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Okaloosa County BOCC — March 24, 2016 — II. h. Sales Update — reading text
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CVB SALES
March Trade Show - Update
Attendance: approx.: 400 Leisure,
Military and DOD Travelers
2
Farewell 2015-16 Snowbirds
Fort Walton Beach Club - 743
Destin Club – 2,068
3
Midwinter Regatta
Approx.: 150 Sailors
4
April Trade Show Schedule
2
5
March Groups
DeNure Tours – Canada. Final Motor Coach for 2016 –
Pelican Beach Resort
RADFC Soccer Tournament, Battle By The Beach - Morgans
Complex, Summer Place Inn and Other Accommodations
Navy – Edwards A.F.B (CA) – Comfort Inn & Suites
Woodford CO – Baseball Beach Bash Tournament – Destin
West
Playground Armature Hamm Radio Convention -
Fairgrounds
7 Weddings, 1 Reunion and 2 Tour Groups
6
Thank You
7
ECCC SALES
Past Event – All Sports
FCA Breakfast for 1,200 students
Awards Banquet
for 1,380 Guests
9
Past Event – Diamond Cheer & Dance
Out of town guests with
2,000 in attendance
10
Past Event – Multi-Chamber Expo
Destin, Fort Walton Beach & Niceville/Valparaiso Chambers
11
Upcoming Event –
Athletic Championships’ Grand Championship
This cheer & dance
competition brings in
over 12,000 attendees
and their families from
across the country. April 2-3, 2016
12
Presentation to Students at UWF
Tisha Maraj, Sales & Marketing Manager and
Carol Foley, Convention Services Manager recently spoke to
students in the Hospitality, Recreation & Resort Management
Program at the University of West Florida.
13
CMCA 2016 Showcase – March 28 - 30
The Christian Meetings & Conventions Association (CMCA)
tradeshow is a reverse tradeshow which means meeting planners are
seated at tables, and suppliers are given their profiles. Because the
ratio of suppliers to planners is less than 2 to 1, pre set appointments
are not necessary.
In addition, many quality educational opportunities will abound at
CMCA through general sessions, education sessions and the popular
round table discussions. Sessions offering CEUs will be available.
14
Meeting Spots, Tallahassee, April 19
One-on-One Meetings!
Treasure Chest! Tradeshow!
Red Carpet Mixer! Great Food!
Live Entertainment! Door Prizes!
Special drawings for Planners who bring RFPs!
15
Thank You
16
Group Business Assisted by CVB Feb
Number of Days Visitors are
Projected Number of
Type Location Start Date End Date Property Visitors in Bed Taxing District
Name Of Group Business
Jasmine Meadows Wedding W D/OI/FWB 2/26/2016 2/28/2016 Various 50 3
Kim Fowler W OI/FWB/D 2/26/2016 3/1/2016 Various 100 5
Red Hat Airborne ADC Detach Military
reunion Team 162 - planning committee for RR OI 2/16/2016 2/18/2016 Ramada 5 3
Fall Reunion
DeNure Tours - Canada TG D 2/4/2016 2/20/2016 Pelican 32 17
DeNure Tours - 2nd group Canada TG D 2/7/2016 2/23/2016 Pelican 29 17
Dan Champion School Reunion RR OI 2/11/2016 2/15/2016 Various 20 5
Reinhart Food Show ECCC TS OI 2/9/2016 2/9/2016 Various 150 1
5th Battlefield Coorp. Detachment MC OI 2/1/2016 2/14/2016 Ramada 14 14
TOTALS: 400
The number of days in the month of February is 29
Number of Attendees for month of February 400
Group Business Assisted by CVB Feb
Number of Days Visitors are
Projected Number of
Type Location Start Date End Date Property Visitors in Bed Taxing District
Name Of Group Business
Additional Groups: Site Tours:
0 WaterVue 2-24-16
Trainings:
Wedding / Reunion Leads - Emerald Coast,
Visit FL - Webinar LGBT Traveler 2-25-16
At Your Service
13
Wedding Leads -
Trade Shows:
MyEmeraldCoastEvent.com:
Ft. Rucker Miltary Travel Show 2-24-16 2
Whiting Fld Military Travel Show 2-26-16 Wedding Leads from The Knot:
Plan Your Meetings - Atlanta, GA 2/17-18/16 ECVB/ECCC 7
Indianapolis Boat, Sports & Travel Show 2/19-
28/16 Visitors Guide Distribution
FAM Tours: Welcome Packets:
0 350
Motorcoach Receptions: Sales Campaigns:
Constant Contact: Weddings & Honeymoons:
Luncheon With DeNure Tours - 2-9-16 & Meeting with Canada's US program Coordinator
You've found the ONE, now find the
2-12-16
Destination
Sales and Marketing Report
February 2016
Tisha Maraj, CMP, Sales Marketing Manager
Contracts Issued
ECCC
Aramark Number of
Company Event Dates Projected Comments New/Repeat
F&B Value Attendees
Revenue
Miss Okaloosa Pageantry & Events Pageant 4/29/2016 $3,000.00 New $350 200
HDR Meeting 5/12/2016 $600.00 Repeat $0.00 200
Fort Walton Beach HS Homecoming 9/17/2016 $2,000.00 Repeat $800.00 700
Parallon Solutions Training 2/10/2016 $600.00 New $1,300.00 65
Parallon Solutions Graduation 3/3/2016 $200.00 New $1,150.00 45
10/30‐
NDIA Symposium $15,000.00 Repeat $25,000.00 800
11/2/2016
The Mulligans concert 6/10/2016 $3,000.00 New $1,000.00 800
Contact Pointe Training 4/18‐21/2016 $1,100.00 Repeat $850.00 21
Meigs Middle School Graduation 5/24/2016 $900.00 Repeat $0.00 900
Contact Pointe Training 4/11‐15/2016 $1,100.00 Repeat $850.00 21
All Sports FCA Banquets Banquets 2/10/2017 $5,000.00 Repeat $180,000.00 2600
FL RV Trade Association RV Show 9/21‐10/2/206 $15,000.00 Repeat $0.00 800
Building Industry Association Home Show 2/25‐26/2017 $7,000.00 Repeat $1,500.00 800
J Mark Fisher Seminar 7/12/2016 $200.00 Repeat $0.00 70
All Sports Luncheon Lunch 2/7/201 $250.00 Repeat $1,250.00 50
Total ECCC Revenue Projected $ 54,950.00 Aramark Revenue $214,050
Total ECCC Projected Revenue Goal $46,519.00 ECCC New Client Goal 4
ECCC Projected Revenue % to Goal 118.12% ECCC New Client % to Goal 100.00%
1
Sales and Marketing Report
February 2016
