Okaloosa County BOCC — August 1, 2016 — Agenda Packet — reading text

design and permitting of artificial reefs.  Developing bid packages for Beach Freeways 4,5 &6 improvements.  Secured approximately $1.2 million in “Pot 1” Restore Act funds for construction of multiple snorkel reefs offshore of Okaloosa County.  Staff appointed as co-Chair of Eglin-County Environmental working group.  Inventoried “eco-tourism” assets in Okaloosa County.  Finalized and obtained BOCC approval for $1.7 million in Natural Resource Damage Assessment funds for construction of fishing/diving/snorkel reefs.  Partnered with the Choctawhatchee Basin Alliance for removal of invasive species in Veterans Park.  Began permitting for a snorkel site in Choctawhatchee Bay.  Secured funding for an economic and partnership building study for Fishing Buoy network.  Garnered community support for an estuary program for the Choctawhatchee watershed. PROGRAM GOAL: Protect Okaloosa County and City of Destin beaches through regular cleaning and raking, periodic beach restoration, and sea turtle monitoring. Enhance these assets through improvements in the form of waterfront parks, public access, artificial reefs and other tourist related projects. Seek long-term beach restoration and Federal funding through the Federal Shore Protection Program. KEY OBJECTIVES: 1. Provide clean, well-maintained, and quality beaches and waterfront parks that offer facilities, amenities, landscaping, and improvements that enhance the environmental experience for visitors. 2. Protect nesting sea turtles. 3. Secure Congressional/US Army Corp of Engineers funding for Feasibility Study phase of the Federal Hurricane & Storm Damage Reduction Project. Packet Pg. 79 4. Expand and enhance artificial reef and ecotourism programs. The following projects are planned for FY 2017:  Improvements at beach access points 4, 5, and 6.  Construct multiple artificial reefs to support the fishing and diving industry.  Install snorkeling reef video camera.  Beasley Park improvements. PERFORMANCE MEASURES: Actual Estimated Proposed Performance Measures FY14/15 FY15/16 FY16/17 Capital Improvements – Beaches $16K $500K $529K Effectiveness Capital Improvements – Parks $340K $115K $360K Capital Improvements – Reefs $22K $152K $225K Grant Funding Obtained for Improvements $249K $1.8M $100K Operations (target = 35%) n/a 35% 35% Reserves Beach Restoration (target = $14M) n/a $9.1M $9.8M East Pass Dredging (target = $2M) n/a $2M $2M Packet Pg. 80  BOARD OF COUNTY COMMISSIONERS OKALOOSA COUNTY, FLORIDA SERVICE AREA: CULTURE/RECREATION DEPARTMENT/PROGRAM: TOURIST DEVELOPMENT - CONVENTION CENTER PROGRAM DESCRIPTION: The Emerald Coast Convention Center (ECCC) provides economic impact to the tourism and general businesses of Okaloosa County. The convention center’s mission is to provide a professional service team, exquisite food service, and a spotlessly clean and safe environment for meetings, conventions, trade shows, public entertainment and all types of special event activities. REVENUE: The Convention Center is funded by the Tourist Development Trust Fund, specifically the 3 rd and 4th cents of the Tourist Development Tax on short term rentals, as well as by revenues generated by functions held at the convention center. MAJOR ACCOMPLISHMENTS LAST YEAR:  Conducted and serviced 165 functions at the ECCC, generating an estimated economic impact of $15M to the County.  Generated a documented 3,728 and estimated 15,242 guest room nights in county hotels and condos.  Hosted an estimated 85,000 guests for the year.  The staff has continued its industry education and certification classes by attending the Event Services Professionals Assoc. Conference, Guest –X (experience), Safety and Security Conference and the International Ass. Of Venue Management School.  