Okaloosa County BOCC — December 18, 2012 — Emerald Coast Volleyball PP — reading text

Sponsorship Opportunity with Emerald Coast Volleyball Events • EMERALD COAST VOLLEYBALL WEEK April 17-21, 2013 • Emerald Coast Volleyball Juniors Open May 18-19, 2013 • EMERALD COAST FALL CLASSIC October 2-6, 2013  History • Started 1989 on beaches of Destin • Average of 3,500 visitors a year • Over 90K+ players over 24 years • 2012 Economic Impact $2+ Million  Event Evolution Year Spring Fall Destin 4 Man Destin 4 Man 1989 Two day, 4 Player teams Two day, 4 Player teams Sundestin Beach Resort Sundestin Beach Resort 1991 Fudpucker 4 Player Fudpucker 4 Player 1993 Fort Walton Fall Classic Okaloosa Island beaches Emerald Coast Volleyball Week 1996 expands to four days, three tournaments Emerald Coast Fall Classic 1998 expands to four days, three tournaments Sundestin Beach Resort Emerald Coast Volleyball Week & Emerald Coast Fall Classic 2005 move to The Boardwalk 2007 ECVW expands to five days 2009 ECFC expands to five days Timeline  Philosophy Good Time Sportsmanship Respect  Demographics 2012 Spring Fall AL WS AK Ontario TX TX AL AR TN CA TN CO FL FL Ohio OH NB NY NC MS MS MN Maryland Mass GA GA IO IL IL LA IN LA IN KY KY Total number of Players -1104 Total number of Players -733  Economic Impact 2012 ECVW ECFC Total Players 1,104 733 1,837 Total Group 2,204 1,433 3,637 Room Nights sold 2,668 1,612 4,280 Room Nights Revenue $533,600 $322,425 $856,025 Bed Tax Collections $26,680 $16,121 $42,801 Total Revenues Room Nights Revenue $533,600 $322,425 $856,025 Dining and Groceries $383,760 $290,183 $673,943 Entertainment $266,500 $128,970 $395,470 Transportation $30,760 $19,346 $50,106 Incidentals $ 123,000 $ 77,382 $ 200,382 Total Economic Impact $1,337,620 $838,306 $2,175,926  Benefits of Sponsorship • Logo with link on four pages on For 2012 Total visits: 232,151 Unique Visitors: 81,474 Total Page visits: 2,505,004 Current view of homepage  Benefits of Sponsorship (cont) • Logo with prominent placement on registration letter mail out. - 8,000 registration letters mailed out yearly. • Logo with prominent placement on welcome brochures given to all participants and hotel guests. - 3, 500 welcome brochures produced yearly.  Benefits of Sponsorship (cont) • Design on front of all event shirts will be used to market Tourist Development. - Three t-shirt designs will be produced this year. - 3,400 t-shirts produced last year.  Benefits of Sponsorship (cont) • Five Emerald Coast Tourist Development banners with priority placement displayed at event site throughout all events. • Rights to use Emerald Coast Volleyball events in Tourist Development marketing with prior coordination.  Summary of Benefits • Logo & link on website. • Logo on registration letter. • Logo on welcome brochures. • Front of all t-shirts used for TD marketing. • Courtside banners displayed throughout events. • Rights to use Emerald Coast Volleyball events in TD marketing.  Cost of Sponsorship $30,000 includes all three events Estimated Tourist Development tax revenue from Emerald Coast Volleyball events in 2012 was $42,805. If revenue is the same this year this would result in a 43% Return on Investment.