Okaloosa County BOCC — September 18, 2014 — V.a. ECCC Sales Marketing Report — reading text

Sales Marketing Report August 2014 Tisha Maraj CMP, Sales Marketing Manager PROPOSALS & Letters of Intent ISSUED Number ECCC Projected Comments Aramark F&B Company Event Dates Accom Req of Revenue New/Repeat Value Attendees Gulf Coast Boating Centers Boat Show 3/10-16 2015 $15,000.00 New Yes $0.00 1000 Total ECCC Projected Revenue $15,000.00 $0.00 Leads Generated to Partners Company Event Total Room Nights Total Room Nights  Sales Marketing Report August 2014 Tisha Maraj CMP, Sales Marketing Manager Site Inspections Tours Provided Company/person Event Leads - Reactive Company/Person Event Action Outcome 1st SOCES Booster Club Holiday Party email/phone Booked The Jim Moran Institute Executive Program email/phone No response ATI Membership Mtg email/phone still discussing DeGraan/Buchanan wedding email/phone Availability UAS Business Solutions Expo email/phone Still discussing Leads - Proactive Company/Person Event Action Outcome MPI-SEC Leads Eblast  Sales Marketing Report August 2014 Tisha Maraj CMP, Sales Marketing Manager Contracts Issued ECCC Projected Comments Aramark Number of Company Event Dates Revenue New/Repeat F&B Value Attendees Emerald Coast Foundation Poker Run Party 8/14-15/2015 $6,000.00 Repeat $9,000.00 1000 NDIA EOD Conference 4/27-30/2015 $10,000.00 Repeat $10,000.00 400 Hosanna House Seder Dinner 4/7/2015 $3,000.00 Repeat $30,000.00 1000 1st Special Ops Civil Engine Holiday Party 12/12/2014 $700.00 New $6,000.00 200 Total ECCC Revenue Projected $19,700.00 F&B Total $55,000.00  Sales Marketing Report August 2014 Tisha Maraj CMP, Sales Marketing Manager Lost/Denied Business ECCC Projected Number of Company Event Dates Comments Revenue Attendees Chose another 100 Black Men Convention 12/11-14/2014 $5,000.00 city 200 Logos Secure Meeting 8/11-15/2014 $1,500.00 canceled event 10 Total ECCC Revenue Lost $6,500.00 Marketing / Public Relations / Tradeshows Call with SDR to review call leads PM Calls Fort Walton Beach Chamber Breakfast Fort Walton Beach Chamber Tourism Mtg Hotelier Meeting GaMPI Planning Meeting Peter Mayer Calls  Sales Marketing Report August 1, 2014 - August 31, 2014 April Sarver, Sales Marketing Coordinator PROPOSALS ISSUED Number ECCC Projected Comments Aramark Company Event Dates Accom Req of Revenue New/Repeat F&B Value Attendees November 9-13, Doolittle Institute Convention 2015 $ 6,250.00 New Y $18,000.00 300 Total ECCC Projected Revenue $ 6,250.00 Leads Generated to Partners Company Event Total Room Nights Total Room Nights 0 Site Inspections Tours Provided Company/person Event Kristal Quinceanera Jacob Fuller Wichern for Congress 1  Sales Marketing Report August 1, 2014 - August 31, 2014 April Sarver, Sales Marketing Coordinator Leads *reactive Company/Person Event Source Action Outcome Date not Military / Jhon Arango Holiday Party Phone Emailed and spoke available Considering Lara Bensink Holiday Party Phone Emailed and spoke dates Career Source Center Career Fair Phone Emailed and spoke Considering Deanna Skinner Wedding Web Emailed Considering Ouida Winters Deputante Ball Phone Emailed and spoke Holding first choice date not avail, will consider us for Kristen Martial Arts Phone Emailed and spoke future events General Chedister Doolittle Convention Phone Emailed and spoke Proposal Wichern 4 congress/ Jacob Fuller Town Hall Meeting Walk in Spoke, Emailed, tour Contract in sept Amy Benefit Concert Phone Spoke and Emailed Considering Holding event 53rd Wing / Jackson Annual Banquet Web Emailed and called on base PMI / Alisa Black Award Banquet Phone Emailed and spoke Contract Nicole Wedding Web Emailed Considering Jill Wedding Web Emailed Considering Profesional Investors/Robinson Workskhop Web Emailed Considering Robin District 14 Intergroup Dave & Tisha Emailed Considering Nicole Wedding Web Emailed Considering 2  Sales Marketing Report August 1, 2014 - August 31, 2014 April Sarver, Sales Marketing Coordinator Ariel Women's Retreat Phone Emailed, spoke Not Interested Lockheed / Kimberly Holiday Party Phone Emailed and spoke Holding Sirority / Angie Benefit Concert Phone Emailed and spoke Holding Krystal Quinceanera Walk in Toured and Emailed Considering Prospects *proactive Company/Person Event Source Action Outcome Reached out at the 1- year point with a Several Planners Various Connect 2013 personal email no responses Reached out to invite them to GAMPI Most are not Eventeract Planners Various Eventeract Atlanta Luncheon (sales calls) attending. 25 Meeting Planners Various Connect 2014 Face to face and email RFPs to create Contracts Issued ECCC Projected Comments Aramark F&B Number of Company Event Dates Revenue New/Repeat Value Attendees Tel Air Interests Miss FWB Teen USA 1/25/2015 $535.00 Repeat $0.00 100 PMI Award Banquet 10/4/2014 $2,696.75 New $7,500.00 250 Total ECCC Revenue Projected $3,231.75 F&B Total $7,500.00 3  Sales Marketing Report August 1, 2014 - August 31, 2014 April Sarver, Sales Marketing Coordinator Lost/Denied Business