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Okaloosa County BOCC — March 18, 2013 — Express Destin James Lee Park Event Info — reading text

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To  whom  it  may  concern,       Express  is  a  men’s  &  women’s  clothing  line  that  is  bringing  a  spring  break  pop-­‐up   event  to  Destin,  Florida.  The  Express  activation  brings  a  hot  moment  of  energy  to   the  beach,  becoming  a  part  of  the  atmosphere.  Our  goal  is  to  drive  buzz  and   excitement  to  the  beach  and  is  sure  to  provide  some  safe  fun  in  the  sun  for   vacationers,  families  and  spring  breakers  alike.  The  following  activation  elements   are  included  in  the  setup:       •Games:  Corn  Hole  (Two  Teams  Of  Two  Try  To  Toss  Bean  Bags  Onto  A  Slanted   Platform  With  A  Hole  In  It,)  Foosball  (A  Table  Game  Resembling  Soccer  In  Which   The  Ball  Is  Moved  By  Manipulating  Rods  To  Which  Small  Figures  Of  Players  Are   Attached,)  Kadima  (Is  A  Game  Played  On  Beaches  Which  Involves  A  Small  Blue   Ball,  Oversized  Paddles.)   •Giveaways  For  Consumers:  Water  Bottles,  Beach  Towels,  Beach  Balls,  Koozies,   Frisbees     •Instagram  Photo  Activation     •Cell  Phone  Charging  Lounge     •iPad  Station  To  Explore  Express.com     •Sunblock  Station     •DJ  –  That  Includes  Two  Small  Speakers.  Nothing  Too  Loud.  DJ  Will  Play  Family   Friendly  Music  At  Reasonable  Level.       Please  contact  me  with  any  questions  or  concerns.       Sincerely,     Teri  Bailey     Relevent     O:  212.206.0600     C:  818.640.0609     teri@relevent.net     170 Varick Street 12th Floor New York, New York 10013 p: 212.206.0600 f: 212.206.0693

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