Okaloosa County BOCC — December 18, 2012 — Bayou Bay and Back application — reading text

NORTHWEST FLORIDA'S EMERALD COAST DESTIN | FT. WALTON BEACH | OKALOOSA ISLAND Sponsorship Funding Application This application MUST BE completed in its entirety for funding consideration. Business/Organization Name Submitting Application: Business/Organization: Destin Area Chamber of Commerce Contact Person: Shane Moody Title: CEO/President Phone: 850-837-6241 Alt Phone: Contact Email: ceo@destinchamber.com Fax:850-654-5612 Web Address: www.destinchamber.com Street Address: 4484 Legendary Drive, Suite A City/ST/Zip: Destin, Florida 32541 Event Information: Event Name: Destin’s 3 Annual Bayou, Bay and Back Event Description: 5k Walk/Run, 10k Run, Half Marathon (10K & % Marathon are USATF certified courses) Event Dates — From: January 26, 2013 To: January 26, 2013 Event Location: Destin / Okaloosa Island Has location been secured? YES If not, when will location be confirmed? N/A Explain the resources/support you have in place to ensure that this event will successfully attract visitors to the Emerald Coast. Third year in existence The 10K & Half Marathon are now USATF certified courses. Advertising on Active.com Social Media posts/tweets Website presence Emails to 300+ Track Clubs, High Schools and Colleges throughout the SE NORTHWEST FLORIDA'S EMERALD COAST DESTIN | FT. WALTON BEACH | OKALOOSA [SLAND Event Management Experience: Events Location: Year Created: Most Recent Year | Size of Event (ie. created/managed City/State Held: number of by applicant: participants): Destin Seafood | Destin, Fl 1978 2010 27,000 Festival Chamber SC, GA, Destin | 1995 2012 Varies Events Bayou, Bay and | Destin, FI 2011 2012 500+ Back Run Paddle at the Destin, FI. 2012 2012 150+ Porch — SUP CUP Sponsorship Funding Requested: Description: Amount: OUT OF COUNTY $8000 ADVERTISING/MARKETING EXPENSES TO DRIVE LODGING OCCUPANCIES. Miscellaneous Items Requested/Host Responsibilities: Planned Advertising/Marketing: Describe the planned advertising and marketing for this event. TShirts with logos, Brochures, Posters, Flyers, Awards, Prizes, Social Media, Web Presence, Active.com, Emails to 300+ Track Clubs throughout SE., Describe how the proposed advertising and marketing will increase awareness of the Emerald Coast as a tourist destination. Provide at least one example. Driving people to the following websites: www.destinchamber.com and www.emeraldcoastfl.com and www.active.com and www.resortquest.com - 424 @ihaehzol Describe how the proposed advertising and marketing will generate tourist traffic (specifically one or more overnight stays) to the Emerald Coast. Provide at least one example. The National marketing on active.com will draw people from outside of the immediate area, the same as it did last year, when 22 states were entered in our races. NORTHWEST FLORIDA'S EMERALD COAST DESTIN | FT, WALTON BEACH { OKALOOSA ISLAND Describe the audience/market that this event will attract. Runners from all ages with disposable incomes. Describe the distribution plan for promotional items and collateral. If mass media is being considered, please outline media plans for out-of-market advertising. TShirts with logos, Brochures, Posters, Flyers, Awards, Prizes, Social Media, Web Presence, Active.com, Emails to 300+ Track Clubs throughout SE Projected Room Nights to the Emerald Coast Area: Please list the event’s lodging and non-lodging partners: Lodging Partners: Non-Lodging Partners: RESORTQUEST ~ SPONSOR SEE ATTACHED ALL OTHER CHAMBER MEMBER ACCOMMODATIONS COMPANIES How does your event fill lodging rooms along the Emerald Coast? How do you obtain follow-up information about lodging booked for your event from your lodging partners? Racers coming from out of state will require lodging, this is the 3” year of this event our research will improve as the event grows. Approximately, how many out of town visitors will come to this event? Our best guess is about 150-200, as this is a new event and our research will improve. Approximately, how many lodging rooms will be booked for this event? 