Replaced all underbuilding lighting and show lighting with energy efficient and more durable longer lasting LED lighting fixtures.  Updated and refreshed our sales collateral to include the Sales Kit, Inserts, and Profile Sheet.  New business highlighted: Reinhardt Food Show, Emerald Coast Con, AmeriCheer Event, Dupree Dance, Shades Baptist Youth Group. PROGRAM GOAL: Provide a clean, safe, and well-maintained conference and convention facility for visitors, local clients, and guests to create economic impact and opportunities for local functions. Provide necessary performance data to the Tourist Development Director, Tourist Development Council, and Board of County Commissioners. KEY OBJECTIVES: 1. Ensure that all functions of the ECCC comply with county policies and procedures. 2. Improve sales for all revenue streams available to the center. 3. Provide all data necessary for a profitable and successful marketing campaign. 4. Provide exemplary service, facilities, food service, and technical services to all clients to promote re-bookings of existing clients and recommendation of the center by existing clients to new clients. The following projects are planned for FY 2017:  Replace carpeting in ballrooms.  Replace/repair time worn roof structure in front of ECCC.  Create Architectural documentation for the design and construction of Pavilion Structure for Bayview Plaza and additional restroom facilities to increase functionality during times of inclement weather and extreme heat. Packet Pg. 81 PERFORMANCE MEASURES: Actual Estimated Proposed Performance Measures FY14/15 FY15/16 FY16/17 Number of Trade Shows Attended by Sales Staff 34 34 10 Regional Cities Sales Calls n/a n/a 8 Output Revenue Generating Functions Held 160 150 138 included included Non-Revenue Generating Functions Held (TDD-BOCC) 27 above above Revenues Generated by Functions $850,000 $810,250 $810,250 Effectiveness Revenue Per Function $4,056 $5,402 $5,871 Operations (target = 35%) n/a 35% 35% Reserves Promotional Activities (target = 25%) n/a 25% 54% Insured Loss Deductible (target = $1.5M) n/a $1.5M $1.5M HISTORICAL STAFFING SUMMARY: Category FY14 FY15 FY16 FY17 Full-time Administrative & Support 19 19 20 24 Full-time Management & Professional 12 12 12 12 Full-time Operations & Trades 5 5 5 5 Part-time 6 6 6 6 Total 42 42 43 47 EXPENDITURES: Expenditures Budget FY14 FY15 FY16 FY17 FY16/FY17 Increase/ Category Actual Actual Approved Proposed +/- Decrease Personnel Services 1,648,131 1,915,132 2,265,996 2,616,129 350,133 15.5% Operating Expenses 4,281,947 5,554,640 7,885,857 11,388,386 3,502,529 44.4% Capital Outlay 29,969 65,862 4,322,840 2,522,000 (1,800,840) -41.7% Grants & Aids 778,477 763,789 1,244,157 1,184,003 (60,154) -4.8% Other Uses 1,868,282 1,917,291 29,740,964 37,063,932 7,322,968 24.6% Total 8,606,806 10,216,714 45,459,814 54,774,450 9,314,636 20.5% Packet Pg. 82 ACCOUNTS: FY15 FY16 FY17 FY16/FY17 Increase/ Code Category Approved Approved Proposed +/- Decrease 10 Salaries & Wages 1,537,286 1,646,980 1,952,788 305,808 18.6% Increase is due to the additional marketing positions added. 20 Benefits 499,454 619,016 663,341 44,325 7.2% Increase is due to the additional marketing positions added. 31 Professional Services 323,224 362,092 980,314 618,222 170.7% Additional funding is for a number of items: Sand Trap Study, Estuary Program and the bridge to bridge feasibility study. 32 Accounting & Auditing 1,500 1,500 1,500 0 0.0% 34 Contract Services 1,371,301 1,203,357 1,211,745 8,388 0.7% 40 Travel & Per Diem 109,695 100,443 116,428 15,985 15.9% Additional funding for marketing trade shows and sales missions. 41 Communications Services 34,132 52,880 105,573 52,693 99.6% Provides funding for hosting emeraldcoastfl.com in house. 42 Freight & Postage 77,560 67,820 72,820