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Okaloosa County BOCC — August 1, 2016 — Agenda Packet — reading text
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0.00% 0.00% 0.00% 0.00%
Merlin with missing or
unknown values (CY)
County Flu Activity Code Green >80% 100% 100.00% 100.00% 100.00% 100.00%
reported on time in
designated weeks (CY)
Increase vaccination rates
for children
Two-year old CHD clients Green 95% 98% 98.00% 98.00% 96.00% 98.00%
fully immunized
CHD clients with Green 95% 91.40% 98.60% 97.40% 98.00% 98.89%
documented race and
ethnicity
FP clients with unknown Green <5% 0.24% 0.16% 0.76% 0.66% 0.43%
reported income
FP clients with unknown Green <5% 0% 0.00% 0.01% 0.10% 0.00%
method
Percentage of wasted, Green <3% 0.04% 0.00% 0.02% 0.03% 0.18%
spoiled, expired vaccine
Percentage of Green <1% 0.01% 0.00% 0.00% 0.00% 0.00%
unaccounted for vaccine
Amount of wasted, Green <$5000 $276.00 $0 $112.00 $192.00 $548.00
spoiled, expired vaccine
Amount of unaccounted Green <$5000 $102.00 $0 $0 $0 $0
for vaccine
PROGRAM GOAL:
It is the mission of the Department of Health to promote, protect, and improve the health of all
Floridians through integrated state, county, and community efforts.
4
Packet Pg. 52
KEY STRATEGIC PRIORITIES:
PRIORITY AREAS GOALS STRATEGIES
1. Healthy Moms and 1.1 Reduce infant and child 1.1.1 Streamline access to
Babies mortality contraceptive services in
alignment with the CDC and US
Office of Population Affairs
Quality Family Planning Services
guidelines
1.1.2 Increase the promotion and
support of breastfeeding at local
hospitals
1.1.3 Increase the promotion and
support of breastfeeding in the
workplace
1.1.4 Promote smoking cessation
among women of child-bearing
years
1.1.5 Increase local WIC agency
enrollment (among total eligible
for WIC) and increase
participation (use of benefits) by
those enrolled
2. Live a Long and 2.1 Increase healthy life 2.1.1 Increase the healthy weight of
Healthy Life expectancy children and adults
2.1.2 Decrease use of tobacco product
and inhaled nicotine among youth
and adults
2.1.3 Reduce injury
2.1.4 Reduce HIV infections
3. Readiness for 3.1 Increase partnerships to 3.1.1 Promote overall health and
Emerging Health promote and improve community medical community preparedness
Threats planning and response readiness through regular and periodic
ESF8 meetings
for disaster (man-made and natural)
3.1.2 Promote infectious diseases
and emerging health threats preparedness through
development of a community-
based Highly Infectious Diseases
Plan
3.1.3 Promote environmental health
preparedness through regular
and periodic meetings with water
and sewer utility partners
4. Effective Agency 4.1 Maintain an infrastructure, 4.1.1 Improve employee satisfaction
Processes which includes a competent 4.1.2 Develop a competency-based
workforce development plan.
workforce, sustainable processes
and effective use of technology.
5
Packet Pg. 53
BOARD OF COUNTY COMMISSIONERS
AGENDA REQUEST
DATE: August 1, 2016
TO: Honorable Chairman and Members of the Board
FROM: John Hofstad, County Administrator
SUBJECT: Tourist Development Department
The attached documents provide the Performance Based Budget for the Tourist Development
Department.
Packet Pg. 54
FY 2016-17 TOURIST DEVELOPMENT
DEPARTMENT BUDGET
BCC Presentation 08/01/16
Packet Pg. 55
TDD Vision
Establish Okaloosa County as the top travel destination
on the Gulf Coast
Flagler Award for Gulf-to-Table campaign
-VisitFlorida
Destin ranked between London and Paris
-TripAdvisor
23.6% TDT revenue increase over last two years
Packet Pg. 56
2
TDT Revenue Increase in NW FL
Year-Over-Year Increase Through May 2016
Okaloosa
Escambia
Gulf Shores, AL
Walton
Bay Bay
-10% -5% 0% 5% 10% 15%
Packet Pg. 57
3
FY16 Accomplishments
Tourism Promotion
Emerald Coast Visitors Welcome Center qualified as
Florida’s 1st new Official Certified Tourist Information
Center meeting all of VisitFlorida’s validation criteria
“Beaches to Baseball” joint marketing event with ECCC &
Aramark at Turner Field in Atlanta targeting meeting
planners
The Emerald Coast message was displayed in movie
theaters and transit lines in affluent neighborhoods of
Chicago in Oct-Dec 2015.
Packet Pg. 58
4
FY16 Accomplishments
Beaches & Parks
Deployed first artificial reef under “Concrete to Reef”
initiative with Eglin AFB
Constructed 5 new dune walkovers on Okaloosa Island
Garnered community support for Choctawhatchee Bay
Estuary Program
$1.7M National Resource Damage Assessment grant for
fishing/diving/snorkel reef construction
$1.2M Direct Component Restore Act grant for 8 snorkel
reefs along Okaloosa County
Created $5 Eglin recreational pass for visitors
Packet Pg. 59
5
FY16 Accomplishments
Convention Center
Upgraded event production equipment
New business highlights: Reinhardt Food Show, Emerald
Coast Con, AmeriCheer Event, Dupree Dance, Shades
Baptist Youth Group
Film Commission
Eight national television series were filmed in Okaloosa
County – e.g. Bravo, TLC, Lifetime, HGTV
Packet Pg. 60
6
FY17 Revenues (excluding reserves)
Packet Pg. 61
7
FY17 Revenues
FY16 Budget FY17 Budget % Chg
Tourist Development Taxes $15,000,000 $19,600,000 30.7%
Service Fees $810,750 $810,750 0%
Interest & Other Earnings $137,125 $178,500 30.2%
Cash Balances / Reserves $29,151,939 $34,185,200 17.3%
MSBU Assessment $360,000 $0 -100%
TOTAL $45,459,814 $54,774,450 20.5%
Packet Pg. 62
8
FY17 Expenditures (excluding reserves)
Packet Pg. 63
9
FY16 Budget FY17 Budget % Chg
Personnel $2,265,996 $2,638,594 16.4%
Total TDD Positions Authorized: 47
(42 Full-Time, 5 Part-Time)
Two new positions for FY17:
• Content Specialist
• Client Services Coordinator
Packet Pg. 64
10
FY16 Budget FY17 Budget % Chg
Operating $3,378,245 $4,415,340 30.7%
• Welcome Center operations
• Convention Center operations
• Film Commission
• Beach management and park maintenance
• General Fund cost allocation
• Tax Collector admin fee
Packet Pg. 65
11
FY16 Budget FY17 Budget % Chg
Promotions $4,490,893 $6,973,046 55.3%
• Promotional items and collateral
