Okaloosa County BOCC — May 3, 2016 — BCC - TDT Update — reading text

Purchased Leads Worked Est Room Lead Source Company/Person Event # of Attendees Nights Action Outcome Vacation.com Regional (group of travel agents) Meeting sent sales SDR Scarlet Winkleman Fall 2016 100 40 kit none yet 1  Sales and Marketing Report February 2016 Karen Rossi, Client Services Coordinator Purchased Leads Worked (Continued) Est Room Lead Source Company/Person Event # of Attendees Nights Action Outcome Real Estate Investment Real Estate Management USA Meeting June sent sales SDR Allen Smith 2016 100 170 kit none yet Annual Louisiana Motor Transport Convention sent sales SDR Dana Weidman July 2020 125 220 kit none yet, follow up September 2017 National Oceanic & Advisory Board Atmospheric Administration Meeting sent sales SDR Yvette Jefferson Fall 2017 60 110 kit none yet, follow up January 2017 Possible Wind Enterprises Woman sent sales SDR Loinda Wind Meeting 75-100 90 kit none yet, follow up end of March Constant Contact Email Report February Constant Contact email had a 16% open rate and a 6% click rate with 4 new subscribers. PYM Live Atlanta Constant Contact email had a 45.3% open rate. 2  Sales and Marketing Report February 2016 Karen Rossi, Client Services Coordinator Activities such as Marketing / Public Relations / Tradeshows: Attended FWB Chamber First Friday Breakfast Attended Destin Chamber Leaders in Business Lunch Attended FWB Chamber Tourism Committee meeting Created and sent Constant Contact email for February Created and sent Constant Contact email to contacts Tisha made at PYM Live Atlanta Created and uploaded 7 Marquee slides Created 4 new slides and loaded PPT for upcoming events on Internal TVs Input and scheduled internal TV directional signage for 16 events Wrote the text for Sales Department's portion of the Newsletter Created Sales Department's portion of the TDC Meeting Update PPT 3