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Okaloosa County BOCC — July 21, 2016 — Agenda Packet — reading text
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Twirl Emailed/ Too last minute. She couldn't make it
Nicole Albright Website
Competition phone work
Terry Hicks T&E Meeting Website sent proposal Meeting was canceled
FORMAL PROPOSALS ISSUED
ECCC
Aramark F&B Number of
Company Event Dates Projected Comments New/Repeat Accom Req
Value Attendees
Revenue
Booz Allen Hamilton Meeting 8/30/2016 $550.00 New No $1,400.00 30
US Courts Conference 9/6-9/2016 $4,000.00 New Yes $1,000.00 200
Total ECCC Projected Revenue $ 4,550.00 Aramark Projected Revenue $2,400.00
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Packet Pg. 182
Sales and Marketing Report 2.o.a
June 2016
Tisha Maraj, CMP, Sales Marketing Manager
Leads Generated to Partners
Total Room
Attachment: II. o. Sales Update (5952 : Sales Update (Sherry Rushing & Tisha Maraj))
Company Event Nights Site Inspections Tours Provided
US Courts RFP Meeting 600 Company/person Event
Daralyn Chase Heather & Nicole Expo
Ginger Walker Poker Run
Ephraim The Gulf
General
Genevieve Lyon Dynamics
Susi Robidoux Media
Christie Sachse Event
Lorraine Johnson wedding
Total Room Nights 600 Doug Couch/Brain Bone Super Wow
Total # of leads to partners 1 Zach Dupree Dance
Leads to partners Goal 4 Missy & Russ Dance
Leads to Partners % to Goal 25%
Activities such as Marketing / Public Relations / Tradeshows:
Attended MPI - WEC Conference June 11-14; met with The Gulf Owners, Visited with Doug Couch and took him to lunch; Site visit for Britany. Dupree Dance Visit,
Attend Chamber FFC
4
Packet Pg. 183
Sales and Marketing Report 2.o.a
June 2016
Emma Thompson, Business Development Coordinator
Contracts Issued
ECCC Projected Comments Aramark F&B Number of
Attachment: II. o. Sales Update (5952 : Sales Update (Sherry Rushing & Tisha Maraj))
Company Event Dates
Revenue New/Repeat Value Attendees
49th Annual EOD
EOD Warrior Foundation 5/5/17-5/6/17 $15,056.41 Repeat $83,256 1100
Ball
Extreme Midget
Center Stage Entertainment 11/4/2016 $1,711.00 New $0 900
Wrestlins
Miss Panhandle
Tel-Air Interests Inc. 8/28/2016 $1,005.00 Repeat $0 100
USA + Teen USA
Total ECCC Revenue Projected $ 15,056.41 Aramark Revenue $83,256
Total ECCC Projected Revenue Goal $17,564.00 ECCC New Client Goal 1
ECCC Projected Revenue % to Goal 85.72%ECCC New Client % to Goal 25.00%
Lost/Denied Business
ECCC Projected Number of Estimated
Company Event Dates Lost Reason
Revenue Attendees Value
He never came in to
Central All Star Wrestling Wrestling match 6/11/2016 $2,061.00 sign the contract 1100 $2,061.00
Destin-FWB Gun 7/29/16- Not enough vendor
Emerald Coast Gun & Knife Shows and Knife Show 7/31/16 $4,821.00 interest 3000 $4,821.00
Moore-White
Wedding Lost to local
Moore-White Wedding Reception Reception 8/27/2016 $700.00 competition 50 $700.00
Zurixx Co. Meeting 10/7/2016 $1,000.00 Date was not available 150 $1,000.00
Total ECCC Revenue Lost $8,582.00
1
Packet Pg. 184
Sales and Marketing Report 2.o.a
June 2016
Emma Thompson, Business Development Coordinator
Proactive Prospecting
Company/Person Event Source Action Outcome
Attachment: II. o. Sales Update (5952 : Sales Update (Sherry Rushing & Tisha Maraj))
Foodservice Follow up with Bobby
Sysco Gulf Coast Food Show VM
leads list Collins. GK Tina
Follow up with Kristen
Food Fanatics Foodservice Hearst, Montgomery
US Foods Food Show Leads list VM ofc.
Food Foodservice
PFG Show/Meeting Leads list Contact form Follow up
Foodservice
Gordon FoodService Trade Show Leads list Emailed Follow up
Foodservice
Reinhart FoodServivce Meeting Leads list Emailed Follow up
Food Foodservice
Maines Paper & Food Service Show/Meeting Leads list Contact form Follow up
Food Foodservice
Cheney Brothers, Inc Show/Meeting Leads list Emailed Follow up
Food Foodservice
Consolidated Companies Show/Meeting Leads list Contact form Follow up
Food Foodservice
Pate Dawson Co. Show/Meeting Leads list Emailed Follow up
Food Foodservice
Wood Fruitticher Grocery Co. Show/Meeting Leads list Contact form Follow up
Food Foodservice
Merchants Foodservice Show/Meeting Leads list Contact form Follow up
Food Foodservice
Ben E. Keith Show/Meeting Leads list Contact form Follow up
Goal: 25
2
Packet Pg. 185
Sales and Marketing Report 2.o.a
June 2016
Emma Thompson, Business Development Coordinator
Attachment: II. o. Sales Update (5952 : Sales Update (Sherry Rushing & Tisha Maraj))
Reactive Leads Worked
Company/Person Event Source Action Next Step /Outcome
Heather Cummings Wedding
