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Okaloosa County Tourist Development Council
2015 Membership Application (Deadline: August 14)
Thank you for expressing interest to be considered for appointment to the Okaloosa County Tourist Development Council
(“Council”). The Okaloosa Board of County Commissioners appreciates your willingness to serve your fellow citizens in a
volunteer capacity. Please complete this application to the best of your ability and include a resume.
Name: Martin Owen E-mail: martin.owen@wynvr.com
Home Address: 2807 Lee Trevino Court, Shalimar, FL 32579
Phone Number (W / H / C):W: 850-301-3422 Alt. Phone Number (W / H / C): C: 850-420-1934
Place of Employment: ResortQuest by Wyndham Vacation Rentals
Are you a registered voter in Okaloosa County, Florida? YES ___ NO ___ Voter ID# 118226751
Do you now serve, or have you ever served, on an Okaloosa County Board or Committee? YES ___ NO ___
If YES, please list the board(s)/committee(s) and time period(s) served:
ORAC - Tourism Representative - inception to current
_________________________________________________________________________________________________
TDC 2014/15 Replaced previous member in mid term
_________________________________________________________________________________________________
_________________________________________________________________________________________________
I am interested in serving in the following capacity (CHECK ONE):
___ Owner or Operator of one of the following in Okaloosa County:
Motels ___ Hotels ___ Recreational vehicle parks ___
Vacation Rentals
or other tourist accommodations (please list) _________________________________
___ Individual involved in the tourist industry who has demonstrated an interest in tourist development, but does not
own or operate motels, hotels, recreational vehicle parks or other tourist accommodations in Okaloosa County.
Please attach a summary of your demonstrated interest in tourist development.
Include a statement as to why you are interested in serving on the Council:
I am deeply committed to tourism both in Okaloosa County and across NW Florida. I feel that development
_________________________________________________________________________________________________
of Emerald Coast Tourism is essential to the economic wellbeing of the county and to preserving and
_________________________________________________________________________________________________
creating employment. I believe that Okaloosa County can take the lead in promoting regional tourism. I have
_________________________________________________________________________________________________
shown my committment to these points in the limited time I have so far served on the TDC.
Include a statement about what your membership will add to the Council:
_________________________________________________________________________________________________
With in excess of 40 years experience in travel and tourism workdwide, in areas covering accommodation,
airlines, tourism related IT, distribution, tour operation and travel agency and marketing and budiness
_________________________________________________________________________________________________
development, together being a permanent resident in Okaloosa for the past 10 years, i bring a unique, briad
_________________________________________________________________________________________________
and stable view to how tourism should and does work in our area.
All information provided will become a matter of public record and will be subject to public disclosure. I certify that the
above information is true and accurate to the best of my knowledge. I understand that a volunteer position provides for no
compensation except that as may be provided by Florida Statute.
08/06/15
Signature Date
Martin Owen
Printed Name
Please return completed application and resume to:
Ed Schroeder
Tourist Development Director
Okaloosa County Tourist Development Department
1540 Miracle Strip Parkway SE
Fort Walton Beach, FL 32548
2015 TDC Membership Application
Page 2
Martin Owen
Profile
Prior to joining ResortQuest by Wyndham Vacation Rentals, Martin spent 40 years
in the travel industry (Sales, Operations and Technology) in the UK, Continental
2807 Lee Trevino Court Europe, the USA and Australia. Martin has been involved in both corporate and
Shalimar leisure travel. Within the leisure sector, he has covered retail, tour operating, hospi-
Florida tality, vacation and corporate rentals and consolidation. He has also spent time in
32579 the airline sector, and worked extensively with IT and e-commerce in the travel in-
United States
dustry, Web Design and Web Marketing. Martin has been instrumental in company
Home +1 850 651 2559
re-organization, restructuring, expansion into new markets and adoption of on-line
Office +1 850 301 3422
sales strategies. Martin was born in England and is a US Citizen, having achieved
Mobile +1 850 420 1934
citizenship in June 2010. He has a Diploma in Company Direction and Fellowships
from the UK Institute of Directors and the Institute of Travel & Tourism. Martin is
Vice-Chairman of the Walton Area Chamber of Commerce MAC, 2012 Chair of the
Fort Walton Beach Chamber of Commerce, sat on the Advertisng and Internet
Committee of VisitFlorida in 2012, and currently sits on VisitFlorida’s International
Committee, 2013 Chair of the Marketing Council of the Florida Restaurant &
lodging Association (and remains on the council) and on the Policy Board of the
Okaloosa County Economic Development Council. He has been appointed to the
Okaloosa County RESTORE Act Advisory Committee, as the Travel Industry repre-
sentative, by the Okaloosa County Commissioners. In 2014 he was appointed a
Board member on the Okaloosa County Tourist Development Council.
Key business success
· Crystal Beach Development - Established corporate branding across all compa-
nies. Implemented Web Marketing and Social Networking. Launched marketing
for new companies and divisions. Successfully handled press and public rela-
tions. Planned and executed many large public events.
· Global Systems Group – Developed and sold reservations system for specialist
tour operators incorporating dynamic packaging and e-commerce tools.
1
· Travelbag plc – Grew company from £2m to £90m in 13 years. Expanded re-
gionally by opening retail locations. Introduced new technology.
· USAirtours – Revised business strategy to successfully attract outside invest-
ment.
· Port Philip Group – Successful integration of US company into group and ex-
pansion of European and Australian operations.
2807 Lee Trevino Court
· Sabre – Achieved savings of £2m in product distribution. Roll out of new prod-
Shalimar
ucts to major customers.
Florida
32579
Key areas of expertise
United States
Home +1 850 651 2559
· Marketing · Travel industry business develop-
Office +1 850 301 3422
ment
Mobile +1 850 420 1934 · Web Marketing
· Strategic planning and implementa-
· Social networking
tion
· New Business Development
· E-Commerce in Travel, Tourism &
· Sales Hospitality
· Management of regional and inter- · New Media Development
national expansion
· Company reorganization and culture
· Account management change
· Customer Relationship Management
Experience
September 2011 - Current
ResortQuest by Wyndham Vacation Rentals
Marketing & Sales Director - Northwest Florida & Gulf Region
2
Managing the development, production and implementation of marketing strategies,
community relations, and P/R efforts associated with ResortQuest's brand awareness,
marketing and revenue objectives.
March 2007 - September 2011
2807 Lee Trevino Court Crystal Beach Developments
Shalimar Marketing & Advertising Director
Florida
32579 Revised Marketing and Advertising for all companies within the group including
United States Hammock Bay, Freeport and Uptown Station, Fort Walton Beach.
Home +1 850 651 2559
Created new corporate brand images for Uptown Station, Destin Jet, Landlord of
Office +1 850 301 3422
Choice and NuFletch Archery.
Mobile +1 850 420 1934
Launched Destin Jet and NuFletch Archery.
Developed and maintain 6 websites.
Created successful Social Networking Campaigns for all companies.
Responsible for organizing and implementing major events for all companies in the
group including The Greater Gulf Coast Beer Festival (November 2010).
Handled all press and public relations activities for The Jay Odom Group.
June 2006 - March 2007
I sold my interest in UK based companies and moved to Northwest Florida. obtain-
ing Permanent Resident status, leading to US Citizenship.
During this period I assisted a number of companies with Marketing and Business
Development projects on a consultancy basis.
Global Systems Group (January 2003 – May 2006)
Marketing and Business Development Director
•Global Systems was involved in new media, e-commerce, software design, net-
work and computer installation and support.
•Re-organised the company’s new media and e-Commerce division. Moved com-
