging and e-commerce tools. Travelbag plc - Grew company from £2m to £90m in 13 years. Expanded regionally by opening retail locations. Introduced new technology. USAirtours — Revised business strategy to successfully attract outside investment. Port Philip Group — Successful integration of US company into group and expansion of Eu- ropean and Australian operations. Sabre — Achieved savings of £2m in product distribution. Roll out of new products to major customers. 2807 Lee Trevino Court Shalimar Florida 32579 United States Home +1 850651 2559 Office +1 850 301 3422 Mobile +1 850 420 1934 martin.owen@cox.net Key areas of expertise Marketing ' Travel industry business development Web Marketing + Strategic planning and implementation Social networking + E-Commerce in Travel, Tourism & Hospital} ity New Business Development New Media Development Sales Company reorganization and culture Management of regional and interna change tional expansion Customer Relationship Management Account management Experience September 2011 - Current ResortQuest by Wyndham Vacation Rentals Marketing & Sales Director - Northwest Florida & Gulf Region Responsible for the marketing efforts associated with the company’s almost 3000 vacation rental properties locates across Northwest Florida, South Alabama and Orlando. Managing the development, production and implementation of marketing strategies, commu- nity relations, and P/R efforts associated with ResortQuest's brand awareness, marketing and revenue objectives. March 2007 - September 2011 Crystal Beach Developments Marketing & Advertising Director Revised Marketing and Advertising for all companies within the group including Hammock Bay, Freeport and Uptown Station, Fort Walton Beach. Created new corporate brand images for Uptown Station, Destin Jet, Landlord of Choice and NuFletch Archery. Launched Destin Jet and NuFletch Archery. Developed and maintain 6 websites. Created successful Social Networking Campaigns for all companies. Responsible for organizing and implementing major events for all companies in the group in- cluding The Greater Gulf Coast Beer Festival (November 2010). Handled all press and public relations activities for The Jay Odom Group. June 2006 - March 2007 2807 Lee Trevino Court Shalimar Florida 32579 United States Home +1 850 651 2559 Office +1 850 301 3422 Mobile +1 850 420 1934 martin.owen@cox.net I sold my interest in UK based companies and moved to Northwest Florida. obtaining Permanent Resident status, leading to US Citizenship. During this period | assisted a number of companies with Marketing and Business Development projects on a consultancy basis. Global Systems Group (January 2003 - May 2006) Marketing and Business Development Director * Global Systems was involved in new media, e-commerce, software design, network and com- puter installation and support. * Re-organised the company’s new media and e-Commerce division. Moved company into web design; web marketing; e-commerce; traditional marketing; corporate design and integra- tion. * Established selected vertical markets, including specific Travel Industry clients in the UK and overseas; Setup regional sales structure. * Developed group marketing strategy. * Instrumental in specifying and creating a collaborative communications and contact man- agement system called Viewtivity. Set up marketing and sales operation. * Specified and worked with Travel Industry clients to create a reservations system aimed at providing dynamic packaging for the specialist tour operators in the villa, apartment and condominium sector. The system allowed operators to access their reservations system and customer records from any Internet connected computer, without the need for a complex IT set up. This enabled rapid growth of the operator with minimum staff and overheads, and permitted seamless links to web sites including on-line bookings. It also provided for home-workers and resort staff to access the system remotely without complex systems. * Created marketing and sales infrastructure and successfully sold this to a number of tour oper- ators and management companies in the UK and overseas. * Specified and advised the development team to create an availability server to link tour opera- tors with property management companies and villa owners — effectively a mini GDS for the accommodation-only tour operators. This low cost and low support solution enables in- stant availability to be made available at all stages of the sales process. * Took the Viewtivity and Viewtivity Travel project to market and in a position to attract outside investment. *Establishment of Partner Agreements with a number of major overseas and UK organizations (EG Plaxo Inc., Clickatell, Postcode Anywhere, EasyDial, etc) to add facilities (VoIP, SMS, Ad- dress Book Synchronization etc) and marketing opportunities to the Viewtivity product. Consultancy (January 1997 - January 2000 and June 2001 - January 2003) New Generations Travel, UK. Planned and implemented marketing for niche product intro- duction via the Internet. VEO, a Paris based consultancy aimed at the financial services, technology and travel and tourism sectors. Appointed as Head of Travel & Tourism, based in London. Projects for American Express and other cross sector projects. Joffin’s London. Expansion of business into associated fields. Development of strategic marketing plan. Olivia Charles Management. Set up new venture. Strategic and Marketing plan. Launched company using on line marketing. 