Okaloosa County BOCC — May 23, 2016 — Agenda Packet — reading text

Packet Pg. 4  1.a g. Peter Mayer contract (Ed Schroeder) To approve a four month extension of the Peter Mayer Advertising Motion: Agency contract RESULT: MOTION APPROVED [UNANIMOUS] MOVER: Anderson SECONDER: Gossom AYES: Peterson, Guidry, Matern, Windes, Foreman Minutes Acceptance: Minutes of Apr 28, 2016 2:00 PM (Items for TDC Approval/Recommendation) h. George Gray contract (Ed Schroeder) To approve the renewal and first Amendment to Agreement for the Turtle Motion: Survey services contract. RESULT: MOTION APPROVED [UNANIMOUS] MOVER: Gossom SECONDER: Anderson AYES: Peterson, Guidry, Matern, Windes, Foreman i. Alcalde & Fay contract (Jim Trifilio) To approve the assignment and assumption agreement between Alcalde & Motion: Fay, LTD and the Gaboton Group, LLC for federal lobbying services RESULT: MOTION APPROVED [UNANIMOUS] MOVER: Guidry SECONDER: Anderson AYES: Peterson, Gossom, Matern, Foreman, Windes II. Items for Information Purposes Only – (Speaker) j. Marketing Update (Ed Schroeder) Mr. Schroeder provided the marketing update and an update on the transition. Responses to the RFP for Tourism Website Hosting and Maintenance are being reviewed. Interviews for the Deputy Director Sales and Marketing, Digital Marketing Strategist, Sports and Events Sales Specialist, and Public Relations Officer are underway. Policy changes are being drafted. k. Sales Update (Sherry Rushing & Tisha Maraj) Ms. Rushing and Ms. Maraj updated the Council. III. Items for Information Purposes Only – (No Speaker) l. Smith Travel Research Lodging Reports m. Okaloosa Tax Collector Report n. Expenditure Transaction Report o. Reconciliation of Promotional Reserves p. Film Commission Update q. Visitor Center Top 10 States Mr. Guidry mentioned the Boardwalk fireworks and inquired whether the TDC could offer support. Discussion ensued to bring back at the May 6, 2016 meeting. Tourist Development Council Page 3 April 28, 2016 Packet Pg. 5  1.a IV. Old Business r. Local Event Marketing Funding guidance (Ed Schroeder) Ms. Dunworth reviewed the ranking of various event evaluation factors. A revised policy will be brought to the Council for consideration at a future date. V. Public Comment (3 minutes each) Catherine Gauthier from Harley Davidson Emerald Coast requested an appeal of her local event application denial. Mr. Schroeder said the application was received on April 20 for an event to take place April 28 and was denied based on timeliness. Minutes Acceptance: Minutes of Apr 28, 2016 2:00 PM (Items for TDC Approval/Recommendation) VI. Next TDC Meeting (Dale Peterson) May 6, 2015, 9:00 a.m., Emerald Coast Convention Center (Budget) May 23, 2016, 2:00 p.m., Emerald Coast Convention Center (Regular) VII. Adjourn (Dale Peterson) Chairman Peterson adjourned meeting at 4:34 PM APPROVED: APPROVED: By: By: Name: Dale E. Peterson Name: Ed Schroeder Title: Chairman Title: Director, Tourist Development Dept. Date: Date: Tourist Development Council Page 4 April 28, 2016 Packet Pg. 6  1.b Tourist Development Council 1540 Miracle Strip Parkway Fort Walton Beach, FL 32548 Budget Meeting www.EmeraldCoastFL.com ~ Minutes ~ Friday, May 6, 2016 9:00 AM Emerald Coast Convention Center Council Members & Staff Attendee Name Title Status Arrived Departed Minutes Acceptance: Minutes of May 6, 2016 9:00 AM (Items for TDC Approval/Recommendation) Dale E. Peterson Chairman, Dale E. Peterson Vacations Present - Thomas Rice Vice-Chairman, Magnolia Grill Present - Thom Gossom Owner, Best Gurl, Inc.- Mktg & Comm. Firm Absent - - Joe Guidry Manager, Ramada Plaza Beach & RV Resorts Absent - - Director of Marketing & Events, The Melissa Matern Present - Boardwalk/Bonezzi Development Bruce Craul Chief Operating Office, HarborWalk Hospitality Present 10:00 - Honorable Mike Anderson City of Fort Walton Beach Mayor Present - Honorable Jim Foreman City of Destin Representative Present - Honorable Kelly Windes Commissioner, District 5 Present - Ed Schroeder Director, Tourist Development Department Present - Lynn Hoshihara TDD Attorney Present - Pledge of Allegiance and Welcome (Dale Peterson - Chairman) Public Comments Related to Current Agenda (3 minutes each) Dave Hancock – Okaloosa Island Leaseholders – inquired why funding request for a Hwy 98 bridge to bridge bike pathway from Okaloosa Island to Destin presented in December is not on the list. They are now at the position where they can’t do anything until the Air Force gives final approval after an environmental study and a survey is finalized. Mr. Foreman mentioned the Pathways Program as an option for grant funding. I. Items for TDC Approval/Recommendation a. FY17 Budget Overview Ms. Dunworth presented an overview of the budget and primary purposes for each of the five pennies. Discussion ensued regarding the need for contingency funds for each penny. Council consensus was to include 1% contingency. b. 9:10am – Emerald Coast Science Center funding request Diane Frasier presented a slideshow to create an Emerald Coast Exhibit to raise awareness of the area, including hands-on exhibits, an augmented 3D Watershed reality sandbox and salinity pond in their new location on Memorial Parkway. c. 9:30am – Destin History & Fishing Museum funding request Don Rogers, President of the Board of Directors, introduced Kathy Blue, Director, who presented a request for additional exhibits to promote the area fishing fleet and Annual Fishing Rodeo. Tourist Development Council Page 1 Packet Pg. 7  1.b d. 9:50am – Heritage Park & Cultural Center funding request Gail Meyer presented a funding request for a “French in Florida” exhibit. To accept requests from the Emerald Coast Science Center, Destin Motion: History & Fishing Museum, and Heritage Park & Cultural Center, as presented. RESULT: MOTION APPROVED [UNANIMOUS] MOVER: Anderson SECONDER: Rice Minutes Acceptance: Minutes of May 6, 2016 9:00 AM (Items for TDC Approval/Recommendation) AYES: Craul, Windes, Peterson, Matern, Craul Mr. Foreman is not present for the vote. e. 10:10am – City of Fort Walton Beach funding request Ms. Dunworth presented the City of Fort Walton Beach funding request. Motion: To approve as presented RESULT: MOTION APPROVED [UNANIMOUS] MOVER: Rice SECONDER: Matern AYES: Anderson, Winds, Peterson, Foreman, Craul f. 10:30am – City of Destin funding request Greg Kisela presented the request for gulf front parks, beach access, and harbor boardwalk funding. Motion: To approve as presented RESULT: MOTION APPROVED [UNANIMOUS] MOVER: Windes SECONDER: Rice AYES: Anderson, Peterson, Foreman, Craul, Matern g. 10:50am – Okaloosa County Public Safety funding request Alvin Henderson and Rick Huffnagle presented a beach safety funding request for Okaloosa Island and answered Council questions. h. 11:10am – Destin Fire Control