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Okaloosa County BOCC — Jun 27, 2013 — Task Order - Entire List with billing details — reading text

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7/23/20134:33 PM Okaloosa County Task Orders Remaining from Task Order Job Number Description Sent Approved Approved Amount Billed Paid Approved Amount 1 OKAT13-01 Website Discovery 1/10 $34,114.00 $34,097.50 $26,910.00 $16.50 2 OKAT13-06 Beach Re-nourishment 1/11 $6,613.00 $3,393.22 $1,043.22 $3,219.78 3 OKAT13-19 Radian 6 1/23 $6,840.00 $2,453.85 $1,598.85 $4,386.15 4 OKAT13-26 Shoulder Season Media Planning 1/30 $13,800.00 $13,800.00 $11,931.25 $0.00 5 OKAT13-05 Research 2/19 $79,200.00 $44,750.00 $0.00 $34,450.00 6 OKAT13-13 Landing Pages 2/6 $47,610.00 $6,813.75 $4,686.25 $40,796.25 7 OKAT13-15 Shoulder Season Production 2/25 $32,775.00 $32,772.49 $28,028.74 $2.51 8 OKAT13-44 Media Pass Through 3/5 $249,500.00 $187,112.86 $69,402.40 $62,387.14 9 OKAT13-20 CVB, one-sheet re-print 2/22 $813.00 $691.06 $121.94 10 OKAT13-12 Wedding Guide 2/22 $24,270.00 $22,770.00 $14,432.50 $1,500.00 11 OKAT13-21 Ordinance 08.06 In-Room Card and Enforcement Tag 2/22 $5,701.00 $5,689.74 $11.26 12 OKAT13-27 Travel 3/12 $13,879.00 $12,136.30 $1,742.70 13 OKAT13-00 December Base Services 3/11 $32,936.12 $32,936.12 $32,936.12 14 OKAT13-00 January Base Services 3/11 $36,465.00 $36,465.00 $36,465.00 $0.00 15 OKAT13-25 Interium Website 3/11 $39,500.00 $39,445.00 $9,430.00 $55.00 16 OKAT13-28 E-Newsletter Setup 3/12 $2,057.00 $2,036.93 $2,034.99 $20.07 17 OKAT13-32 Website Hosting Platform 3/28 $6,660.00 $20.00 $6,640.00 18 OKAT13-33 Website CMS 3/28 $700.00 $680.00 $20.00 19 OKAT13-00 February Base Services 3/14 $36,465.00 $36,465.00 $36,465.00 $0.00 20 OKAT13-24 Doolittle Raider Military 4/12 $24,075.00 $8,107.50 $8,050.00 $15,967.50 21 OKAT13-00 March Base Services 4/3 $36,465.00 $36,465.00 $0.00 22 OKAT13-43 Website Phase 2 24-Apr 5/8 $45,150.00 $1,380.00 $43,770.00 23 OKAT13-31 Very Emerald Christmas Promotional Recommendations 3/28 $9,775.00 $2,587.50 $7,187.50 24 OKAT13-00 April Base Services 24-Apr 4/29 $36,465.00 $36,465.00 $36,465.00 $0.00 25 OKAT13-41 Lead Generation Campaign Media Planning + Purchasing 24-Apr 5/13 $16,100.00 $1,638.75 $14,461.25 26 OKAT13-30 Summer Campaign Media Planning + Purchasing 3/28 $13,800.00 $2,558.75 $1,178.75 $11,241.25 27 OKAT13-48 Viva 500 15-May 6/12 $29,161.00 $29,161.00 28 OKAT13-00 May Base Services 24-Apr 5/6 $36,465.00 $36,465.00 $0.00 29 OKAT13-06 Beach Re-nourishment Video Production 24-Apr 4/18 $1,700.00 $1,700.00 30 OKAT13-42 Staff Directed Leisure Advertising 8-May 5/13 $31,434.10 $31,434.10 $0.00 31 OKAT13-40 Military Meetings Media Planning 24-Apr 5/9 $8,625.00 $8,625.00 32 OKAT13-39 Summer Campaign Production 2-May 5/13 $19,550.00 $19,550.00 33 OKAT13-30 Summer Campaign Media