Okaloosa County BOCC — February 26, 2015 — Agenda Packet — reading text

2.j Tourist Development Council Meeting: 02/26/15 02:00 PM 1540 Miracle Strip Parkway Department: Tourist Development Council Fort Walton Beach, FL 32548 Category: Update Prepared By: Aida Wilkinson SCHEDULED Initiator: Aida Wilkinson Sponsors: TDC ITEM (ID # 3900) DOC ID: 3900 Film Commission Update – Jan (Gail Morgan) Updated: 2/23/2015 11:58 AM by Aida Wilkinson Page 1 Packet Pg. 146  2.j.a January 2015 Film Commission Report January Leads: 16 Production Services Association of Northwest Florida monthly meeting held at Ft. Walton Beach Chamber of Commerce Brown’s Storage Commercial $1,250 Local production company (Revive), local crew, local locations, local vendors, Attachment: II.j. Film Commission Report Jan (3900 : Film Commission Update ? Jan (Gail Morgan)) Travel Channel segments $3,000 Local producer (Reynolds), local crew not yet reported Local production company (Revive), local production studio(Emergent), local crew, local talent, local locations, local vendors $1,000 Local production company (Revive) Local Vet nary Clinic Commercial $1,000 Local production company (Revive), local crew, local locations, local talent Entertainment Tonight segment “American Sniper behind the scenes” with American Hero Kevin “Dauber” Lacz Technical advisor and role (plays himself) in “American Sniper” $1,500 Local production company (Barnes), local crew, local locations Destin to Fish $25,000 Local locations, local vendors, local crew Every Word of Mine Music Video released not yet reported Local production company (Emergent), local producer, local talent Wal-Mart World Magazine photo shoot $1,500 Local photographer, local locations Panhandle Basketball Conference Live Stream not yet reported Local production company (Murdock/ECITV), local locations X Men Audio Series Season 2 $500 Local voice over talent (Gaddie) 30A Songwriters Festival $500 Local crew (Patterson) “Destin to Fish” TV series pilot and 4 episodes aired on the Sportsman Channel (pilot aired Friday, January 2 at 10pm CST) Local production company/producer (Murdock), local crew, local locations Ben Galecki (Heretic Films) independent documentary “Misery Loves Comedy” premiered at Sundance Film Festival “Behind Closed Doors” independent feature film Movie Poster First Place Winner (Deckert) Canadian Traveler TV show in pre-production UWF commercial #2 in pre-production (Revive) NWFSC Marketing video in pre-production (Murdock) San Destin Hilton commercial in pre-production (Revive) 1200 Square foot Sound Stage in development January 2015 Economic Impact: $197,400 Study conducted by the Florida Legislature and released in 2014 shows the monies spent on production has an ROI of 5.6 Packet Pg. 147  2.j.a Subject: FW: Film Commission SEO Monthly Report Date: February 10, 2015 4:16:12 PM Gail, Below is your January SEO report, which has been streamlined to save your valuable time. Film Emerald Coast’s Keyword Rankings Attachment: II.j. Film Commission Report Jan (3900 : Film Commission Update ? Jan (Gail Morgan)) Keyword Phrase Ranking film production destin 1 film production fort walton beach 1 okaloosa county film commission 1 Film Emerald Coast’s Highlights These stats compare January 2015 to January 2014. The total number of users browsing your website has increased by 152%. The total number of new sessions has increased by 24%. The total number of pages viewed by visitors on your site has increased by 44%. The top