75 Rooms for multiple nights. On average, how many nights do you project these visitors remain in town? At least 2. NORTHWEST FLORIDA'S EMERALD COAST DESTIN | FT. WALTON BEACH | OKALOOSA ISLAND Signature: Upon completing this application in its entirety, please read the following statement and affix your signature accordingly. | am submitting this application on behalf of my business/organization’s event and am aware that this application will be reviewed and scored by the TDC and funding recommendation submitted to the Okaloosa County Board of County Commissioners for final approval. | have completed this application completely and accurately to the best of a bility. | understand that 2 ylation submitted will be used to determine funding y esénted anything for financial gain. “IB Signatire of Applicant Date of Application Sthese Ae Mardy Printed Name of Applicant Destin's Bayou, Bay & Back 5K Run/Walk, 10K & Half Marathon Sponsored by Shorelin... Page 1 of 2 ACTIVE. COM Directory Race Resulls Community United States Organizer Technology Solutions: Post an Activity | Advertise Your Event { Account Access Eglin AFB, FL Keywords, event, etc. All Things Active ENDURANCE TEAM SPORTS GOLF & TENNIS OUTDOORS CAMPS LIFESTYLE RESOURCES New to Active.com? Sign Up | Log in | {jHelp Destin's Bayou, Bay & Back 5K Run/Walk, 10K & Half Marathon Sponsored by Shoreline Church Clement Taylor Park Saturday, January 26, 2013 @ 7:30 AM View Event Website Registration Open Like Mary Anne Windes and 139 others like this. Be the first to review contact event director Save up to $10 today! = Join Advantage {Email atriend Print Date Start: Saturday, January 26, 2013 @ 7:30 AM Additional Date Information 7:30 a.m., Rain or Shine Facebook Reviews Address | Connect with Friends Clement Taylor Park 131 Calhoun Avenue Destin, FL Are you participating in Destin's Bayou, Bay & Back 5K Run/Walk, 10K & Half Marathon Sponsored by Shoreline Church? Fees $30 for SK/10K pre-registration and $36 day of race; $60 Half Marathon pre-registration and $70 day of race YES, "min! Maybe Registration Closing Date Wednesday, January 23, 2013 @ 12:00 PM PST Everyone Friends i ° i f tf cd A Lae Category Price Now Advantage a . Lucy Michael Patrick = Donna Greg 5K Run $30.00 5K Walk $30.00 Save up to $10 on activity " Tea 10K Run $30.00 registrations Michael Kelsey Marti Anna Angela Half Marathon (Run Only) $60.00 More Rally Your Friends! More people = more fun. Invite your friends Send and rivals! Brief Description The USATF-certified half marathon will begin at Clement Taylor Park in Destin at 7:30 am., and the 5K and USATF- certified 10K will begin at 8 a.m., rain or shine. While all courses are set alongside Destin waterways, the half marathon course yields breathtaking views of the Choctawhatchee Bay, Destin Harbor, and East Pass, as it leads you through Destin, along a 4-mile undeveloped stretch of Okaloosa Island, and back Add a comment. Additional information A portion of race proceeds will benefit tha Choctawhatchee Basin Alliance. Certification numbers are FL12079EBM for the haif marathon and FL12080EBM for the 10K. Please visit the race website for maps Posting as Suzy Nichelson Hunt (Change) More Information i¥ Post ta Facebook Click here to view the event organizer's website "s a Christy Love Johnson © Scvth Carolina ¢. | who wants to do the 10k with me? Reply * Like * Follow Post * Naoveuber 29, 2012 at 5:51am Map Facebook sural plugt http://www.active.com/running/destin-fl/destins-bayou-bay-and-back-5k-run-walk-10k-an.... 1/17/2013 Destin's Bayou, Bay & Back 5K Run/Walk, 10K & Half Marathon Sponsored by Shorelin... Page 2 of 2 ———— ze 1000m % 5 8 z ava 8 v ae : Kelly St e a + oe © agg 8ean, , Aiy Min Munsing, Destin = Por BIS Siri, py "@ 3 ty 3} 2. 