Okaloosa County BOCC — 2013 meeting #1182 (date undetermined) — Ed Schroeder Resume — reading text

Wart ; | Cant t, Fl 32533 Ed Sch roeder A . Telephone 850.748.7315 Career Highlights 3650 Pine Forest Rd f ‘eddonnas(@bellsouth.net oC Proven, effective leadership as director of two, award-winning destination marketing organizations. | Extensive experience in staff hiring, training and management, financial management, creation of marketing plans, partnership and volunteer development, advertising and media/public relations, government relations, group tour and convention salés;-event management, hospitality training and welcome center management. Strong verbal, written and personal communications skills; effective team builder and adept at conflict resolution. . ~ P) Dec 19, 2011 — May20, 2013 Interim General Manager, Marcus Pointe Golf Course Pensacola, Florida Annual Budget - $2 million Staff — 35 full or part-time Amenities — 18-hole course, restaurant, practice facilities, pro-shop Dec 1999 — Sept 2011 Director, Pensacola Bay Area Convention & Visitors Bureau VP, Tourism Development, Pensacola Chamber of Commerce, Pensacola, Florida Annual Budget - $2.1 million ($4.2 million in 2010 due to oil spill funding) Staff — 8 full-time, 4 part-time : Destination: Two resorts, 7,000 hotel rooms, 2,000 condo units, 4 B&Bs 2011 Three Flagler Awards: Best Website, Best Social Marketing, Public Relations. (VISIT FLORIDA, the state’s official tourism marketing corporation, developed the awards program to acknowledge outstanding tourism marketing achievements of the state’s numerous travel businesses, destinations and attractions.) 2010 Best Website Award, Web Magazine 2009 Internet Excellence Award, Southeast Tourism Society 2009 Flagler Award: Creativity in Public Relations, VISIT FLORIDA Exceeded $10 million in ad equivalency in 2009 public relations effort 2008 CVB of the Year, Southeast Tourism Society 2007 Three Flagler Awards: Special Events Promotion, Consumer Resource/Promotional Material and Best of Show 2004 “Leadership Award” awarded by Pensacola Chamber of Commerce Aided industry recovery after hurricanes Ivan, Dennis and Katrina Key participant in winning the USS Oriskany, world’s largest artificial reef Constructed 7,200 sq. ft., $925,000 Welcome Center, 2001 Established/chartered the Pensacola Area Lodging Council Created the Pensacola Bay Area Film Commission VISIT FIORIDA Flagler Award finalist or winner in 2002, ‘03, ‘05 and ‘06 Raised Fed lodging per diem (raised from $61 to $109) - “No findings” audit report every year by Saltmarsh, Cleaveland and Gund - _ Rated “Best CVB” by Convention South magazine, 2005 - 2005 “Spirit of Tourism” awarded by the Pensacola hospitality industry Won “FLW Outdoors” 2006 Redfish National Championship Won "Oberto" 2007, 2008, 2009 Redfish Championship NCAA Div II 2006 National Sports Championship Enjoy excellent relationships with city, county, state and federal political leaders and staffs Board of Directors seats: Florida Assoc. of CVBs, Southeast Tourism Society, African American Heritage Society, Univ of West Florida Hospitality & Spa Management Program, Southcoast USA, Visit Florida marketing committee, Downtown Improvement Board, Marketing Committee and Gulf Coast Citizen's Diplomacy Council Military Service Education Personal References 1996-1999 Director — Jekyll Island Convention & Visitors Bureau Jekyll Island, GA - Oversight for two “STS, Top 20 events” Colonial Coast Travel Assoc, President, 1997 - 1998 Established Jekyll Island Soccer Complex Hosted NHSCA National Golf, Tennis & Soccer Championships, 1999 Staff development produced two bureau CEOs 1993-1996 Director of Sales — Macon Convention & Visitors Bureau Macon, GA CVB of the Year Award, 1994 (Southeast Tourism Society) 1996 Centennial Olympic Coordinator, City of Macon, GA 1988 — 1992 Director of Sales — Columbus Convention & Visitors Bureau Columbus, GA Interim Bureau Director, 1992 Commissioned Officer, US Army Honorably discharged, rank of Captain Columbus State University, Columbus, GA University of Georgia, Athens, GA B.B.A. General Business/Marketing, GPA 3.2 Completed one core and one elective towards CDME Married: wife, Donna; three children - Holly, Kyle, James Health: Excellent Credit & Background: Excellent Professional and personal references will be provided immediately upon request. I invite inquiries to any members of the Pensacola hospitality community or local governmental officials and staff.