Pass through cost 10-May 5/21 $100,000.00 $100,000.00 34 OKAT13-42 Staff Directed Groups Meeting and Conventions Advertising 17-May 6/2 $8,500.00 $8,500.00 35 OKAT13-45 Summer PR Campaign 30-May 6/12 $16,100.00 $16,100.00 36 OKAT13-46 Fall PR Campaign 30-May 6/12 $24,945.00 $24,945.00 37 OKAT13-54 Emerald Christmas Campign Concepting 30-May 6/12 $24,725.00 $24,725.00 38 OKAT13-49 NW Florida's Emerald Coast Conventions 30-May 6/12 $14,016.00 $14,016.00 39 OKAT13-52 Fall Campaign Production 3-Jun 6/21 $33,925.00 $33,925.00 40 OKAT13-50 Fall Campaign Media Planning + Purchasing 3-Jun 6/21 $28,750.00 $28,750.00 41 OKAT13-47 Crisis Communications Planning 3-Jun 6/12 $8,050.00 $8,050.00 42 Military Campaign Production (eblast) 17-Jun 7/15 $5,175.00 43 Staff Directed Leisure Advertising (Life's A Beach) 10-Jul $8,721.00 44 Christmas Public Relations $19,824.00 45 Christmas Media Planning 1-Jul 7/15 $28,750.00 46 Christmas Media Purchasing 1-Jul 7/15 $23,000.00 47 OKAT13-00 June Base Services 17-Jun $36,465.00 48 OKAT13-00 July Base Services 17-Jun $36,465.00 49 OKAT13-00 August Base Services 17-Jun 1/0 $36,465.00 50 OKAT13-00 September Base Services 17-Jun 1/0 $36,465.00 51 NW Florida's Emerald Coast Conventions Landing Page 1-Jul 1/0 $7,418.00 52 Website Back-End Development 3-Jul 1/0 $44,850.00 53 Website Copywriting, Editing, Content 3-Jul 1/0 $43,700.00 54 Website Designs and Art Direction 3-Jul $46,000.00 55 Website Front-End Development and Testing 3-Jul $49,450.00 56 Brand TV Media Planning and Script Dev. 1-Jul $23,000.00 57 NW Florida Emerald Coast Convention Collection Media 11-Jul $8,676.55 58 Wedding Guide Photography + Digital Creation 19-Jul $10,541.00 Christmas Production Fall Media $310,345.00 Totals: $1,271,394.22 $638,694.30 $321,058.07 $598,979.92 Marketing Plan Budget Budgeted Primary Research $80,000 Task Order 5, MDRG Research $79,200 Remaining $800 Website $350,000 Task Order 1, Website Discovery $34,114 Task Order 15, Interium Website $39,500 Task Order 17, Website Hosting $6,660 Task Order 18, CMS $700 Task Order22, Website Phase 2 $45,150 Remaining $223,876 Leisure Campaign/Visit Florida Partnership $500,000 Task Order 8, Shoulder Season Media $249,500 Task Order 30, Staff Directed Leisure Advertising $31,434 Task Order 33, Summer Campaign Media Pass Through Costs $100,000 Remaining $119,066 Groups, Meetings & Conventions Campaign $250,000 Task Order 6, Landing Pages $47,610 Task Order 27, Viva 500 $29,161 Task Order 32, Staff Directed Groups, Meetings and Conventions Advertising $8,500 Remaining $164,729 Collateral/Campaign Production $300,000 Task Order 3, Radian 6 $6,840 Task Order 4, Shoulder Season Media Planning $13,800 Task Order 7, Shouler Season Production $32,775 Task Order 11, Ordinance In-room Card and Enforcement Tag $5,701 Task

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