38) {ea} . Sui Shore Be Share the experience Want to make your race experience more social? Plancast helps you discover what your friends are doing in the coming days, weeks and months. Now you can share your experience and distrioute your photos and vidsos from a recent event through Twitter and Facebook instantly with your friends and fans. 2013" and contributors, ODbL” : t And 1fé Sasy, just choose what you want to BPReaUwauest ©) comment write a comment All * All + Comment * Photo * Video * Slides CJ add photo L] add video for Simmer down.We’ll have importing soon. add slides Active.com | Directory | Community | Race Results | Widgets | Mobile | Affiliates | Developers Copyright &: 2013 Active Network, Inc.| Terms of Use! Your Privacy Rights | Security! Careers| Investors Registration Solutions:| Camp Management! Event Management Software| League Management| Race Management Marketing Services: Advertise with us| Event Marketing Participants:Active.coml ActiveGolf.com | ActiveGlobal.com! ActiveTrainer.com| eteamz.com About Active | Blog | Site Map | 3 Support & Feedback http://www.active.com/running/destin-fl/destins-bay ou-bay-and-back-5k-run-walk-10k-an... 1/17/2013 Destin 5K, 10K & Half Marathon - Destin Area Chamber of Commerce | Destin, FL Page 1 of 3 —— s Site Map CHAMBER WEBSITE “TOT son netnante “Gi Destin, FL AGE overcast BEN vonerground.com Visit Destin Live & Work Relocate Your Business Welcome 7 Apartments Area Resources Demographics Area Resources Member Benefits Destin Forward SPONSORED BY Business Directory 5K Run/Walk, 10K : ° ayouusy & Half Marathon Os h oO re | | n e Request Vacation Information aye, (Back January 26, 2013 Click for details. Destin Web Cams Home > Events > Destin 5K, 10K & Half Marathon Quick Links 7 Destin 5K, 10K & Half Marathon Signature Chamber Events Destin's third Bayou, Bay & Back 5K Run/Walk, 10K & Half Marathon Sponsored by Shoreline Chamber Events Church is set to take place Saturday, Jan. 26, 2013! The USATF-certified half marathon will Community Events begin at Clement Taylor Park in Destin at 7:30 a.m., and the 5K/USATF-certified 10K will begin Summer Photo Contest at 8 a.m., rain or shine. While all courses are set alongside Destin waterways, the haif marathon course yields breathtaking views of the Choctawhatchee Bay, Destin Harbor, and East Pass, as it leads you through Destin, along a 4-mile undeveloped stretch of Okaloosa Island, and back. . In rf wat Social A portion of race proceeds will benefit the Choctawhatchee Basin Alliance. Destin Area Chamber of Registration DESTIN Commerce The 5K and 10K are $30 through Jan. 25, and $35 on race day. The half marathon is $60 through Jan. 25, and $70 on race day. Registration is now available on Active.com or by Like You like this. completing this race brochure. Course Maps USATF-Certified Half Marathon (FL12079EBM) USATF-Certified 10K (FL12080EBM) Please note that no bicycles or pets will be allowed on the course. There will-be a three-hour time limit to complete the half-marathon. Awards Awards will be presented to the winners, male and female, in multiple age categories. Finisher medals will be awarded to those completing the half marathon. Packet Pick-Up Party Race packets may be picked up at Fudpucker’s Beachside Bar & Grill, in Destin, from 5 - 7:30 p.m., on Friday, Jan. 25. Come pick up your package, and enjoy the festive atmosphere, along with food and drink specials, For those who cannot make the party, packets may also be picked up at the Destin Area Chamber of Commerce, located at 4484 Legendary Drive, Suite A, in Destin, on Thursday, Jan. 26, fram 1 - 5 p.m., or Friday, Jan. 27, from 8:30 a.m. - 3 p.m. They may also be picked up the day of the race at Clement Taylor Park, located at 131 Calhoun Avenue, in Destin, from 6 - 7 a.m. Choctawhatchee Basin Alliance News Headlines A portion of race proceeds will benefit the Choctawhatchee Basin Alliance (CBA) of Northwest Florida State College. The CBA is an organization committed to sustaining and providing optimum utilization of the