Okaloosa County BOCC — October 22, 2015 — Agenda Packet — reading text

presented RESULT: MOTION APPROVED [UNANIMOUS] MOVER: Dixon SECONDER: Owen AYES: Guidry, Rice, Peterson, Dixon, Anderson, Owen, Ketchel Minutes Acceptance: Minutes of Sep 24, 2015 2:00 PM (Items for TDC Approval/Recommendation) h. City of FWB Agmt for Museum Exhibit (Charlotte Dunworth) Motion: To Approve as presented RESULT: MOTION APPROVED [UNANIMOUS] MOVER: Rice SECONDER: Ketchel AYES: Guidry, Rice, Peterson, Dixon, Anderson, Owen, Ketchel i. Operational & Capital Funding Request Form (Charlotte Dunworth) Motion: To Approve as presented RESULT: MOTION APPROVED [UNANIMOUS] MOVER: Dixon SECONDER: Rice AYES: Guidry, Rice, Peterson, Dixon, Anderson, Owen, Ketchel j. TDD Manual Update (Charlotte Dunworth) Discussion included term limits, out-of-market definition, and taxing district boundaries. Motion: To Approve as presented RESULT: MOTION APPROVED [UNANIMOUS] MOVER: Ketchel SECONDER: Dixon AYES: Guidry, Rice, Peterson, Dixon, Anderson, Owen, Ketchel k. FY16 SMP Amendment (Shantelle Dedicke) This item was presented by Michelle Clarke from Peter Mayer in Ms. Dedicke’s absence. Motion: To Approve as presented RESULT: MOTION APPROVED [UNANIMOUS] MOVER: Rice SECONDER: Owen AYES: Guidry, Rice, Peterson, Dixon, Anderson, Owen, Ketchel II. Items for Information Purposes Only – (Speaker) l. Marketing Update (Shantelle Dedicke) This item was presented by Michelle Clarke from Peter Mayer in Ms. Dedicke’s absence. m. Film Commission (Gail Morgan) Ms. Morgan provided a recap of the Film Florida meeting and Governor’s Conference in Tampa as well as the Toronto Film Festival. She noted a military veteran from Crestview with 5 children has been selected to participate in a new Lifetime show redesigning homes for military families. Local residents will be involved with 150+ room nights in local lodgings anticipated in October. Tourist Development Council Page 3 September 24, 2015 Packet Pg. 5  1.a III. Items for Information Purposes Only – (No Speaker) n. Destin History & Fishing Museum Agmt for Exhibit o. Smith Travel Research Lodging Reports (Report was not received yet) p. Okaloosa Tax Collector Report q. Expenditure Transaction Report Minutes Acceptance: Minutes of Sep 24, 2015 2:00 PM (Items for TDC Approval/Recommendation) r. Reconciliation of Promotional Reserves s. ECCC & Group Sales Marketing Update t. Visitor Center Top 10 States u. Airport Enplanements & Deplanements (VPS by carrier & Comparison) IV. Public Comment (3 minutes each) None V. Next TDC Meeting: October 22, 2015 2:00 p.m. Emerald Coast Convention Center (Dale Peterson) VI. Adjourn (Dale Peterson) Chairman Peterson adjourned the meeting at 3:12 PM. APPROVED: APPROVED: By: By: Name: Dale E. Peterson Name: Ed Schroeder Title: Chairman Title: Director, Tourist Development Dept. Date: Date: Tourist Development Council Page 4 September 24, 2015 Packet Pg. 6  1.b Tourist Development Council Meeting: 10/22/15 02:00 PM 1540 Miracle Strip Parkway Department: Tourist Development Council Fort Walton Beach, FL 32548 Category: Report Prepared By: Aida Wilkinson SCHEDULED Initiator: Aida Wilkinson Sponsors: TDC ITEM (ID # 4883) DOC ID: 4883 Financial Update (Charlotte Dunworth) Updated: 10/19/2015 11:48 AM by Aida Wilkinson Page 1 Packet Pg. 7  1.b.a Financial Update October 2015 FY 2015-16 ADOPTED BUDGET: $45,459,814 Financial data as of 10/14/15 REVENUE ANALYSIS Attachment: I. b. Financial Update (4883 : Financial Update (Charlotte Dunworth)) Okaloosa County levies a 5% tourist development tax. Each percentage is anticipated to generate $3M, for a total of $15M in bed taxes. Lodging establishments remit bed tax collections to the Tax Collector by the 20th of each month for the preceding month. The Tax Collector reconciles and remits the revenues to the County by the 10th of the following month. Due to the timing of this process, no tourist development taxes have been received for the current fiscal year. October 15, 2015 Packet Tourist Development Department, Okaloosa County, FL Pg. 8 Financial Update – October 2015 1.b.a RevPAR Revenue per available room (RevPAR) is a widely used performance metric in the lodging industry. RevPAR is a measurement for a point in time, so it is most appropriately used when comparing equivalent time periods (e.g. October 2014 to October 2013). RevPar = gross monthly receipts divided by days in month divided by number of units (data taken from Tax Collector’s monthly reports, so there is a reporting lag) Attachment: I. b. Financial Update (4883 : Financial Update (Charlotte Dunworth)) October 15, 2015 Tourist Development Department, Okaloosa County, FL 2 of 8 Packet Pg. 9 Financial Update – October 2015 1.b.a EXPENSE ANALYSIS Attachment: I. b. Financial Update (4883 : Financial Update (Charlotte Dunworth)) October 15, 2015 Tourist Development Department, Okaloosa County, FL 3 of 8 Packet Pg. 10 Financial Update – October 2015 1.b.a REVENUES & EXPENSES BY LEVEL OF TOURIST DEVELOPMENT TAX RESTRICTION FIRST PERCENTAGE (These permissible uses are intended to be representative, not all-inclusive)  beach park facilities or beach improvements  beach & waterway maintenance, renourishment, restoration, enhancement, access  tourist destination facilities Attachment: I. b. Financial Update (4883 : Financial Update (Charlotte Dunworth)) October 15, 2015 Tourist Development Department, Okaloosa County, FL 4 of 8 Packet Pg. 11 Financial Update – October 2015 1.b.a SECOND PERCENTAGE (These permissible uses are intended to be representative, not all-inclusive)  visitor services, brochure distribution, communication and research  tourist bureau administration  lifeguard services and protection Attachment: I. b. Financial Update (4883 : Financial Update (Charlotte Dunworth)) October 15, 2015 Tourist Development Department, Okaloosa County, FL 5 of 8 Packet Pg. 12 Financial Update – October 2015 1.b.a THIRD PERCENTAGE (These permissible uses are intended to be representative, not all-inclusive)  operations, maintenance, improvement of Visitor Welcome or Information Centers, Convention Center, and Tourist Destination Facilities, including museums  promotion of the Convention Center and Tourist Destination Facilities Attachment: I. b. Financial Update (4883 : Financial Update (Charlotte Dunworth)) October 15, 2015 Tourist