five cities visiting your website are: Fort Walton Beach, Pensacola, Ferry Pass, Destin and Navarre. The percentage of users visiting your site on their mobile devices has increased by 254%. This Month’s Goals florida film production - primary focus film commission florida - primary focus gulf coast film production - primary focus northwest florida film production - primary focus If you have any questions, please do not hesitate to call the Revive team. Your SEO Team Member Revive Media Services revivemediaservices.com 850-362-0001 Packet Pg. 148  2.k Tourist Development Council Meeting: 02/26/15 02:00 PM 1540 Miracle Strip Parkway Department: Tourist Development Council Fort Walton Beach, FL 32548 Category: Update Prepared By: Aida Wilkinson SCHEDULED Initiator: Aida Wilkinson Sponsors: TDC ITEM (ID # 3901) DOC ID: 3901 Visitor Center Facility Update (Nancy Hussong) Updated: 2/23/2015 11:59 AM by Aida Wilkinson Page 1 Packet Pg. 149  EMERALD COAST WELCOME CENTER UPDATE Packet Pg. 150 2.k.a Attachment: II.k. Visitor Center Update (3901 : Visitor Center Facility Update (Nancy  WELCOME CENTER VISITORS 2.k.a JANUARY 2015 Attachment: II.k. Visitor Center Update (3901 : Visitor Center Facility Update (Nancy 2015 WISCONSIN 8.8% 2255 2014 CANADA 8.9% 2089 2013 CANADA 6.9% 2454 0 500 1000 1500 2000 2500 3000 Packet Pg. 151  2.k.a WELCOME CENTER TOP 10 VISITOR ORIGINS JANUARY 2015 Attachment: II.k. Visitor Center Update (3901 : Visitor Center Facility Update (Nancy IA 80 3.5% IN 81 3.6% FL 84 3.7% MO 114 5.1% OH 119 5.3% MN 157 7.0% IL 162 7.2% MI 188 8.3% CANADA 190 8.4% WI 199 8.8% 0 50 100 150 200 250 Packet Pg. 152  2.k.a WELCOME CENTER SERVICES Attachment: II.k. Visitor Center Update (3901 : Visitor Center Facility Update (Nancy HOURS: MON-FRI 8AM-5PM SAT-SUN 9AM-4PM WELCOME CENTER VISITORS 2,500 MONTHLY AVG. EMERALDCOASTFL.COM Online Visitors Guide Requests 700 MONTHLY AVG. DIRECT MAIL Addresses from Advertising Requests 70,000 ANNUAL AVG. Shared with LODGING PARTNERS Packet Pg. 153  2.k.a WELCOME CENTER REFURBISHMENT Timeline - 2014 Attachment: II.k. Visitor Center Update (3901 : Visitor Center Facility Update (Nancy 2014 Welcome Center Metal Roof Contract $105,000 – Completed  Ameritech Enterprises 2014 County Facility Maintenance  Install Electric to Building Underground $30,000 – Completed  Replace Mechanical Room Doors/Frames $3,000 – Completed Packet Pg. 154  2.k.a WELCOME CENTER REFURBISHMENT Timeline - 2015 Attachment: II.k. Visitor Center Update (3901 : Visitor Center Facility Update (Nancy 2015 Hardie Board Siding Contract $ Cost TBD February 19 Bid Advertisement 2015 Technology & Service Modernization $Cost TBD  Digital Entrance Sign  I-Pad Sign-In with Email Database Capture  Lightbox Displays for Lodging, Attractions & Dining  Outside 24-Hour Information Kiosk  Inside Touch-Screen Kiosk Table with Lodging, Attractions, Dining & Events Mapping  Remote Location Outside 24-Hour Information Kiosk  Mobile Event Visitor Information Kiosk Packet Pg. 155  2.k.a WELCOME CENTER REFURBISHMENT Timeline - 2015 Attachment: II.k. Visitor Center Update (3901 : Visitor Center Facility Update (Nancy 2015 County Facility Maintenance $ Cost TBD  Update Landscaping  Build 3-4 Walled Offices & Meeting Room  Replace Acoustical Ceiling Framework, Tile, Lighting  Reconfigure, Repair and Clean HVAC Ductwork  Repair HVAC Mechanical Room Mold Damage  Repaint Interior, Replace Carpet and Update Help Desk  Update Restrooms – Flooring, Fixtures, Counters 2015 County