2807 Lee Trevino Court Shalimar Florida 32579 United States Home +1 850 651 2559 Office +1 850 301 3422 Mobile +1 850 420 1934 martin.owen@cox.net The Apartment Service. Re-organised overseas distribution channels. Negotiated sole sup- plier agreements with major travel distributors. Increased travel industry bookings. Devel- oped on-line bookings and web sites. The Port Philip Group (Part of Thomson Travel Group). Opened retail offices in San Francis- co, Hamburg, Berlin, Munich, Frankfurt, Dusseldorf, Melbourne and Edinburgh. Restruc- tured overall company IT infrastructure, including implementing IT system in 13 US loca- tions. USAirtours. Strategic plan to attract outside investment, negotiation with prospective in- vestors to successful conclusion. Restructure of sales and marketing operation. Developed expansion into retail sales and sales of new products. Other projects for major US based corporate travel provider; large UK membership based travel company; start-up UK/Canadian consolidator; leading UK travel insurance company. Sabre Inc. — Director European Technical Services, and Director Business Development - (January 2000 - June 2001) Re-organized technical consulting team Changed culture to include sales and service delivery amongst technical team. Planned re-organization of all European technical groups Implemented new product roll-out saving £2m across Europe Management of major customer systems installations e-Commerce investment, corporate purchases and investment in other related industries. Assessment of marketing and sales plans of target investments. Negotiated investment in major French on-line travel company. Led other successful in- vestment opportunities. Acted as Account Director (EMEA) for American Express Travel Service, Sabre’s largest cli- ent. Travelbag plc — Operations Director- (December 1983 - November 1996) Operations Director/General Manager and part of founding management team that: Built company from £2 million turnover to £90 million Grew staff from 12 to 350+ Expanded product from flight-only to full long-haul tour operator featuring Australasia, Far East and North America. Acquired and operated 8 sites in UK including two major London retail offices and a resort complex in Central Australia. Worked closely with national and regional tourist boards to market their products to the UK population. Set up project for major regional expansion into retail offices. Initiated and implemented major technology projects, fully automating the enterprise. Set up staff and management training schemes. Established customer relations department, significantly reducing complaints and in con- junction with other departments to increase customer satisfaction. 1970 - 1983 Various operational management positions in UK and European travel com- panies and airlines including: Ickenham Travel Group, Sundowners, Twickenham Travel, Williames Travel Group, Turkish Air- lines (THY) and Windsorian Travel Education 2807 Lee Trevino Court + Institute of Directors (UK) - Diploma in Company Direction ie + Institute of Travel & Tourism (UK) — Fellowship by Examination jorida 32579 Brunel University - Diploma in Photography United States + Licensed Victuallers’ School Home +1 850 651 2559 Office +1 850 301 3422 Mobile +1 850 420 1934 Professional bodies martinowen@coxnet + Fellow of the Institute of Directors (F.Inst.D.) Fellow of the Institute of Travel & Tourism (F.Inst.T.T.) Member of The Chartered Management Institute (M.C.M.I) Member of The Chartered Institute of Marketing (M.C.I.M.) Community Service VisitFlorida Advertising & Internet Committee 2013 Florida Restaurant & Lodging Association Marketing Council Member 2010 - Current Chair 2013 Okaloosa County RESTORE Act Advisory Committee, Travel Industry Representative 2013 - Current Fort Walton Beach Chamber of Commerce. Chairman 2012 Board Member, 2010 -2013. Member of the FWB Chamber Foundation Board 2014 —Current. Chairman, Uptown Shopping District Committee 2010. City of Fort Walton Beach Community Redevelopment Agency. Commissioner, 2010 - 2011. Okaloosa County Economic Development Council Policy Committee